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SOURCE OF INFORMATION: Oklahoma 2,337,427 -- Statistical Abstract Of Oklahoma ; Bureau Of Busi-ness Research, University of Oklahoma; Oklahoma City Chamber of Commerce.918,200 - Standard Rates & Data Service Inc. January 1960
Texas 2,095,960- Kansas
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COMMUNICATIONS ENTERPRISES, INC.
MARKET DATA'
Population
Within Within.25 M V/M .1 M V/MCoverage Coverage
Households 422,7302,394,500
422,730 747,760Consumer Spendable Income $2,586,853,000 $4,547,833,000Passenger Cars 521,410 958,900
RETAIL SALES DATATotal Retail Sales $1,595,158,000 $2,898,133,000Food Stores 380,606,000 693,460,000Drug Stores 62,692,000 112,170,000General Merchandise .. .. 175,662,000 311,442,000Apparel Stores 88 818,000 158,912,000Home Furnishings 73,842,000 133,251,000Auto Stores 329,810,000 598,825,000Filling Stations 148,822,000 893,174,000
FARM DATAFarm Population 93,200 211,400Total Farm Income $370,771,000 $793,443,000
'Source: Standard Rate & Data Service
The One Regional Station That Fills The Coverage GapBetween Oklahoma City, Wichita and Tulsa
1,000 Watts
STOR.TSMA14§4'S PARADISEThe Muskogee Area of Eastern Oki íhoma
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MARKET DATA1960
UNTY POPULATION RETAIL SALES. _.tsburg 34,360 $ 29,824,000Coal 5,546 3,657,000Hughes 15,144 11,618,000McIntosh 12,371 7,986,000Haskel 9,121 5,852,000Latimer 7,738 3,614,000Pushmataha 9,088 6,607,000Atoka ... 10,352 7,340,000Johnston 8,517 5,254,000Pontotoc 28,089 32,579,000Seminole 28,086 26,077,000Okfuskee 11,706 6,971,000Okmulgee 36,945 30,767,000Muskogee 61,866 61,556,000Sequoyah 18,001 8,234,000LeFlore 29,106 17,441,000McCurtain 25,851 15,370,000
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"Where The Future Is Just Beginning"
TO KEEP UP - KEEP TUNED
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Box 780 Phone GA 3-1460FRANCIS D. STIPE, General Manager
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STATION KRMGTULSA, OKLAHOMA
DAYTIME COVERAGE0.5 MV/M CONTOURS
-..
<,
Follow()`yEl Dorado ¡ GREENWOODr---
I Eureka I4/g1!-1®ugusta BIITLER _ _ - - -_..1el Fredonia
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Atlanta lr )Neodesha_ I NEOSIIOElk Falk -4,---
Ib'Jellin ton®New Salem I® ®
Ig I (;renula EL{( _ Cherryvale Parsons
0 Oxford I r- - - - - - ^ - ® II Winfield CO\W{ I,N I CHAUTAUQUA Independence ® Liberty oswego
Sl'\1NER II I r
*I Cedar ValeI
Sedan I\LONTGO:\IERY I LABETTEGentla Sp;;s. 1 Arkansas City I I CoHeyvillqe I ®® o
I{"R"' Caney 0
r "7Chetopali!' 1 1 \ [41i 1 1 1 llI:2L 1 Qaiii9 t ~ow % 1 1 (i.- i ilC ef Hardy S. Coffeyville 1 CRAIGI Chlllxco ®I I
IO Gramola '
Blackwell Webb City. ('upan \Wann
1I® I Newkirk Shidler® Okesa Dewey lo Delaware I
Medford l KAYI °,Nowata I+ Apperson
Bartlesville '1
GRAN'I' I Ponca City Burbank®Pawhuska II Tonkawa
LNOW
