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TheGO-LIVE-Periodoftel-domainshasstartedsuccessfullyat15:00GMTon24March2009.GeneralAvailabilityregistrationswillcarryaone-yearminimumterm.Thepriceforregistrationofatel-domainduringtheOpenRegistrationPeriodwillbereducedcomparedtothepriceduringPremiumLandrushPeriodandSunrisePeriod.

SinceFebruary3rd2009,.teldomainsareavailabletothegeneralpubliconafirst-come,first-servedbasis.Manyexpertsbelieve,thatthe.telisperhapsthebiggestinnovationsincethelaunchof.com.Aswith.com,wherethosethatunderstoodthepotentialearlysawagreatreturnoninvestment,wealsobelievethatpurchasing.teldomainsinthefirstweeksofavailabilitywillofferasgreataninvestmentopportunity.Thesimplereasonisthat,as.comwasinnovativeinpioneeringtheeaseofaccesstonewwebcontentglobally,providingareal'first'fortheinternet,.telisasuniqueatopleveldomainindrivingcommunicationsandcontactinformationtoalldevicesontheinternet.

Howis.teldifferent?A.teldomainallowstheownertocreateapersonalizedorbrandedonlinepresencewithoutneedingtobuildawebsiteorpayformonthlyhostingandmanagement.Allothertopleveldomainsrequirefurtherinvestmentandthedevelopmentofwebpagesoremailaccounts,whereas.teldoesnot.Allexistingtopleveldomainsareconcernedwithlocatingandhostingwebsites,whilethe.telisnot.Ratherthanbeingstoredinwebpages,makingthemdifficultorexpensivetoaccessovermobiledevices,the.telallowsbusinessesandindividualstostorean

unlimitednumberandalltypesofcontactinformationdirectlyintheDomainNameSystem(DNS)asdatarecords.

WhyisstoringdataintheDNSimportant?UsingtheDNSasadatastoreenablesindividualsandbusinessestoutilizethispowerfulsystemtopublishinformationglobally,securely,quicklyandeasily.Becausenowebsitesneedtobecreated,muchlesstimeisrequiredinordertopublishinformation.Thedataisdeliveredasliveinformationratherthanwebpagecontentandisformattedappropriatelyforanydeviceaccessingthe.teldomain.The.teldomainwillhav

ehugeimplicationsintermsofspeed,globalreach,real-timeupdating,improvedcontrolandtheoptimizationofcontentformobiledevices.Whatarethekeybenefitsforbusinesses?*Integrationofallmeansofcommunicationinasingleplaceundertheirbrand*Anentryintothenext-generationyellowpageswithinstantworldwideexposure*Averyefficientandcosteffectivemobilepresence*Increasedsearchenginediscoverability*allwithouttheneedtobuild,hostormanagea

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website.

Whatarethekeybenefitsforindividuals?*Controloverallthewayspeoplereachtheminasingleplacethatistheirsforever*Protectionoftheirprivatedata*Alwayscurrentinformationwithreal-timeupdates*Reachableinasingleclick*allwithouttheneedtobuild,hostormanageawebsite.

Howcan.teldomainsbemonetized?Becausethe.telownercannothosttheirownwebsiteundertheirdomain,thereisatemptationtobelievethatmonetizationof.telwillnotbepossible.Quitethecontraryistrue.The.teladdsahugenumberof'clicktopurchase'monetizationopportunities,especiallytargetedtomobilecellulardevices,thatshrewdinvestorsshouldappreciate.Thefollowingmayprovideafewideas:1.IncorporatePremiumNumbersforVotingandBettingServicesAbusinesscanusetheir.teltoeasilysetup,integrateandmanagetime-sensitivetaskssuchasSMSvotingforafavoriteTVrealityshow(i.e.AmericanIdol)withone-clickfunctionality.Viewers

couldusethechoicesunderthe.teltovotefortheirfavoritecelebrity.

