november 4th, 2015 montella julian gay-de-€¦ · personal branding engaging & adding value 1...

Digital Networking & Branding for Jobs

Julian Gay-de-Montella

November 4th, 2015


Richard Branson

Personal Branding

Engaging & Adding Value

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2


You are a Brand. Sell Yourself before anything else


Your Goal to Succeed in Digital Media


Identity Visibility

Successful LinkedIn Branding

1.) Photo2.) Tagline3.) Summary4.) Keyword Optimized5.) Completed Profile

Digital Networking & Branding for JobsDigital Networking & Branding for Jobs

1.) Have a Great Photo


2.) Taglines- What you Do & Value?


3.) Have a Compelling Summary


LinkedIn Summaries- Key Points


Hook + What you Do & Value?

Deeper Outline of Value

Personality

Call-to-Action

4.) Remember it is about Keywords!


5.) Include Awards, Links, & Publications !


6.) References & Endorsements


Twitter bios…


Facebook Profiles


Relations. Relationships mean everything


Value is about giving. You share with or offer to others.


1.) Take Genuine Interest in others


Before inviting, find out about them. Read their PROFILE!!


2.) Personalize every message


Tip. Try building a relationship before contacting.


3.) Be ACTIVE! Post, contribute to Groups


4.) Post & Frequently

Create

Comment

Curate


Be seen! What makes a good LinkedIn post...

Good Visuals

Catchy Title

Relevant Content


Timing

4.) Adding Value Consistently


What can you offer?

❏ Relevant Articles❏ Links❏ Research/Whitepapers❏ Initiatives❏ Events❏ Or introduce them to

someone or other groups!



The gesture is what counts!

Ask for advice too!


You can then ask them to share with their followers!


Digital success is like a garden. It blooms if cared for


Thank You & let's stay in touch!

Julian Gay-de-Montella

ie.linkedin.com/in/juliangaydemontella

@JGMontella

november 4th, 2015 montella julian gay-de-€¦ · personal branding engaging & adding value 1...

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