nvidia geforce now cloud game streaming at gdc
TRANSCRIPT
Phil Eisler, General Manager, GDC 2016
GEFORCE NOW THE NEW WAY TO GAME
2
MOVIES
OPPORTUNITY Netflix for Games
75M
MUSIC TV SHOWS GAMES
20M 10M xxM
3
INSTANT Click-to-Play in 30 Seconds
53 min 30 sec 107 min 30 sec 160 min 30 sec 213 min 30 sec
Download Stream
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EASY Android Design Language | Voice Search | Categories Like Netflix
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150 ms
HOW GFN WORKS
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GLOBAL REACH
US SW
US East
EU NW
APAC EU CE
SEA
US NW
7
0
25
50
75
100
Korea Japan Sweden USA Russia UK Germany
ENABLER — GLOBAL BROADBAND Doubles Every 3 Years
Avera
ge p
eak c
onnecti
on s
peed in M
bps
2012 2013 2014 2015
1080p60
720p60
Source: Akamai’s State of the Internet Reports
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GAME CHANGER — 1080P 60FPS
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THE FUTURE
2017 6x Pascal
2016 3x Maxwell
2015 1.5x Kepler
Performance relative to Xbox One
GeForce NOW Performance Increases Every Year
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MILLENNIAL GAMERS
<34 years old
Earn <$75K
Don’t have children
“ Millennials are a huge generation of
impatient, digital natives, multi-taskers,
and gamers.”
Source: New Jersey Institute of Technology Study
GAMER DADS
Age 35+
Earn $75K+
Have children
“ I have recently become a father and have
learned that finding the time to play games
is a luxury.”
Source: Guide to Being a Gamer Dad
90%
Male
EARLY ADOPTERS
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MEMBER MOMENTUM
20% Monthly Growth
3M+ Sessions
1M+ Hours
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TOP REQUESTS
58%
More Games
22%
Multiplayer
14%
Achievements
6%
Better QoS
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100 GAMES AND COUNTING Available to Click-and-Play
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GEFORCE NOW PUBLISHERS More Publishers Joining Every Month
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TOP GAMES October November December January February
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TWO GAME MARKETS Day-and-Date and Back-Catalog
$59
$49
$39
$29
Game Store
0 3 6 9 12 15 18 21 24 27 30 33 36
Gam
e P
rice
Months from Launch
Game Pack
$19
17
Thanksgiving Sale
Holiday Sale
Winter Sale
Valentines Sale
Average tie-in ratio is 2% / week or 1 game/member/year. 10/1—02/20
GAME SALES WORKING
0
500
1000
1500
2000
2500
3000
3500
4000
4500
5000
W0 W1 W2 W3 W4 W5 W6 W7 W8 W9 W10 W11 W12 W13 W14 W15 W16 W17 W18 W19 W200
100
200
300
400
500
600
700
800
900
Full Price Sale Price Cumulative Sales
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LAUNCH MARKETING CAMPAIGNS 100 Million Gamer Reach
GEFORCE NOW DEVELOPER PROGRAM
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EASY TO ADD GAMES TO GFN Simple 4 Step Process
Register Account Describe Game Upload Binaries
Publish Game
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REQUIREMENTS
REQUIRED DESIRED
Operating System Windows 7+ Windows 7+
API DirectX 9/10/11 DirectX with GameWorks
Controller Gamepad And keyboard/mouse
Resolution 720p 1080p
Refresh 30fps 60fps
Audio Stereo 5.1 Surround
Ratings ESRB ESRB/PEGI/USK
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GET STARTED
3 2 1
Visit: : https://developer.nvidia.com/ SubmitYourGames
Submit application & get approved
Choose a marketplace:
a) GFN Store b) Game Pack
4
Get the GeForce Now developer kit
a) Shield TV with Gamepad
b) Access to GeForce Now Developer Portal
c) Promotion on Shield TV
Cam Moore, Software Manager, GFN Partner Linking
GEFORCE NOW LINK MULTIPLAYER GAME PLATFORMS
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CLOUD GAMING FEATURES
Localization
Disable User Changes
Cloud Save and Restore
of Saved Games and Preferences
Pause Game
Trigger Game Save
Exit Game
Native Text Entry
Check for Required Patches
Keep Game Patched to Newest Version
Account Federation
Multiplayer
PROGRAM CONTROL
PATCH CONTROL
GAME SETTINGS
USER DATA
USER INTERFACE
USER ACCOUNT CONTROL
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GFN LINK
Game Launcher Integration
Two Ways to Add Game Platform Services
In-Game C/C++ Lib
OR
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GFN LINK — GAME LAUNCHER INTEGRATION
Account linking with Single Sign On (SSO)
Multiplayer, achievements, etc.
In app purchases
3rd party entitlement
GFN
Game Seat
Game Launcher
(Headless Mode)
User
Game
NVIDIA IDM Publishers IDM
Provision
Manager
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Localization
Game patching
Native interface
Game saves
Game Binary
Game Code
All the fun stuff is here!
NVIDIA GFN LINK DLL
Game Seat
User GFN
Service
GFN LINK — LIB INTEGRATION
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“ This is the future of gaming. It is
only natural to see the hardware
that drives our gaming moved into
the cloud.”
GFN Member
