ontwik idee - keling dag 2 generate >100 ideas (yes, you heard me right) some tools from tassouls...
TRANSCRIPT
• Generate >100 ideas (yes, you heard me right)
• Some tools from Tassouls book to help you do this• Have some idea of how you can turn some these ideas
into something useful!• Feedback yesterday’s work• A short note on sketching
goals today
for thinking creatively
1. Go quantity, not quality at first
2. When generating ideas do not judge or evaluate them
3. Capture all ideas • write everything down or record them somehow (in your Creative
folder, put your lap-tops away)
4. Have an objective (‘one single concrete target’)• aim to generate lots of ideas to solve a particular problem
1. Enjoy half answers • sometimes with a bit of time they can be the best - so capture them
and then wait for a while
2. Play with ideas and have fun
3. Relax
4. Use creativity tools
11
22
33
44
55
66
77
88
guidelines
brainstorming• Define the problem (start with your central problem)• Set a time limit on the brainstorm session• Capture all the ideas
– Use a white board, flip-over sheet or (better) Post-It Notes• Focus on the problem• Do not evaluate or criticize any ideas: write them down• Encourage everyone to contribute• Listen to other ideas and see if this gets you thinking
– Look for associations• Have fun• Evaluate the ideas later NEVER during the brainstorming• Make sure you do a follow-up
er is ook een brainwriting variant
seed your brain– I feel lucky– Music– Pictures– Open a book– Your Teamname– Pick a card– ...?– ...?– ...?
Identifying
eg. Tassoul ‘the cook in the restaurant’ (blz 104)
and brainstorm ideas
an
d
breaking assumptions
WC 2 (150 min) Technieken uit Tassoul Hoofdstuk 4
10 min Intro
75 min Ideegeneratiegenerate > 100 ideas (geen grapje)
5 min Warm up
10 min Brainstorming + seed your brain
10 min Dynamic brainwriting pool (blz 56) + seed your brain
10 min Provocative questioning: what if + brainstorm ideas
10 min Identifying&breaking assumptions + brainstorm ideas
10 min SCAMPER + brainstorm ideasthese are suggestions: feel free to choose any technique from chapter 4 (andere volgorde is ook prima)
20 min Clustering What have you got? Categorize / combine / organize
20 min Creative folder bijwerken Werk ook vreemde, kansrijke ideeën verder uit. Probeer potentie te zien. Hou open. Leef nog even in onzekerheid.
Outro