The new Tobacco Products Directive

NGOs and tobacco control in Europe

Florence BertelettiDirector, Smoke Free Partnership

This presentation

• The TPD revision process• Dissecting a public health success: the key factors• Lessons learnt: the role of the public health community• What next? Gearing up for future battles

IMPACT ASSESSMENT

2009 2010 2011 2012 2013 2014 2014

Mar 2014Council adopts

proposal

Feb 2014 Parliament

adopts proposal

Dec 2013 Trilogue

agreementreached

Oct 2013Parliament

vote

June 2013

Council common position

Dec 2012

EC adopts

proposal

IASG

July 2012IAB

approves proposal

IASGIASGIASGIASGIASG

Feb 2009Launch TPD

revision &

Impact Assessment

Sept-Dec 2010: Public consultation

Dec 2010-Nov 2013: Stakeholder consultation meetings (specific & ad hoc)

Nov/Dec 2012 Inter

ServiceConsultation

SCENIHR OPINIONSSmokeless tobacco (2008)

Additives (2010)

EUROBAROMETERSNr 332 Tobacco (2010)

Nr 385 Attitudes on Tobacco (‘12)

COMMISSIONED STUDIES GHK Consulting

RAND impact assessmentMatrix Insight

RAND (new tobacco & nicotine products)

Revised TPD

expected to come

into force in May 2014

TPD revision process

Slide courtesy of Professor Anna Gilmore & Silvy Peeters, University of Bath

The TPD revision process

• An uncommon process– Unusual timing : long preparatory phase, late launch, speedy

adoption– Evidence of industry attempts to block or delay

• A tough battle of unequal forces in Brussels and each Member state– Hundreds of tobacco industry lobbyists– A handful – maybe two – of health advocates

• A successful outcome– It is almost a miracle we have a Directive at all– Significant advance in product regulation

The TPD outcome

TC community asks TPD outcomes

Key factors for the TPD success

• The DG Sanco tobacco team, leadership, and Commissioner

• The Irish Presidency (and the LT presidency)• Linda McAvan and the shadow rapporteurs• The unpredictable: Dalli affair, leaked industry

documents:AND...

The health and TC NGO community

What next? Gearing up for the next battles

• Implementation of the TPD: new milestone in 2016• The TPD addresses some aspects of articles 9, 10, 11, 13 and 15 of the

FCTC: what about the rest? • EU legislation challenges:

•Next Directive in need of strong public health advocacy: tobacco taxation (probably in 2015-16)•Implementing other FCTC provisions within EU areas of competences

• Beyond EU legislation: implementing the FCTC at national level• Huge and complex dossiers (such as TTIP or the Trade mark Directive)

negotiated at EU level can stop (and will stop) national tobacco control legislation if the coalition work between EU and national TC does not continue

Lessons learned

• Even a very small group can make a huge difference if it works strategically, uses every opportunity that presents itself, and focuses on key priorities

• Setting campaign priorities early and establishing trust and good communication channels is key

• Every vote counts, even when 766 available in the Parliament and 352 in the Council: we have to address both EU-wide and national concerns

• Working together in EU advocacy has never been more important - or necessary

Thank you

THANK YOU FOR YOUR ATTENTION