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TRANSCRIPT
What is “The Next Wave” in Digital Publishing?
After the initial tablet hype, you’re asking yourself “How to make this into a profitable business?”
What do you need?
Attract readers and advertisers
Produce content for yet another channel efficiently
Use the same staff, skills and amount of time
How can you reach it?
• Multichannel workflow
• Efficient creation tools
• Widgets for extra interactiviy
• Artboards for multiple screens – New iPad
• Viewer Builder Service
• Content Viewer
• Distribution & e-commerce
• Analytics service
• GOLD Partner
• Advice, installation, training & support
• Tools development for a more efficient workflow