online marketing & mobile responsiveness

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Online Marketing & Mobile Responsiveness o For your website to reach its full potential, it is more than likely that you should be a part of the online world o More people now use mobiles and tablets to search the internet than use desktops and laptops o With this ever-growing trend, it is becoming more important that your company is online too, and that it can be accessed from a mobile device o If more than half of your target market cannot access your website when they are on the go, then that is a lot of potential customers lost

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Page 1: Online Marketing & Mobile Responsiveness

Online Marketing & Mobile Responsivenesso For your website to reach its full potential, it is more

than likely that you should be a part of the online world

o More people now use mobiles and tablets to search the internet than use desktops and laptops

o With this ever-growing trend, it is becoming more important that your company is online too, and that it can be accessed from a mobile device

o If more than half of your target market cannot access your website when they are on the go, then that is a lot of potential customers lost

Page 2: Online Marketing & Mobile Responsiveness

Having a Mobile Responsive Site

o If your website is not mobile responsive, it will mean that your website is extremely difficult to use on a mobile device

o The user will be required to do a lot of scrolling from left to right, zooming in, struggling to click on links and will find it very difficult to appreciate your website in general

o If you are spending money on designing a website, and not requesting that it is mobile responsive, it can almost be seen as a waste of money if it cannot be accessed by more than half of internet users!

Page 3: Online Marketing & Mobile Responsiveness

Your Website Will Adapt

o Having a mobile responsive website means that your site will be able to recognise the device that it is being seen on, and modify and adapt the website to suit

o A website’s layout will look different on a Smart Phone and a tablet, and this is due to the clever technology and coding that mobile responsive websites have

o When this happens, the layout will adapt, images will be scaled down, will fit to the screens and text will be repositioned and made smaller. It’s almost as if the website that you see on a PC screen, has shrunk to fit whichever device it is on

Page 4: Online Marketing & Mobile Responsiveness

Mobile Websites, SEO & Social Mediao Having a mobile responsive website can also help your

company with its SEO results

o Google will also track to see if you’re on a mobile device and will rank websites higher if they are mobile responsive. Therefore, this is another must if you are looking for more website views

o Mobile responsiveness, SEO and Web Design all go hand in hand, and incorporating this with Social Media will ensure the best results for you and your company

o If you search for a company in Salisbury, and this is one of your locations, you can be found on Google. If Google can also see your company is on Social Media, then your company will be ranked higher

Page 5: Online Marketing & Mobile Responsiveness

Have a look at how Urban Media Salisbury can help you with your Website

Mobile Responsiveness:www.urbanmediasalisbury.co.uk

Get in touch with the Urban Media Salisbury Team:01494 538 441