I ® `J Ncla: nncv e Ramona I Watova I_ _ - ^ Barnsdall Za \1'olco I----4- - r--4> Fairfax®G:1RFII:I,D I Mariam] .r-' I ROGERS aó \Wvnona Avant I A I .. .1 - kf,
I I{ , Ralston % Wera , I alalaó? IOSAGE! Redrock I (. .. .l I
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Skiatook e f11.. MAYESGather I L e Pawnee l,)"ge I® Collinsville
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Pawhuska ShidlerBartlesville FairfaxPonca City NowataBarnsdall HominySkiatook Sedan
RADIO STATION
KOSGStudios -Offices: 513A Kihekah Street
P. 0. Box 1207 Phone 237-1211PAWHUSKA, OKLAHOMA
TULSA WAGONER
e0At 1500 KC
Pawhuska, Oklahoma500 WATTS
The Strong
Clear Voice of
Northern Oklahoma
and Southern Kansas
Oil Cattle Race Horse
Training Center Diversified Industry Home of Osage
Indian Agency
MARKET DATA: 0.5 MVMCoverage
0.25 MVMCoverage
Population 641,900 852,200Households 207,000 274,620Radio Homes 178,790 238,590Passenger Cars 259,780 342,960Spendable Income $1,328,471,000 1,666,159,000
RETAIL SALES:Food $ 199,970,000 255,363,000Drug $ 31,578,000 39,622,000Gen'l. Merchandise $ 107,117,000 123,529,000Apparel $ 44,024,000 53,751,000Home Furnishings $ 34,260,000 42,994,000Auto Sales $ 178,227,000 230,821,000Service Stations $ 79,432,000 104,775,000Total Retail Sates $ 820,520,000 1,038,991,000
FARM DATA:Farm Population 36,500 74,900Farm Income $ 105,188,000 221,036,000
SOURCE: SRDS Consumer Market Data.
Prepared by Market Data Associates.
KTLQ-AM Selling the Land of the Cherokees rom a lequah
a -Pryor F;_
Choteau
I Jay
Salina I DELAWARE
Lake Hudson Colcord
Rose I Twin Oaks _Locusts rove [LeahKanss Siloam Springs
-I-CHEROKEE 1 . -FlintMazie
MAYES-- r-----' Peggs
/ WAGONER
Wagoner
CetaGibson
Sequoyah State Park
1-7_ Okay.Choska
HaskellTaft
Eldon
411
:1Northeastern State University
Tsa-La-GiFt. GibsoT Pet it
Muskogee
Bacone L. Arkansas' RiverCollege 'BraggsVeterans Hospital
MUSKOGEE
`Ver(
Scraper
Fort Gibson LakeTahlequah
Hulbert
Gore
Box
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K T1350 khz
Vian
1000 WATTSKTLQ, Inc.
Ralph Lynch, General Manager517 South Muskogee Street
Phone (918) 456-2511
Tahlequah, Oklahoma 74464
Watts,Cincinnati
Westville. ISummers
Proctor Lincoln
Baron 1
Outcti Mills
Sti Il
Lake TenkillerCookson
- ADAIR
SEOUOYAH
Sallisaw
Evansville
i
1/ Nicut /
0.5 My -AM Coverage:GUY C. HUTCHESON.Consulting EngineerArlington, Texasi
Data:Population .
HouseholdsAM Radio HomesAuto Ownership .
Farm HouseholdsSpendable IncomeTotal Retail SalesFood Stores . .
Drug Stores . .
General Mdse.. .
Apparel Shops .
Homefumishings .
Auto Dealers .
Service StationsGross Farm Income
0.5 MVMCOVERAGE
180,00071,38369,82078,84023,400
$877,336,000$419,425,000$ 90,499,290$ 7,963,000$ 68,150,450$ 17,663,900$ 15,600,900$ 79,530,250$ 54,230,000$157,038,000
TAHLEQUAH, in the midst ofOklahoma's Green Country, isserved by US Highway 62 andseveral state highways; Conti-nental Trailways; and maintainsa modern, lighted municipal air-port. Population is about 10,000plus college population.