2.VanityNameNumbersA.teldomaincanfollowthesamemodelasvanitynamenumbers.Forexample,1800-Flowers.tel,1800Lawyers.tel,1900VoteNow.tel,eachacquiringcustomerfromthemobilespacewitheasy-to-rememberdomainnames.

3.ReferenceCompaniesunderGenericNamesAbusinesscanusethe.teltoreferenceindustryspecificservices.Forexample:Hotels.tel,Plumbers.tel,Insurance.tel,Locksmiths.tel,etc.Each.teldomaincouldeasilyhavemultiplesub-domainsfornavigationtolocal

providersorspecialists.

4.DriveTrafficfromMobileDevicestoE-CommerceStorefrontsAbusinesscanusethe.teltoofferstorefrontservicesandcollectmicro-paymentsfordownloads,productsorservices.Forexample:acelebrityfanclubsitecanprovidenews,chats,ordownloadablemobilecontentsuchasMP3sorringtones.

5.IncreaseSearchEngineOptimizationA.telplaysafundamentallydifferentrolethana

traditionaldomain(.com,.net)andhasveryspecificanduniquecontent,andispublishedinadifferentformatandmedium(DNSinsteadofWeb).Therefore,Googleandothersearchengineswillwanttoindex.telcontentinadditionto.comcontent.The.teldataisalsofullystructured,makingiteasilyreadableandunderstandablebysearchenginecrawlers,asopposedtostandardwebpagecontentthatneedsadvancedparsingalgorithmsthatoftenmisunderstandthecontent.The.tel

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willrevealitselfasanimportantSEO/SEMtool.

6.PublishaGlobalYellowpageDirectoryListingataReducedCostCompaniesspendthousandsofdollarsadvertisinginonlinedirectoryservicesolutionsthatarehighlyfragmented.Theentriesareexpensive,restrictiveinwhatkindofcontactinformationmaybepublishedanddonotallowliveupdating.Mostimportantly,thelistingistypicallylocal,notglobal.Bycontrast,the.telprovidesaglobalonlinedirectorythatprovidesacompanywithinstantworldwideexposure.Itintegratesallmeansofcommunicationinasingleplacethatremainunderthecompany'scontrol.Itallowsunlimitedupdatingandmanagementofthecontactinformationandkeywordsinreal-time,anditincreasessearchenginevisibilityanddiscoverabilityallwithouttheneedtobuildawebsiteandallforonlythecostofadomainname.Thisisespeciallymeaningfulforsmallandmediumsizedbusinesseswhowantanonlinepresenceoradirectorylistingatalowcost.

What.teldomainnameswillofferthebestinvestmentprospects?FromFebruary3

rd2009,alldomainnameswillbeofferedonafirst-come,first-servedbasisfora3-yeartermatafixedprice.Nodomainnamesarebeingheldbackforauctions(aswasthecasewith.mobi,.meand.asia).Therefore,therewillonlybeashortwindowtotakeadvantageofthegreatopportunitytoregistervaluabledomainnamesthatwerenotalreadyregisteredbytrademarkowners.

Thetel-domainshavegainedsignificantinterestfromthemainstreammediaintherun-uptothissignificantlaunchdate,including:" "TheGoogleofonlinephonebooks"MichalLev-Ram,CNN/Fortune

" "Thenewdomain,whichstoresandencryptscontactinformationdirectlyintotheDomainNameSystem,hasthepotentialtobecomeaphonebookfortheInternet."DanielleBelopotosky,NewYorkTimes" "Telnic'sapproachisrevolutionary"JenniferL.Schenker,BusinessWeek" "Thinkof.telasa'live'globalwhite/yellowpagesdirectoryorcommunicationshubthatcruciallyleavescontrolofthecontactandotherinformationinthehandsofthedomainownerwhocansetdifferentlevelsofaccessfordifferentvisitors."PaulTaylor,FinancialTimes" "It'sthemotherofalltelephonebooks"DeanTakahashi,VentureBeat

Hans-PeterOswaldhttp://www.domainregistry.de/tel-domain.html