nfdma 2020 exhibitor prospectus3 · connect with your target audience the national funeral...
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EXHIBITOR PROSPECTUSCONNECT WITH HUNDREDS OF FUNERAL SERVICE PROFESSIONALS:
Funeral Directors, Embalmers, Funeral Home and Crematory Owners
REGISTER AS AVIRTUAL EXHIBITOR
WWW.NFDMA.COM
EXHIBIT AT THE LARGEST GATHERING OFAfrican American Funeral ServiceProviders in the U.S.
3 DAYS | 1000 + FUNERAL SERVICE & CREMATORY PROFESSIONALS | 100+ EXHIBITORS
Make a direct connection with hundreds of Funeral Directors, Embalmer, Crematory Operators,Owners, and Managers with buying power for their businesses in the U.S. and around the world.
Put your products in the hands of the leaders and influencers in this field of 1K+ professionals inThe U.S. Alone.
Have the opportunity to share your commitment to the funeral service industry with your targetaudience as an NFDMA National Convention sponsor. In return, we provide customizedmarketing solutions to help you extend your reach!
Exhibit with us and:
CONNECT WITH YOUR TARGET AUDIENCE
The National Funeral Directors & Morticians Association, Inc. (NFDMA) is the leading internationalAfrican American funeral service organization.
Attendee ProfileMale 56.10%
Female 41.90%
Owners 37%
Managers 22%
Funeral Directors 26%
Embalmers 3%
Morticians 4%
Apprentices 5%
Students 2% Insurance Company 15%
Monument/Vault Company 16%
Crematory 10%
Cemetery 17%
Florist 11%
Event Center 11%
Printing Company 11%
Marketing/ Promotional 5%
Other Companies Operated by our Attendees Average Age of our Attendees
Average Gender of our Attendees
18-24 3.8%
25-34 8.5%
35-44 5.7%
45-54 26.6%
55-64 28.5%
65-Older 26.9%
BOOSTYOURBRAND
Extend your brand farbeyond the Virtual ExhibitHall when you takeAdvantage of the array ofSponsorship opportunitiesat the largest gathering ofAfrican American FuneralService Providers in thein the U.S.!
BRAND RECOGNITION OPPORTUNITIES
SCAVENGER HUNT $1,500 (2 available)
Wine Country Gift Baskets mailed to fiveScavenger Hunt winners by collectingtwenty-five (25) exhibitors visits.
SESSION SPONSORS $1,000
Your logo on screen and yourvideo commercial in the middleof the session.
STARBUCKS COFFEE GIFT CARD $1,000
$10 Starbucks gift cards mailed to 25attendees with a message from youwith your branding.
RAFFLE SPONSOR $3,500
A Louis Vuitton ladies handbag or a men’s travel bag willbe raffled to raise funds forour National HeadquartersBuilding fund.
MAKE CONNECTIONSDIGITAL ADVERTISING OPPORTUNITIES
MOBILE APP HOST $5,500
Make your brand synonymous with the most-used Conventionresource! You get:
Connect directly withyour target audience,using your brand's ownwords and images! Mostoptions can be seenbefore, during, and evenafter the event.
Sponsor launch graphic Schedule page watermark
Weighted banner ad Enhanced exhibitor listing
Embedded video Analytics
The NFDMA National Convention Mobile App increases in popularityeach year.
1 Alert $250 | 3 Alerts $450 | 5 Alerts $650
Includes rotating banner ad into full-page ad or exhibitor detailinformation page.
All of the features of the Mobile App Banner plus a video.
SOCIAL MEDIA PACKAGE
CONVENTION MOBILE APP ADVERTISING
NFD&MA has a collective 25k+ followers on Facebook, Instagram, and Twitter.We can share your brand's message directly with our audience of Funeral ServiceIndustry Providers.
Twitter: One tweet before and one tweet during the event (2 total)Facebook: One post before or during the event (1 total)Instagram: One post before or during the event (1 total)
NEW
Exclusive hosting of our Virtual Opening Ceremonywith Featured Speaker. Premium branding during the event.
Social Media Package Scope AdvertisementWebsite Digital Souvenir Journal
COPPER SWAG BAGS $2,000Promotional products and gifts will be sent to all registeredattendees in the ever popular Swag Bag. This will give you abranding opportunity along with creating brand connections.
Digital Souvenir Journal
MAXIMUM EXPOSUREPREMIUM SPONSORSHIP
GOLD VIRTUAL PLATFORM HOST $6,000As a Premium Sponsor,your commitment to thework of the NFDMAand its members is clear.You have exclusivebranding and advertisingopportunities that extendthe reach of your messageand make your brandsynonymous with funeralservice excellence toleaders in thisindustry and beyond.
Exclusive hosting of our Virtual Convention PlatformPremium branding throughout the convention.
Social Media Package Scope AdvertisementWebsite Digital Souvenir JournalPriority Booth Selection 2021
SILVER WELCOME RECEPTION $4,000
Exclusive hosting of our Virtual Welcome Receptionfeaturing celebrity entertainment. Premium brandingduring the event.
