offshore sourcing global trends and opportunities for north african countries r. gianfranchi, c....
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Offshore sourcing
Global Trends and Opportunities for North African Countries
R. Gianfranchi, C. Rossotto, Y. Burtin, Global Information and Communication Technology Department, The World Bank
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Contents
Understanding and measuring Offshoring
The MENA Region Reforms needed to attract Offshoring Technology Investments in MENA
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Origins of Offshore sourcing
1: TechnologyMobile telephonyInternetCustomer Relationship Mgm (CRM)Portable computing
2: Business innovations Just-in-time inventory managementSupply chain integrationCustomer-supplier partnerships
3. Skilled Workforce Availability Young, unemployed, multilingual, skilled
4. Free-trade AgreementsWTO -> GATT, GATS, TRIPS, trademark, patent, and (IPR) protection.
Allow outsourcing to offshore operational units or purchasing from foreign third-party suppliers.
Remote provision of Financial, Customer care, Accounting, Administrative services
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What is Offshoring?
Businesses and Governments face a sourcing decision.
Should we: Produce our services internally ? Source them domestically (outsourcing) ? Source them offshore (subsidiary or captive offshoring)?
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Offshoring Benefits/ Costs
Reduced Production Costs Inputs Labor Taxes
Access to Skills Labor Market Flexibility Access to New
Markets Business Strategy
Risks for offshoring firm: Reduced control of
production, quality Change in cost structure Change in commercial image Political/ business climate risk
Risks for recipient country: Reliance on foreign economic
performance Dependence on foreign firm’s
business cycle
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Global Offshoring Markets
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Major Offshoring Trends
Move to off-shore is accelerating due to market saturation Prime driver is not cost, rather search of specialized skills Evolution: end-to-end outsourcing and spin-off of non-core
function; Regulatory changes/ challenges
Offshored Operations Typical Functions Outlook
Information technology Operations
application development, programming, testing, and network support
initial focus for most early adopters and remains the most common function outsourced off-shore
Contact functions call centers, customer support, telemarketing and salessecond in popularity and are expected to be the next major
focus, particularly through call centers
Business Operations
finance and accounting, data processing and administration, operations and project management
trail the others, but significant growth is expected in this area as well, conditional on workforce skills' upgrade
Manufacturing Operationsapparel and textiles, toys, woodworks, consumer
electronics and microelectronics, automotive
largely diffused thanks to low production costs (even after factoring in the logisitc and tariff costs) and priviledged access to emerging market
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MENA Profile
8 MENA countries, 183M people 50 M between age 15-35 Average GDP/cap US$ 4,896 (lower than
China on a PPP basis) 50/50 Francophone/Anglophone Good education systems; strong technical
education; highly literate (60% secondary enrollment)
Most ranked among 60 in engineering talent worldwide
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Offshoring importance for MENA Region
Improving Trade Balance & Diversification• The region’s share in world trade declined from 9.6% in 1981 to 3.2%
by 2002. • Non-oil exports dropped to only 2.1 % in 2002, from 4.2% in 1981.• FDI flows to the Arab region dropped from almost US$3 Bln (2002) to
US$2 Bln in (2003).
Increasing Growth and Employment• The combined Arab (GDP) of US$604 billion is modest. • 1990’s growth was 1.3% compared with 4% average for all
developing countries
Enhancing Technological Transfer Servicing Untapped Domestic Markets
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To attract global Offshoring MENA needs to…
1. Identify Specific Segment Where the country has better resources, then
create an enabling environment for it
2. Regulate & Reform IT Infrastructure, Workforce competitiveness,
Labor markets, Business environment
3. Legislate & Regulate Intellectual property, IT legislation, cybercrime
4. Promote The country’s competitive assets
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REGULATE AND REFORM-> ICT Infrastructure
Liberalization Algeria Morocco Tunisia Egypt
Fixed telephony Yes (2004)
Yes (2004)
No No
Mobile telephony Yes (2001)
Yes (1999)
Yes (2002)
Yes (1998)
Number of mobile operators
3 2 2 2
Leased lines No No No Partial
Data and VAS No No No Yes
ISPs Yes Yes Yes Yes
Number of ISPs (Operational)
30 3 13 11
VSAT Yes Yes Yes Yes
Number of VSAT operators
3 3 2 2
Connectivity of our 4-countries' sample
0
10
20
30
40
50
60
70
Algeria Egypt Morocco Tunisia
Den
sitie
s
0
200
400
600
800
1000
1200
1400
Ban
dwid
th (M
bps) Household
Cellular
Internet
Int. Bandwidth
Competition has increased in the sector since 2000. Mostly cellular, VSAT and ISPs. Internet user density was the fastest growing between 2000 (1.6%) and ‘05 (6.7%)
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REGULATE AND REFORM-> IT Infrastructure
•The region needs to upgrade its IT links. • Missing Backbone connectivity and Arab IP interconnection.• After 1990’s ->lack of following expansion and upgrade plans.• East Asian loop capacity 3,800gbps vs Saudi’s 10gbps.
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REGULATE AND REFORM-> Workforce competitiveness
Facilitate employment searches: Constitution of HR datababses Candidates pre-selection agencies Favorable labor contracts (apprenticeship) Review social contribution schemes
Enhance multilinguism Subsidize otherwise unavailable training
Address weak Marketing, IT, Management, and Customer Support skills.
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REGULATE AND REFORM-> Labor Market
Remove explicit or implicit guarantees of employment (minimum wage legislation and layoff restrictions)
Reduce restrictions on layoffs in the formal sector, severance payments, facilitate hiring and firing redundant workers
Algeria Egypt Morocco Tunisia
Unemployment rate 25.4% 11.0% 11.3% 13.8%
Minimum wage (US$) 105 81 180 147
Legal weekly work duration (hours) 38 35 48 48
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REGULATE AND REFORM-> Business Environment
Streamline and informatize administrative procedures through one-stop-shop agencies (Egypt)
Reduce capital requirements for starting a business (Tunisia).
Cut the fees for registering commercial property (Egypt).
and facilitate access to industrial land (Algeria)
Reduce bureaucracy and red tape (Morocco).
Facilitate hiring, firing, closing a business (Egypt, Algeria)
Business climate is a challenge in all four North African countries. Tunisia, Morocco, Algeria and Egypt ranked 58, 102, 128 and 141 out of 155 countries surveyed in terms of Ease of Doing Business.
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LEGISLATE & REGULATE-> ICT Legislation
Adopt specific ICT legislation strengthening the country’s international competitiveness: Protect Copyrights, facilitate
data transmission Enact, enforce E-commerce
legislation (e-signature, e-payment systems)
Regulate internet service providers and information technology, defending customers from computer misuse and cybercrime
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PROMOTE ->
Actively promote the country as an offshoring location Attending world business summitsExpressing commitment to reform to
international business leaders and approach business partners looking for offshoring destinations
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Israel33%
Turkey8%
Others2%
Jordan3%
Egypt3%
Lebanon7%
Cyprus3%
Algeria13%
Tunisia7%
Morocco21%
Electronic Parts8%
Medical supplies5%
Biotechnologies5%
Electronics & Medical Equipm4%
Commercial, Financial, Consulting Services
14%
Others6%
Software & Informatics20%
Telecom Operators & ISPs38%
ANIMA-MIPO Survey (01/03-03/05)
137 investment projects identified through local Investment Promotion Agencies 72% of projects belong to Telecoms, Informatics and Services Sectors Source: ANIMA, Mediterranean Investment Project Observatory, 2005