on camera confidence
TRANSCRIPT
By erica hanna
a crash course.
On Camera Confidence
@meeterica
@meeterica
Hi. I’m Erica. I make stuff.
- Emmy-award winner- Nobel Peace Prize Delegate- 2014 Minneapolis Top Twitter Personality- Top Under the Radar Leader- @klout National Award Winner- Promax Gold Award Winner- National/Regional Speaker- I hate Nickelback.
FEAR?WHAT do you
I fear:
@meeterica
I was afraid of directing. (I cried.)
CONFESSION
@meeterica
TODAY
We are covering: 1. How to stop hating your voice. 2. The true reason why you HATE cameras. 3. Case study of overcoming fear: Celarity 4. Structure to improve on cam 5. Other camera tips / Q&A
@meeterica
AFRAID?WHY are you
What do you fear will happen?
2 MOST COMMON ANSWERS:
“I hate the sound of my voice.”
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“I look funny.”
Why you hate your voice on cam
-The voice you hear on cam, is your REAL voice. -Your voice resonates through your bones/inner ear and sounds lower to you, than everyone else.
Are you stuck? You decide.
Voice Tips
- What you drink matters- Practice low hums- Slow Down: faster = higher- Silence is powerful
Why you don’t like your look
-Mirror images are what we are used to -Our standards are too high -Your camera angles are wrong -Your lighting is off -You are worrying too much about your competition
You are in the same boat with:
(they hate how they look on cam)
NOT BEING GENUINE The only thing you should fear is:
People have a high tolerance for nerves, not bullshit.
VIDEO: Most of us are babies
Case Study: CELARITY
Case Study: CELARITY
TIPS!Time for
1.KNOW YOUR AUDIENCE
NOT EVERYONE WILL LIKE YOU
@meeterica
2.CAMERA POSITION
1. Your camera position reflects how you view your audience. 2. Slightly above eye level = most flattering. 3. Look at the LENS, not yourself - it’s distracting.
3.FLATTERING LIGHT
1. feel light on your face 2. no “interrogation” interviews 3. window = big light source
4. HD powder - don’t look sweaty!
4.PROMPTS (TELL STORIES - DON’T RECITE)
1. Piece of paper with main ideas. 2. Prompts on your screen. 3. State your intention at the beginning of the video.
5.FRAMING
1. more visually appealing 2. allows the eye to relax 3. leaves space for potential text
TIP: rule of thirds
6.WHAT SHOULD I WEAR?
1. whatever makes you FEEL GOOD 2. don’t wear things you need to tug on
3. avoid tight patterns/stripes 4. think: classic and timeless - content lasts longer
1. If readers are already coming to you for content, they will enjoy putting a name with a face. 2. Do you like to TALK about your topic? BINGO. 3. You may FEEL like an imposter, and that’s OK.
OWN YOUR EXPERTISE 7.
TEST. TRY. AGAIN. 8.Innovation and consistency wins.
@meeterica
I’m Erica. I make stuff.
-Video Production-Content Strategy-Workshops: mobile vid on camera performance how to produce video basics social media engagement online fundraising confidence