Social Media Package Scope AdvertisementWebsite Digital Souvenir Journal
BRONZE OPENING CEREMONY $3,000
Please have your exhibitor profile/virtual booth set up no later than All profiles/virtual booths willbe set up using your exhibitor portal, where you will have the ability to enter your company information, add files for attendeesto access, upload images and embed a YouTube video highlighting your company.
All exhibitors are expected to have at least one designated person to staff their virtual booth during exhibit hours of 12:00-6:00pm ET on Monday, August 17, and 12:00-6:00 pm ET on Tuesday, August 18. This designated person will interact withattendees using the text chat and video chat functions.
It is highly recommended that you use a computer to access your exhibitor portal to ensure full functionality and the bestquality of interactions with attendees. Additionally, Google Chrome is the preferred browser for this virtual networking platform.
You will be given a game code to share with attendees who visit your booth and interact with you. Attendees will record thiscode in their event app and compete for prizes provided by our generous sponsors.
NFDMA will provide technical support through phone, email, and chat in advance of the event to help you set up yourprofile/virtual booth and provide training on how to use the virtual platform during the event to help you troubleshoot anyissues that arise
By purchasing a virtual exhibit space, you agree to abide by the NFDMA Code of Conduct Policy.
Cancellation of exhibit space must be received in writing to [email protected] no later than Friday, August 14, and will resultin a 50% cancellation fee. If participation in the virtual trade show becomes impossible, in lieu of cancellation, we encourageyou to consider having an unstaffed booth with a note for attendees to contact you after the convention.
DETAILS
YOUR VIRTUAL BOOTH INCLUDESLOCATION
EXHIBIT HOURS Company name Unlimited booth representatives
Unlimited length description with links to external sites
Logo Banner Image Embedded YouTube video
See who is visiting your booth in real-time and connect withthem via chat message or video chat.
Registered attendee list, both pre- and post-event.
Profile and image in the August issue of The Scope
Monday, Aug 17 | 12 noon – 6:00 pmTuesday, Aug 18 |12 noon – 6:00 pmGrand Opening of the Expo HallMonday, Aug 17 | 11:45 amJoin us for our very 1st Virtual ExpoHall for a special celebration andnetworking event to officially launchNFDMA’s 2020.Meet and mingle with attendeesand industry experts.
VIRTUALLYA link will be sent with access toyour virtual booth for yourcustomization upon registration.
NFDMA Museum and MerchandiseStop by the NFDMA museum and
merchandise booth in the Virtual ExpoHall for the latest information, resources,
and access to industry experts.
COST$600
All applications must be submitted online by August 12th at www.nfdma.com
Secure Your 2020
SOUVENIRJOURNAL ADS
Digital & Print Full Color
Forward in (150 to 300 dpi resolution)PDF or JPEG format
Email to: [email protected]
Credit or Debit Card,please call:
NFDMA Headquarters770-969-0064
ADVERTISING OPTIONS: Your exhibitor profile/virtual booth set up must be done no later than Wednesday,August 12th. All profiles/virtual booths will be set up using your exhibitor portal, where you will have the ability toenter your company information, add files for attendees to access, upload images and embed a YouTube videoHighlighting your company.
1. SPONSOR: The National Funeral Directors and Morticians Association (NFDMA) is the sponsor of the exposition.NFDMA shall be represented by the Expo Manager and the NFDMA organization. They are the only agentsauthorized to bind NFDMA regarding this exposition.
2. EXHIBITOR’S AUTHORIZED REPRESENTATIVE: Exhibitor must name an authorized representative in connectionwith installation, operation, and removal of firm’s exhibit. Representative shall be authorized to enter suchservice contracts as may be necessary and for which Exhibitor shall be responsible. Exhibitor shall assumeresponsibility for representative being in attendance throughout all Show periods and for keeping exhibitmanned, and orderly always. Exhibitor also agrees not to use the NFDMA name, initials or logos in booths oradvertising without express written permission of NFDMA. NFDMA reserves the right to modify and/or cancelprogram, location, content, and speakers. No exhibitor may sell any material with the name of the NationalFuneral Directors and Morticians Association, or NFDMA, or use the Association’s logo. Photos of the conventionattendees may not be taken during the Association Meetings.
This contact will be designated as the official NFDMA National Convention contact to receive allexhibit-related materials and communications.
Contact Name_________________________________ Title___________________________________
Company______________________________________________________________________________
Address______________________________________City___________ State____ Zip____________
Phone__________________________ Cell________________________
Email________________________________________ Website_______________________________
Exhibiting Company agrees that the Rules and Regulations and are an integral and binding part of thisagreement and agrees that the e-mail address and mailing address on this agreement will be sharedwith persons assisting in the production of the NFDMA 2020 Virtual National Convention.
Signature_____________________________Title______________________Date____/______/________
Visa Master Card AMEX Discover
Charge Amount $______________________________
Name on Card ________________________________
Card Number__________________________________
Expiration Date____/_____ Security Code_______
NATIONAL FUNERAL DIRECTORS& MORTICIANS ASSOCIATION, INC.
6290 Shannon Pkwy Union City, GA 30291770-969-0064 | 1-800-434-0958Fax: 770-969-0505
[email protected] | nfdma.com
EXHIBITOR REGISTRATION FORM