nutri-active: sports nutrition education program
TRANSCRIPT
NUTRI-ACTIVE: Sports Nutrition Education Program
Statement of Idea
We have created a sports nutrition education program for children ages 4-12 as well as their parents. This program is a place where children can learn about nutrition and enjoy food workshops after practice with their teammates as well as their parents. Our objective of this Nutrition Program is to inspire children to learn basic nutrition knowledge while leading active lifestyles.
Slogan
“Providing knowledge for a healthy lifestyle”
Vision Statement
Our vision is to serve as a helpful nutrition education program that strives to teach parents
and athletes how to eat right, stay active, and lead a healthy life. With sports and activity being the
focus, this program will provide our youth with the basic nutrition knowledge they need to continue
leading active healthy lifestyles.
Mission Statement
Our mission is to inspire the community’s youth to live healthy, active lifestyles through hands-on food activities, nutrition education, physical activity, and peer exploration.
Core Values
Health- improving the overall health of our youth will in turn benefit future generations
Fun- we believe kids value learning best when it is placed in a fun environment
Leadership- we believe that teaching children the significance of being a leader is important on and off the field
Community- we believe that coming together as one to teach each other is essential in keeping everyone together
Location & Hours
Located at the local YMCA
Nutrition Education Program is broken down into sessions. School Year Summer
Activities
Nutrition Workbooks, Quizzes, Guess This Food, Basketball, Volleyball, Nutrition 4-Square, Team Building, Snack Making, 30 Minute Meals, Family Bonding
Swimming. Popsicle Making. Soccer. Sand Volleyball. Family Cook Off. Planting. WET n’ Wild. Guest Speakers. Nutrition Scategories. Team Building.
Why This Business?
We want to better educate parents and athletes on the importance of nutrition and physical activity
They are already at the Y
No program like this exists (that we know of)
Earlier the age the better they are the future
Organizational Chart
Research
Business models of 14 sports nutrition companies and camps throughout the world
Childhood obesity related to inactivity and poor food choices on the rise globally
Unique concept for partnering with a sports club to offer a sports nutrition program following an athletic activity
Grants
USDA –Agriculture and Food Research Initiative – Childhood Obesity Prevention
$48,000
General Mills Champions for Healthy Kids $15,000
The Wal-Mart Foundation $15,000
Financials
Monthly Budget of $9960 1/3 product, 1/3 people, 1/3 place
36% generated by class session fees - $3477
64% funded by grants USDA –Agriculture and Food Research Initiative –
Childhood Obesity Prevention - $4000 General Mills Champions for Healthy Kids - $1242 The Wal-Mart Foundation - $1241
Global Impact
Health and well-being is becoming more and more of a global issue each day. Now, more than ever, it is important that we realize passing our knowledge and skills to future generations is key in surviving our changing global community. We feel that this can be done through the start of our business.
Our core values are very important to us because they not only represent what we believe in as individuals but as a business. One of those values is leadership, which is a quality needed when facing any type of global issue. Educating those around us about issues like global nutrition is a start in the right direction. This education starts with leadership and community, coming together as one to help global issues.
Resources
http://www.csrees.usda.gov/fo/chilhoodobesityafri.cfm
http://www.ymca.net/
http://fnic.nal.usda.gov/lifecycle-nutrition/fitness-and-sports-nutrition