* On a tight budget?

* Money has never grown on trees

* A crisis is a cyclical event

* A tight budget is more than cutting spending

* It’s about making choices

* It’s about learning lessons

* It’s about re-thinking and adapting your strategy and tactics

* It’s about being creative and innovating

* It’s about being dary and taking risk

* It’s about surviving

* It’s also about luck: being there are the right time and place, with the right idea