ONLINE MARKETING

INDIAhttp://www.vertexplus.com/online-marketing.htm

ONLINE MARKETING Online marketing is refers to the

techniques available to a business to promote, and advertise their product, services, or brand on the world wide web.

INTERNET USERS BY COUNTRY

TYPES OF ONLINE MARKETING

Email marketing Pay per click marketing Social media marketing Digital marketing Viral marketing SEO E-commerce marketing

IMPORTANCE OF ONLINE MARKETING

Drive high quality traffic to the website Build brand visibility online Target a wide audience Targeting customer is easy ROI tracking easy

ONLINE MARKETING INDIA- CHALLENGES

Governance, laws, and regulations Cultural issues Lack of technical infrastructure Marketing philosophies & channels Online shopping worries – Fear factor Unreliable delivery mechanisms Credit card fraud and usage

THREE KEYS OF ONLINE MARKETING

Search engine optimization Social media optimization Pay-Per-Click

SMO

PPC

SEO

FACTS AND FIGURES FOR ONLINE MARKETING

Nearly 14 percent of all advertising is done via online marketing.

2 billion internet users in the world. 10% of Indians now have net access. India is adding internet users at the

rate of almost 5-7 million a month . There are 150 web addresses per

person in the world. Nearly 80 percent of people are online

at least once per day

http://www.vertexplus.com/online-marketing.htm

For more detail visit here: VertexPlus Software Pvt. Ltd. B-19, 10-B Scheme, Gopalpura Road, Jaipur,

Rajasthan - 302018 INDIA Contact us: +91 141 6622222 +91 141-6622202

Thank you