open course: entrepreneurship: turning ideas into action -level1

Sunstone Business School:

“Turning ideas into action-Level1”

2 week online course

14 Jan’13-27 Jan’13

©Sunstone Business School

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Why this course?

How many times have you been to a restaurant and thought, oh is this is something I

can open? Or a children’s school, or an outsourcing company, or any other businesses

that is in your sight on a regular basis. Some of these are visible but some others are

not as much, like a company that supplies meals to airlines, or manufactures packaging

materials. Some other just look very capital intensive and completely out of reach like

Telecom, or Steel, or Oil Explorations. Yet, all these businesses have very basic

fundamentals in common. They have paying customers; they deliver value to them

and make a profit, eventually

There is no dearth of ideas. We see opportunities everywhere around us. All it

needs is discipline to think through these ideas and go deep enough to develop

these ideas. Not necessarily that all ideas would work out. If nothing else the process

itself will be an education. This course is aimed to equip you with tools and processes

that may help you develop your ideas into real actions, and provide you guidance to

develop your ideas into actions.

At SUNSTONE BUSINESS SCHOOL, we are excited to open this course to the broader

community and hope that you will enjoy as much as we have enjoyed teaching it.


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About the course

Schedule: 14 Jan’13-27 Jan’13

2 week online course

Fee: Free

Optional paid workshop, Pune & Delhi/NCR, date:TBD

This course is for professionals who want to learn the frameworks to analyse business

holistically. Engineers,Tech professionals, entrepreneurs, purchasing managers, sales

and marketing managers, human resource professionals, consultants, designers,

freelancers, etc. can all benefit from this program

Our unique problem based approach will prepare you to:

-Shape up your idea

-Learn the market sizing techniques to assess the opportunity

-Familiarize with competitive assessment frameworks and develop competitive positioning

-Develop an elevator pitch for potential investors


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Faculty

Rajul has been teaching Entrepreneurship, Negotiations and other

parts of Organizational Performance at Sunstone Business School.

His specific areas of interest are organization structure,

communication and leadership

Rajul was a co-founder of GlobalLogic where he managed a large

operation for several years. This involved continuously negotiating

with employees and customers. Later on, he led inorganic growth

through M&A and dealt with lot of transactional and strategic

negotiations. Rajul has consulted with leading venture capital firms

like Sequoia and Battery Capital.

He is a weekly writer for Sunstone Business Review and has

written several articles on leadership, negotiations &

entrepreneurship.

Rajul is a computer science graduate from IIT Delhi.

http://sbr.sunstone.in/


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Course highlights

Online course:

2 weeks program with 20 hours of rigorous curriculum based on Problem Based

Learning Pedagogy

Online webinars, reading material and videos to teach the concepts that allows for

flexibility to attend program at a convenient time and efficiently

Forum discussions for collaboration and brainstorming

Certificate of participation for all those who pass the course

Workshop

Personal feedback on your improvement areas through challenging simulations

All cases from Sunstone Business School and Harvard Business School Publishing


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Key Content

Shape up your idea

Learn the market sizing techniques to assess the opportunity

Familiarize with competitive assessment frameworks and develop competitive

positioning

Develop an elevator pitch for potential investors


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Contact us

Delhi/NCR:

Noida

113A, IHDP Business Park,

Sector - 127,

Noida - 201301

Gurgaon :

39GF, Augusta Point,

DLF Golf Course Road, Sector 53

Gurgaon

Ph: +91 9871743222

Pune

G-6, Metro House

Mangaldas Road

Pune

Ph: +91 9323708832