open ideo hk mu cc 1.0 inspiration
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HONG KONG MEETUP
CREATIVE CONFIDENCE 1.0 | INSPIRATION
15 October 2013
ADITYA KEDIA@kediaditya
OpenIDEO, an open platform for innovationwhere we create better, together.
http://www.youtube.com/watch?v=eUApgJBZU8M#t=17
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INSPIRATION > IDEATION > IMPLEMENTATION
HEAR > CREATE > DELIVER
INSPIRATION > CONCEPTS > REFINEMENT
HUMAN CENTERED DESIGNDESIGN THINKING
PROBLEM-SOLVING
Human-Centered Design (HCD) is a process and a set of techniques used to create new solutions for the world. The HCD process begins by examining the needs, dreams, and behaviors of the people we want to a�ect with our solutions. We seek to listen to and understand what they want.
https://vimeo.com/43464863
The process of Human-Centered Design starts with a speci�c Design Challenge and goes through three main phases: Hear, Create, and Deliver. The process will move from concrete observations about people, to abstract thinking as one uncover insights and themes, then back to the concrete with tangible solutions.
HEAR(Inspiration) (Concepts) (Re�nement)
CREATE DELIVER
Collect stories and inspiration from people. Prepare for and conduct �eld research.
INSIGHTSPROBLEM
Identify themes, opportunities. Translate what you heard from people into frameworks, opportunities, concrete solutions, and prototypes.
Realize your solutions throughrapid revenue and cost modeling, capability assessment,and implementation planning.
PROTOTYPE BUSINESSMODEL
The goal is to seek a Desirable, Usable, Feasible & Viable solution.
USABILITY
VIABILITY FEASIBILITY
DESIRABILITYWhat do people Desire?
What can be �nancially viable? What is technically feasible?
What is readily usable by people?
http://www.youtube.com/watch?v=tvkivmyKgEA
http://vimeo.com/51732028
Human-centered design is a mindset
It’s Human-Centered.It’s Collaborative.It’s Optimistic.It’s Experimental.
EpatheticMulti-Disciplinary
Create changeLearn by failure
http://www.youtube.com/watch?v=-U-mv�yiao
HCD can be applied to any challenge
ProductsSpacesServicesSystems
Smart PhoneHospital Environment
Drinking Water Waste Management
http://vimeo.com/10909664
http://www.youtube.com/watch?v=tG1VChFbIBs
Remember
Everyone is a DesignerKnowledge is not everythingTake RiskBe Positive
It’s a mindsetUnlearn
Fail to get successEach problem is an opportunity
https://vimeo.com/25213211
Human-centered design is about believing you can make a di�erence. Human-centered design gives you faith in your creative abilities and a process for transforming di�cult challenges into opportunities for design.
Happy Ideating....
GLOBAL SUSTAINABILITY JAM 2013, HONG KONG | 23 & 24 November
Design Thinking Hong Kong
OpenIDEO Meetup Hong Kong
Design Thinking Hong Kong
Design Thinking for Social Innovation | 48 hrs idea jammingFun, Collaborative & Memorable learning experience
www.globalsustainabilityjam.org