Number 9 films

Background

● Established by Stephen Woolley and Elizabeth Karlsen in 2005 and has produced films such as 'How to lose friends and alienate people',' when did you last see your father?'

● Made in Dagenham had a bidget of 5 million and grossed over 12 million dollars and this was aimed at a niche audience.

● In 2005 the company was given slate development funding from the britsih

film council.

Structure

● Number 9 films is an independent British film compnay, but uses stock actors from Europe, UK and the USA as they talk about 'foraging relationships with a wide range of talent'

● With the funding from the UK film council this has helped keep the company independent.

Production ● They aim to develop 2-3 films a year so they have good slate and can still

create a film idea that wouldn’t be mainstream.

● Many of the films that thy produce do not conform to mainstream ideas and are risky projects but this is possible as they are an independent studio. For example ' Made in Dagenham' is about the ford car plant where female workers go on strike because of sexual discrimination and this wouldn’t appeal to everyone.

How to lose friends and alienate people

● The film is based off of the memoir of the same name by Toby young from 2001. The film is a comedy film and is based off his five year struggle to make it big in the USA after employment at Sharps Magazine.

● The budget for the film was $28 million dollars and this would be down to the cast with Simon Pegg, Megan fox and Kirsten Dunst being some of the better known faces. The director for the film was Robert B Weide and he is well known for TV and documentaries and I feel that this is an odd director for them to use because of his previous works.

Distribution

● The film was distributed by Paramount pictures in the UK Metro Goldwyn Mawyer in the USA and Intandem films in Australia and was released globally on October 3rd 2008.

● Marketing strategies used were a mixture of trailers such as teaser trailers,face book pages and twitter pages. They wouldn’t have much money for advertising as they are spending so much on actors.

● The film didn’t receive or nominated for any awards.

● As they had a British producer they would have had very little to buy advertising for the film so they would have to rely on people saying that the film is good as well as reviews being positive.

Exhibition and exchange

● The film made $19.1 million at box office worldwide so it has made a loss overall as the budget for the film was $28 million.

● The film can be watched online via lovefilm, downloaded through Itunes, bought on DVD and Blu-Ray, so technological convergance with the type of media they use as well as using

● People can post reviews for the film as well as going on face book and twitter for interaction, so there is very little user interaction beyond this, but would still reach many people as face book and twitter is very popular.