nike presentation
TRANSCRIPT
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Class : E.F.B 2Name :Keerati SrimagulNattapol TorsakulTaeWoong Kwon
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History Mission Statement Video - Commercial First Impressions Video - Training Training Energy Conclusion
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About NIKE, Inc. is the world’s leading innovator in athletic footwear, apparel, equipment and accessories
1950 - 1959: When Nike breathed its first breath, it inhaled the spirit of two men
1970 - 1979: The birth of the Nike brand, and company
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1980 - 1989: A decade of transition and rededication
1990 - 1999: Nike extends its reach
2000 - Present: Leading a new generation
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“To bring inspiration and innovation to every athlete in
the world.”
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Memorable Slogans - “JUST DO IT”
Powerful Logo Design
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Product - creating quality products for athletes
Endorsements- to attract and hold the most iconic athletes in the world
Culture -provocative entries into pop culture through entertainment and social issues
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The management of Nike took a look at its employment practices; they made sure that
the company is following the policies on
recruitment, training, health, safety and welfare
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Conduct and design
Training and development
Remember that training and development programs are not universal solutions
Effective job designs, selection, placement and other activities
Create
Used cross functional teams
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Skills, Knowledge Ability of Workers
Program Context
Needs Assessment
Training & Development Objectives
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Set short and long-term greenhouse gas reduction targets
Encourage transportation for clean energy economy
Reduction
in CO2 emissions per unit in inbound transportation from
FY11 to FY13
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Laakdal, Belgium
59,000 mWh of energy use in NIKE Brand North America retail stores offset by RECs
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Use less, buy less to reduce impact across the value chain
Reduction
of the Converse shoebox
Shoebox
Our boxes need to be lightweight
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816M fewer gallons used in footwear manufacturing in FY13 compared with FY11
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298k+ community volunteer hours
Invest a minimum of 1.5% of pre-tax income in communities annually
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Just do it Looking ahead Climate-friendly company
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