Nexus EconomicsHow Critical Macro Trends Will Change Your Business

Nick VitalariNaumi HaqueDenis HancockJeff DeChambeau

September 16, 2010

nGenera Insight Team

Naumi Haque Denis HancockNick Vitalari Jeff DeChambeau

© 2011 Moxie Insight. All Rights Reserved. 2

What Is Nexus Economics?

Nex•us: From Latin nexus (“the act of binding together; bond”), a complex set of interconnections that forms a new reality.

Ec•o•nom•ics: From Latin oeconomia (“management of a household, administration”), the social science that analyzes the production, distribution, and consumption of goods and services.

© 2011 Moxie Insight. All Rights Reserved. 3

Can social innovation models

SCALE?

1.

© 2011 Moxie Insight. All Rights Reserved. 4

social production | social sellingcomplex | simple

influence | compensation

© 2011 Moxie Insight. All Rights Reserved. 5

Who will

pay for failure?

2.

© 2011 Moxie Insight. All Rights Reserved. 6

© 2011 Moxie Insight. All Rights Reserved. 7

What happens when

you ARE the product?

3.

© 2011 Moxie Insight. All Rights Reserved. 8

“We do mathto get you dates.”

Which would you rather lose?

283,859 people have answered

Age of population

Is contraception morally wrong?

How economic and social beliefs change with age

© 2011 Moxie Insight. All Rights Reserved. 9

Can all products be designed for

perpetual beta?

4.

© 2011 Moxie Insight. All Rights Reserved. 10

© 2011 Moxie Insight. All Rights Reserved. 11

What happens when

reputationsbecome sticky?

5.

© 2011 Moxie Insight. All Rights Reserved. 12

© 2011 Moxie Insight. All Rights Reserved. 13

How

manipulative (useful)

can marketers be?

6.

© 2011 Moxie Insight. All Rights Reserved. 14

Controlodometer

CompanyCustomers

VRMDigital facades

Privacy advocacy Web anonymity

Self-destructing data Social media proliferation

Government legislation

SCRMData miningData sharingWeb analyticsData integrationSocial media monitoringProprietary advantage

© 2011 Moxie Insight. All Rights Reserved. 15

How does a

“game layer”on the world impact

decision making?

7.

© 2011 Moxie Insight. All Rights Reserved. 16

© 2011 Moxie Insight. All Rights Reserved. 17

Is the free webdead?

8.

© 2011 Moxie Insight. All Rights Reserved. 18

© 2011 Moxie Insight. All Rights Reserved. 19

What if

facebookbecomes a

bank?

9.

© 2011 Moxie Insight. All Rights Reserved. 20

© 2011 Moxie Insight. All Rights Reserved. 21

What if you could

perfectlymap collaboration?

10.

© 2011 Moxie Insight. All Rights Reserved. 22

© 2011 Moxie Insight. All Rights Reserved. 23

Will everything be

in the cloud?

11.

© 2011 Moxie Insight. All Rights Reserved. 24

© 2011 Moxie Insight. All Rights Reserved. 25

Will digital sovereignty

go national?

12.

© 2011 Moxie Insight. All Rights Reserved. 26

© 2011 Moxie Insight. All Rights Reserved. 27

Nick Vitalari, Naumi Haque, Denis Hancock, and Jeff DeChambeau

{nvitalari, nhaque, dhancock, jdechambeau}@moxieinsight.com

www.moxieinsight.com