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onechapter

© 2015 McGraw-Hill Education.

1-2

communicating in the workplace

© 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

chapter oneCommunicating in the Workplace

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1-3Learning ObjectivesExplain and/or describe the following: importance of business communication current challenges three main categories formal vs. informal networks business communication contexts communication as problem-solving

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1-4Importance

Communication was rated the most valuable soft skill in business.

National Association of Colleges andEmployers Job Outlook Survey, 2011

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1-5Need

Employers list communication and efficiency as the top skills to be improved

in the workplace. -NFI Research

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1-6Challenges

• Media literacy• Increased globalism• Analytical skills• Ethics • Social responsibility

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Diversity

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Categories Operational

- Internal - External

Personal

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Formal network- Well-established along operational

lines- Depends on certain established forms

or “genres” in the company- Planned and managed

Informal network- Complex- Dynamic

Networks

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1-10Formal vs. Informal Networks

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Communication Factors• Nature of the

business• Size and

complexity• Industry

environment—stable or volatile?

• Geographic dispersion

• Organizational culture

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Problem SolvingMost business communication problems are ill-defined and need:

Research Analysis Creativity Judgment

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Communication Model

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The larger context• business-economic• sociocultural• historical

The communicators’ relationship

The communicators’ contexts• organizational• professional• personal

Communication Contexts

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The sender . . .– senses a need to

communicate– defines the situation– considers possible

solutions– selects the best one– composes the

message (medium, content, structure, style, form)

– sends the message

Communication ProcessThe receiver . . .– receives the message– interprets in– decides on a response

considers – replies (becoming a

new sender)