october 13-17, 2019 · los cabos billfish tournament anglers represent the most elite group of...

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2019 MEDIA KIT OCTOBER 13-17, 2019

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Page 1: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

2019 M E D I A K I T

OCTOBER 13-17, 2019

Page 2: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

ACTIVE.

COMPETITIVE.

PASSIONATE.A special breed of angler is driven to compete in billfish tournaments. Cabo San Lucas is the competitive angler’s dream. Big money and big fish go hand in hand south of the border, with an all-star lineup of accommodations and activities. Each October, kick off billfish season in Cabo - fish all day and party all night.

E V E N T I N T R O

Page 3: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

B R A N D O V E R V I E W

3,400+EMAIL

SUBSCRIBERS

3,400SOCIAL MEDIA

AUDIENCE

20VIDEOS HOSTED

2,000VIDEO PLAYS

350PARTICIPANTS

LIVE SCOREKEEPER WEBSITE

543,000 PAGE VIEWS ︱ 1,710 VISITORS ︱ COVERAGE OF 50 + TEAMS

4,000PRINT COPIES

110,000DIGITAL

IMPRESSIONS

OFFSHORE WORLD DISTRIBUTION

Los Cabos Billfish Tourna-ment

45,000+UNIQUE WEB

VISITORS PER YEAR

www.loscabostournaments.com @loscabosbillfishtournament

Page 4: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

49AVERAGE AGE

AVERAGE

HOUSEHOLD

INCOME

MARRIED

77%

COLLEGE EDUCATED

87%

$2.2 MillionAVERAGE NET WORTH

78%BOAT OWNERS

310,000

A U D I E N C E P R O F I L E

DEMOGRAPHICS

Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose passions are inspired by the ocean. They are affluent, educated anglers, who build their lifestyles around a love for billfishing and all that comes with it.

Page 5: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

- Sponsor introduction, presence and an opportunity to represent your company at hospitality events and private parties

- Signage, logo inclusion and literature distribution

- Inclusion in tournament slideshow and event video

- Product sales opportunity

- Engage with 1,000+ participants and spectators at the event

OPPORTUNITY FOR ENGAGEMENT INCLUDES:

Participants: 350

Spectators: 1,000

O N - S I T E E X P O S U R E

Business-to-consumer and experiential marketing prove to be the most effective tool for sponsors. As a sponsor, your brand will connect with your target market face-to-face within a high-energy, meaningful atmosphere.

Page 6: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

PRINT:› Sponsor advertising and brand

presence in Offshore World Magazine Los Cabos Edition

› Logo inclusion on national advertising in Sport Fishing, Salt Water Sportsman, and Marlin magazines

DIGITAL:› Inclusions in custom emails,

live tournament scorekeeper, tournament slideshow and event video

ON SITE:› Sponsor Introduction, display

and sales opportunities and engagement during hospitality events and weigh-ins

SOCIAL:› Presence in Facebook event

promotion to large audience of tournament anglers, boat owners and active fishermen

E X T E N S I V E O U T R E A C H

SPONSORSHIP COMPONENTS

The 2019 Los Cabos Billfish Tournament Sponsorship programs include a comprehensive campaign with national advertising, digital and direct-mail promotion, tournament slideshows and video and a tournament specific magazine – your brand will gain consistent exposure and engageour audiences.

Page 7: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

+ Promoted on the Tournament Website

4,000 Print

110,000Digital Distribution

D I G I TA L E X P O S U R E

Award-winning editorial staff and photographers produce a top quality magazine, allowing readers to access this information on any platform 24/7. Thousands of copies will be distributed to our mailing list of affluent tournament participants and sport fishing yacht owners.

LIVE SCOREKEEPER

The 2019 Los Cabos Billfish Tournament program is sure to engage anglers worldwide

1 LIVE SCOREKEEPING WEBSITE

TOURNAMENT MAGAZINE

Real Time Scoreboard: 30 DAY STATS

Unique Page Views

17,000Total Page Views:

93,000

Visit Duration:

10 MIN 11 SEC

Page 8: OCTOBER 13-17, 2019 · Los Cabos Billfish Tournament anglers represent the most elite group of fisherman in the sport-fishing industry. They are an active, adventurous market whose

L O S C A B O S B I L L F I S H T O U R N A M E N T ︱ 2 0 1 6 M E D I A K I T

P R E S E N T E D BY

F O R M O R E I N F O R M A T I O N C O N T A C T

DAN JACOBS , EVENT PRODUCER & PUBLISHER

407-571-4680 | [email protected]

JENNIFER DUDAS , ASSOCIATE TOURNAMENT DIRECTOR

(407)-533-0123 | [email protected]

NATASHA LLOYD, PUBLISHER OF MARLIN

954-760-4602 | [email protected]

DAVE MOREL , PUBLISHER OF SPORT FISHING

407-571-3658 | [email protected]

DREW TOWNES , MIDWEST SALES

407-571-4730 | [email protected]

BILL SIMKINS , MARKETPLACE SALES

407-571-4865 | [email protected]

SCOTT SALYERS , GROUP PUBLISHER

305-253-0555 | [email protected]