TAHLEQUAH, a rare Americancommunity which has carved aunique place in the annals ofOklahoma history with its Chero-kee Indian heritage, has its eyeson the future with many newstores, shopping plazas, andhundreds of new familiesarriving each year.
For thousands annually,Tahlequah is the dream vaca-tion to Lake Tenkiller, FortGibson reservoir, SequoyahState Park, the Illinois River,the world famous Tsa-La-GiIndian Village and "Trail ofTears" drama, industries ofthe Cherokee Indian Nation.
Industrially -speaking, Tahlequahhas plants manufacturing ready-to-wear, Cherokee Indianweavers, chairs, and metalsand is nationally -known for itsnurseries.
NORTHEASTERN State Univer-sity covering 180 acres with 62buildings and more than 6,000students is located here onthe grounds of the originalCherokee Female Seminary.
KTLQ-AM features local andnational news coverage withlocal reports at 7:40-7:55 AM;12 Noon -12:15; and 5:00-5:15PM seven days a week. Farmnews, livestock markets, stateag news from 6:30-6:45 PMdaily plus statewide news andthe national-world newscoverage via UPI Network.
KTLQ-AM programs CountryMusic 6 a.m. til local sunsetdaily and carries a comprehen-sive local High School andcollegiate sports coverage.
Source: SRDS Consumer Data
KTLQ-AM Selling the Land of the Cherokees rom a lequah/I--...)
I/ Salina I DELAWARE1
Pryor t;_ ", )JLake Hudson
RoseI Twin OaksChoteau
e
Mazie
fl_
/ WAGONER
Wagoner
C.etaGibson*
Sequoyah State Park
1-7 _ OkayChoska
HaskellTaft
F . Gibson.
Muskogee
Bacone, Arkansas' RiverCollege `\\BraggsVeterans Hospital
MUSKOGEE
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K T1350 kh
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Jay
Colcord
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Scraper
Fort Gibson LakeTahlequah Eldon
Hulbert
r I
Northeastern State UniversityTsa-La-Gi
Pet it
Box
IVian
1000 WATTSKTLQ, Inc.
Ralph Lynch, General Manager517 South Muskogee Street
Phone (918) 456-2511
Tahlequah, Oklahoma 74464
Lake TenkillerCookson
_.,LSEOUOYAH
Sallisaw
Watts,Cincinnati
Westville. 1Summers
Proctor Lincoln
Baron 1
Dutch'Mills
rEvansville
1
Stilwell
ADAIR -I/ Nicut
0.5 My -AM Coverage:GUY C. HUTCHESON.Consulting EngineerArlington, Texasi
Data:Population .
HouseholdsAM Radio HomesAuto Ownership .
Farm HouseholdsSpendable IncomeTotal Retail SalesFood StoresDrug StoresGeneral Mdse..Apparel ShopsHomefumishings .
Auto Dealers .
Service StationsGross Farm Income
0.5 MVMCOVERAGE
180,00071,38369,82078,84023,400
$877,336,000$419,425,000$ 90,499,290$ 7,963,000$ 68,150,450$ 17,663,900$ 15,600,900$ 79,530,250$ 54,230,000$157,038,000
TAHLEQUAH, in the midst ofOklahoma's Green Country, isserved by US Highway 62 andseveral state highways; Conti-nental Trailways; and maintainsa modern, lighted municipal air-port. Population is about 10,000plus college population.
TAHLEQUAH, a rare Americancommunity which has carved aunique place in the annals ofOklahoma history with its Chero-kee Indian heritage, has its eyeson the future with many newstores, shopping plazas, andhundreds of new familiesarriving each year.
For thousands annually,Tahlequah is the dream vaca-tion to Lake Tenkiller, FortGibson reservoir, SequoyahState Park, the Illinois River,the world famous Tsa-La-GiIndian Village and "Trail ofTears" drama, industries ofthe Cherokee Indian Nation.
Industrially -speaking, Tahlequahhas plants manufacturing ready-to-wear, Cherokee Indianweavers, chairs, and metalsand is nationally -known for itsnurseries.
