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First concept car from Nissan designed specifically for BrazilDesign reflects the color and passion of the countryA new urban compact sports car that's exotic yet attainableRugged and agile 2+2 with distinctive color treatment

SO PAULO, Brazil The vibrancy, color and excitement of Brazil has been captured inNissan EXTREM, a radical concept car aimed squarely at young (and young-at-heart)car enthusiasts keen to make a statement on the roads.

EXTREM has been created especially for Brazil. It has been designed for and built inthe country and has its world debut at the 27th So Paulo International Motor Show(October 24 November 4).

"Brazil is a country of great natural beauty and it has a passionate, rich culture. But thisis not always reflected in the cars on its streets, especially the more affordable locallyproduced vehicles which tend to be conservative in design, color and specification," said

Shiro Nakamura, Senior Vice President and Chief Creative Officer.

"EXTREM, with a dynamic, high-character design, is far from conservative. It wascreated to appeal to the country's growing band of city-based young professionals whoare passionate about design and want to make a personal statement. The lightweighttwo-door 2+2, has a dynamic stance, fresh surfacing, and a clear rugged ability to tacklethe urban jungle everyday," he added.

Designed by Nissan Design America (NDA) in San Diego, California, in collaborationwith Brazilian designers and produced in Brazil, the concept previews a new breed ofcar. By blending versatility and toughness with the agility of a compact 2+2, EXTREM is

a new genre of urban compact sports car.

Its unveiling at the So Paulo Motor Show underscores Nissan's commitment to Brazil.The country is one of the largest new car markets in the world and one in which Nissanenjoys significant sales growth. The company claimed almost two per cent of the 2011market, doubling its 2010 sales, and aims to account for five per cent of new car salesin Brazil by 2016.

Nissan's investment in Brazil includes an all-new manufacturing facility in Resende inthe state of Rio de Janeiro, which is scheduled to start production in the first half of2014. When operating at its full potential, the plant will produce 200,000 units annually.

Although strictly a concept car with no immediate plans for production, elements ofEXTREM's styling offers a glimpse into future Nissan products, for Brazil and beyond.

"We have created EXTREM to show how serious we are about Brazil. EXTREM isprovocative, energetic and engaging and it reflects the passion, innovation andexcitement we put into all our cars," said Christian Meunier, President of Nissan Brazil.

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Nissan EXTREM in detail Right from the early stages of its development, the designteam behind EXTREM was clear about the direction the concept should take. "We call itBaby Beast," said Robert Bauer, Senior Design Manager for the project at NDA. "Wesee it as an urban rally car, a tough little street fighter that can handle the urban junglewith agility and confidence."

From the outset it was considered vitally important that design inspiration should comefrom Brazil itself. Although the NDA design team is based in San Diego, creative time onthe project was spent mostly in So Paulo. The NDA designers managed the projectremotely from San Diego and developed clay and digital models using local resourcesin So Paolo.

The result is an exotic and distinctive concept for a new genre of compact sport vehiclewith a unique silhouette. The lower half of the body and raised ground clearanceexpresses its strength, while the sharply sloping roof line suggests its sporting intention.The combination of innovative elements such as the wraparound glass, floating roof

rails and detached C pillars enhance the feeling of an open, airy cabin.

The body's shape and surfaces exude a feeling of strength and agility with muscularfender volume defined by sharp creases. Overlapping panels and unique surfaceinterplays create a feeling of layered armored toughness.

Showing EXTREM also has a practical side to its nature, the roof rails incorporate cleatsfor load carrying, while the unique see-through A-pillar structure provides enhancedoutward visibility.Both the headlamps and tail lamps feature Nissan's signature graphics and advancedLED technology. Bracketing the glass hatch, the rear lights have high-tech layered fins,

showcasing an airy, lightweight structure. A prominent aluminum skid plate, embossedto add strength, houses the centrally mounted exhaust.

Although clearly a tough little street fighter, quality craftsmanship and attention to detailcan be found throughout the car. Examples include flush mounted door handles,integrated side marker lamps, lightweight fender-mounted mirrors and the flush A- andB-pillars which create a seamless canopy.

A compact 2+2, EXTREM has a dedicated luggage space in the rear. A clever two-tiersystem provides secure storage, where items can be hidden from prying eyes beneathan exposed and removable cargo bin which is accessed via the rear hatch. The bin is

designed for day-to-day items and fits neatly underneath a structural cross brace thatadds extra stiffness to the shell and accentuates the sporting nature of the car.

The exclusive Solar Cortex body color, a deep metallic orange with radiant highlights,pays homage to Brazilian nature. Brightly colored accents provide 'pops' of energy andcan also be found on the gas cap, tow hook and the wheels, adding to the urban rallycar theme.

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The roof pattern, a mix of gloss and matte textures, is inspired by iconic Braziliangraphics.Six-spoke 19-inch alloy wheels are double layered with a dark inner and brushed metalouter and provide enhanced cooling to the brakes.

Showcasing the versatility of Nissan's acclaimed V-platform used by the Nissan March dimensionally EXTREM is taller, wider and longer than the global city car.EXTREM's dimensions are:Wheelbase: 2450mmHeight: 1530mmLength: 3850mmWidth: 1765mmEXTREM's power would be provided by Nissan's advanced direct injection andturbocharged (DIG-T) 1.6-liter gasoline engine which shares its technology concept withthe powertrain in the innovative Nissan DeltaWing Le Mans race car. EXTREM couldalso be offered with a choice of front or four-wheel drive with Torque Vectoring for

enhanced handling capabilities.

"EXTREM suggests that exotic and exciting design need not just be reserved forexpensive cars. It shows that innovative, sophisticated design can be made in a clever,attainable way. EXTREM is one of our answers to this possibility and it opens anexciting new chapter in our design relationship with Brazil," said Nakamura.

About Nissan do BrasilGrowing significantly in recent years, Nissan aims to reach 5% of market share by 2014.To achieve this goal, the company will introduce 8 new models in Brazil until 2016.Launched in 2011, Nissan Versa and Nissan March marked the company's entry in the

two highest volume segments of the Brazilian market compact hatches and compactsedans. Today Nissan do Brasil operates 153 stores across the country and has plansto increase this number to 239 by 2016. Producing in So Jos dos Pinhais, Parana,since 2002, Nissan announced in 2011 an investment of $ 2.6 billion to build a newfactory in the country, in Resende, state of Rio de Janeiro, scheduled to begin operationin 2014 and capable of producing 200,000 cars a year.

Reinforcing its commitment to the country, Nissan will be the official sponsor of the 2016Olympic and Paralympic Games, and the Brazilian Olympic Committee in thecategory "Cars". This partnership includes the delivery of 4,500 vehicles of varioustypes that will meet the needs of the Rio 2016 Olympic Games and Team Brazil. This

fleet will prioritize clean energy (ethanol or electricity), supporting the efforts of the Rio2016 to achieve the sustainability goals of the Games.