NORTHEASTERN State Univer-sity covering 180 acres with 62buildings and more than 6,000students is located here onthe grounds of the originalCherokee Female Seminary.
KTLQ-AM features local andnational news coverage withlocal reports at 7:40-7:55 AM;12 Noon -12:15; and 5:00-5:15PM seven days a week. Farmnews, livestock markets, stateag news from 6:30-6:45 PMdaily plus statewide news andthe national-world newscoverage via UPI Network.
KTLQ-AM programs CountryMusic 6 a.m. til local sunsetdaily and carries a comprehen-sive local High School andcollegiate sports coverage.
Source: SRDS Consumer Data
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RADIO STATION
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MARKET DATAPOPULATION $32,917
RADIO HOMES 364,270
RETAIL STORES 7,863
ANNUAL RETAIL SALES ($) 885.737.000
KUSH1600 KC
CUSHING,
OKLAHOMA
1,.000 WATTS
VOICE OF THE CIMARRON COUNTRY
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IN SOUTH CENTRALOKLAHOMA
Radio1560
1000 WATTS 405 224-2810
BOX 770 CHICKASHA, OKLA.. 72013
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KWCO RADIO provides the people of KWCO-land withaward winning local news, farm news and weathernews. INDIAN NATIONS NETWORK NEWS, ASSO-CIATED PRESS and THREE MOBILE NEWS UNITSmanned by a full time news staff. Programming is forthe total audience, with coverage of sports events andspecial events.
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CHICKASHA is the center ofKWCO-land. Chickasha is thetrade, industrial, agricultural anddistribution hub of central Okla-homa. Chickasha is the homeof OKLAHOMA COLLEGE OFLIBERAL ARTS, a tri-mester 4year liberal arts college of ex-cellence. CHICKASHA MOBILEHOMES manufacturing plant, 18Horse and Stock Trailer manufac-turing industries make Chickashathe `Trailer Capital' of the world.CHICKASHA MATTRESS ANDFURNITURE CO., manufacturersof quality furniture and bed-ding; PET MILK CO., frozenfood processing and packingplant; BEST FERTILIZER CO.,fertilizer mixing and packingplant; and SENTRY MANUFAC-TURING CO., manufacturer ofquality quartz crystals for theelectronics industry, diversifyChickasha's industry. The famousSEQUOYAH CARPET MILLS inAnadarko, HI -VI FOOD CO. andCLINE INDUSTRIES in RushSprings, plus oil refineries atChitwood, Cyril and Duncan, andproducing oil and gas wellsthroughout the area provide fur-ther diversification.AGRICULTURE plays a very im-portant role in the economy ofthe area. Farm income is highestin the state. Rush Springs is the"Watermelon Capital" of theworld and Lindsay is the "Broom-corn Capital" of the world. Inaddition alfalfa, cotton, peanutsand wheat are important agri-cultural products. The cattle,dairy and swine industries in thearea are rated highest in thestate.KWCO-land is becoming a touristfavorite, with Lake Chickasha,Lake Burtschi and Fort CobbLake providing the best in fish-ing and boating recreation. Ana-darko is home of "INDIAN CITY,U.S.A." and the annual host tothe AMERICAN INDIAN EXPO-SITION.
MARKET DATA: 2mv/mpopulation 103,400households 32,140automobiles 41,440spendable income $172,400,000
RETAIL SALES:food $ 30,659,000drug 3,756,000general mdse. 7,382,000apparel 5,483,000home furnishings 5,362,000automobile sales 41,440,000service stations 13,448,000TOTAL RETAIL $122,280,000
FARM DATA:population 47,280income $ 72,583,000
SOURCE SRDS CONSUMER DATA 1966
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KATZ RADIO 10-29-71
WKY-Radio, Oklahoma City, Oklahoma
5,000 w 930kc 24 Hours ABC
PROGRAMMING THUMBNAILSBasic Appeal
WKY-Radio is unique in the Oklahoma City market with a successful combination of contemporarymusic, strong personalities, a Public Service Department, the excellent WKY News Department,and the only Farm Department in the market. WKY sponsors monthly in -person shows with capacitycrowds of 11,000. WKY's great sports image is maintained by Oklahoma University football Air-casts and promotions.
News
The WKY News Department includes a healthy staff of newsmen covering radio news on a full-timebasis. In addition to this radio staff, WKY-Radio interchanges with WKY-TV so that each news-man is given exposure on both radio and television. WKY is the only radio station in Oklahomawith United Press International Wires, UPI Audio, and Associated Press Wires. In the last fewyears, WKY has won several UPI awards for excellence in news and informational programming.News is scheduled for five minutes on the hour with expanded segments at 7AM, Noon and 5PM.
Day & Time Program
Mon -Sat5:30-7AM
Type
FARM INFORMATION HOUR Popular,News,Farm
Mon -Fri
7-9AMDANNY WILLIAMS SNOW Popular,
Contemporary
Description
WKY Farm Director Russel Plerson and his assisant Monte Reesepresent the latest in the world of agriculture with the bestin bright morning music. Danny Williams steps in at 6AM tojoin them for more entertainment and information.
As Program Director at WKY, Danny has to keep up with thelatest trends in broadcasting and the musical world. Hegreets his morning audience with the fresh sounds in morn-ing music, coupled with a warm, sincere style. Danny isalso seen on TV at mid -day.
Mon -Fri9AM-NoonSat 10AM-2PM
DALE WEHBA SHOW
Mon -FriNoon-3PMSun 6-10PM
Popular,Contemporary
Dale's honest, warm style is well received by his vast listen-ing audience. More of the music people prefer, along with witty,comical tid-bits, move these late morning hours along at atight pace.
BOQEY MITCHELL SHOW
Mon -Fri
3-6 PM
Sat 6-10AM
RONNIE KAY SHOW
Popular,Contemporary
Bobby welcomes the afternoon with a smooth selection of popularstylings, and a personality to fit right in with his music,
Popular,Contemporary
To make the drive home a much easier one, Ronnie presents thecream in popular recordings. He also hosts a weekly TV danceshow; and his personal appearances draw "Standing Room Only".
Mon -Fri
6-9PMSun Mid-5AM
WAYNE SCOTT SHOW
Mon -Fri
9PM-MidSun 9:30AM-1PM
Popular,Contemporary
Wayne is an energetic individual, and his enthusiasm for themodern trends in music is welcomed by a growing following.His with -it, never-ending style fits right in with the contem-porary sounds of music.
KEVIN MICHAELS SHOW Popular,Contemporary
Kevin is an 18 year old phenom - with the modern, swingingstylings of contemporary music. His wit and personable charmmake this show an unusual, wild attraction for a vast audience.
Mon -FriMid-5AMSat 2-6PM
NIGHTDEATSammy Moon
Popular,Contemporary
Designed exclusively for the late-night/early-morning musicfan, Sammy Moon presents a smooth, bright blend of popularmusic.
45
TYPICAL HOUR 7AM-5:30ÁM
0
Contemporary Music(Selected For Time OfDay) and Personality
Comments
15
Commercial Policy
Commercials are handled by personalities and are read or workedinto the format of the show, as the sponsor instructs. ETs areacceptable.
30
WWL 040 AM
AP NEWS & SPORTSLARRY STECKLINE NAFBBOB GIVENS NAFBFARM NEWS & MARKETS
1000 WATTS OF CLEARCHANNEL COVERAGE.
MVM
AP NEWS & SPORTSLARRY STECKLINE NAFBBOB GIVENS NAFB . MV&FARM NEWSMARKETS
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1000 WATTS OF CLEARCHANNEL COVERAGE.
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RADIO 152050,000 watts
P.O. BOX 1520 Oklahoma City, Oklahoma 73101 (405)794-4482
632-7743