new olympus tough range 2013

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1 PRESS INFORMATION Shoot 15m underwater with image quality as good as on land Deeper, closer, TOUGHer OLYMPUS’ new STYLUS TG cameras take brilliant imaging to new heights – and depths Southend-on-Sea, 8 January 2013 – It takes specialist training to feel comfortable 15 metres underwater and a specialist camera to capture that dimly-lit world with the same radiant picture quality as if you were shooting on land. The new flagship of the Olympus STYLUS TOUGH range, the TG-2, is that camera. As with the TG-1 before it, the TG-2 supplies light to the sensor through a remarkable, extra-bright maximum aperture 1:2.0 high-speed lens. Together they capture excellent images in conditions that leave lesser compact cameras in the dark. For fans of background blur, the manual aperture priority option is a category rarity while close-up and macro lovers benefit from 200mm* telephoto power as close as 1cm from the subject. Of course, the TG-2 also spoils outdoor enthusiasts like bikers and climbers. With GPS tracking, 240fps high-speed movie recording for super slow-motion playback and – best of all – a peace-of-mind guarantee: it’s shockproof**, freezeproof**, crushproof** and waterproof** to an unprecedented degree. If you use your camera closer to sea level, the STYLUS TG-830 and STYLUS TG-630 are fast and flexible good value alternatives. The TG-2 is available in black or red from early February 2013 for £349.99. The TG-830 is on sale from mid-March for £249.99 in black, red, blue or silver and the TG-630 from early February for £169.99 in black, red, blue or white. The TG-2 gets TOUGH on tough light If you always take ‘challenging‘ over ‘relaxing‘ and ‘both’ over ‘or’, you’ll love taking pictures with the uncompromising STYLUS TG-2. This fun compact camera delivers pristine full HD movies and stills in all kinds of conditions – from low light 15 metres underwater to fast-

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2013 sees the release of 3 new TOUGH models to the ever popular rugged range, the TG-630, TG-830 and the flagship TG-2. For more information please see the official press release.

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PRESS INFORMATION Shoot 15m underwater with image quality as good as on land Deeper, closer, TOUGHer

OLYMPUS’ new STYLUS TG cameras take brilliant imaging to new heights – and depths

Southend-on-Sea, 8 January 2013 – It takes speciali st training to feel

comfortable 15 metres underwater and a specialist c amera to capture

that dimly-lit world with the same radiant picture quality as if you were

shooting on land. The new flagship of the Olympus S TYLUS TOUGH

range, the TG-2, is that camera. As with the TG-1 b efore it, the TG-2

supplies light to the sensor through a remarkable, extra-bright

maximum aperture 1:2.0 high-speed lens. Together th ey capture

excellent images in conditions that leave lesser co mpact cameras in

the dark. For fans of background blur, the manual a perture priority

option is a category rarity while close-up and macr o lovers benefit

from 200mm* telephoto power as close as 1cm from th e subject. Of

course, the TG-2 also spoils outdoor enthusiasts li ke bikers and

climbers. With GPS tracking, 240fps high-speed movi e recording for

super slow-motion playback and – best of all – a pe ace-of-mind

guarantee: it’s shockproof**, freezeproof**, crushp roof** and

waterproof** to an unprecedented degree. If you use your camera

closer to sea level, the STYLUS TG-830 and STYLUS T G-630 are fast

and flexible good value alternatives. The TG-2 is a vailable in black or

red from early February 2013 for £349.99. The TG-83 0 is on sale from

mid-March for £249.99 in black, red, blue or silver and the TG-630 from

early February for £169.99 in black, red, blue or w hite.

The TG-2 gets TOUGH on tough light

If you always take ‘challenging‘ over ‘relaxing‘ and ‘both’ over ‘or’, you’ll

love taking pictures with the uncompromising STYLUS TG-2. This fun

compact camera delivers pristine full HD movies and stills in all

kinds of conditions – from low light 15 metres underwater to fast-

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moving, auto-focussed winter sports and fascinating close-ups of the

natural world. Key to its outstanding credentials is the super-bright 1:2.0

high-speed (25-100mm*) lens that combines with iHS technologies: the

TruePic VI image processor and 12-Megapixel low-noise, high-sensitivity

backlit CMOS sensor. With the TG-2, close-ups are a rich source of

fabulous shots. You can effectively boost zoom from 4x to 8x with no

discernible loss of image quality thanks to Super-resolution Zoom. Unlike

comparable macro modes with a fixed focal length, Olympus’ macro system

operates as close as 1cm with focal lengths from 30 to 200mm*, allowing

you to capture breathtaking microscopic detail with professional-looking

background blur. And here the TG-2 has another ace up its sleeve. Even in

the high-end compact class, its manually selectable aperture priority mode

is exceptionally rare. It’s ideal for blurring the background with portraits or

ensuring consistently crisp focus with deeper compositions such as

landscapes.

Expandability is a big advantage of owning a TG-2. It can be adapted to

capture an even wider range of images, in even more extreme conditions,

with a full range of accessories. For example, the fisheye converter for

capturing wider shots even underwater or the tele converter that increases

the zoom by 1.7x. To boost the deep-sea capability of your camera still

further, the PT-053 underwater housing lets you shoot right down to 45

metres for just £249.99.

The TG-830 makes Full HD movies in superior formats

The STYLUS TG-830 is all about worry-free. It’s crushproof** to a force of

100kg, waterproof** to a depth of 10 metres, shockproof** to a height of

2.1m and freezeproof** to -10°C. Of course, it’s al so about convenience –

and glorious picture quality. In some respects, the TG-830 even outguns

the TOUGH series flagship – with the choice of recording smoother fast-

moving subjects in the Full HD 1080/30p format, or in 1080/60i, which is

ideal for extracting still images on a PC. Alternatively, you can use Multi

Recording to capture Full HD movies and 16-Megapixel photos at

the same time – or record in 120fps (HD) or 240fps high speed

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movie mode for dramatic slow-motion playback of action scenes. Whatever

the format, GPS and e.compass automatically register where your films and

photos were taken, so you can easily store and review them by location.

Like the TG-2, the TG-830 retrieves information on more than 700,000

landmarks in 180 countries and even records what direction the camera

was pointing. An optional underwater housing is available (for £229.99) that

keeps your camera pressure-proof down to 45m deep.

The TGs keeps your creativity safe

The affordable TG-630 combines trademark TOUGH imaging power with

child, water, shock and freezeproofing. Like every next-generation TOUGH

camera, it boasts iHS sensor and image processing technologies, Full HD

and high frame rate movie recording as well as 11 creative filters and the

FlashAir™ wireless compatibility that makes it a pleasure to transfer

images to your cloud or social website of choice.

Outstanding features:

Toughness

Feature TG-2 TG-830 TG-630

Waterproof 15m 10m 5m

Shockproof 2.1m 2.1m 1.5m

Freezeproof -10° -10° -10°

Crushproof 100kg 100kg -

Dustproof � � �

GPS, e.compass � � -

Tap Control Mode � - -

Built-in manometer � - -

LED illuminator for AF � � �

Image Quality

• 4x wide optical zoom (25-100mm*) for shooting flexibility

(TG-830 and TG-630: 5x wide optical zoom (28-140mm*)

• 12 Megapixel backlit CMOS sensor for high-resolution, superb-

quality full-size movies, stills and prints

(TG-830: 16 Megapixel backlit CMOS sensor)

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• 1:2.0-4.9 wide-aperture high-speed lens for dramatic shots with low

depth of field or reduced blur in low light

(TG-830 and TG-630: 1:3.9-5.9)

• Manual aperture priority mode for setting aperture to achieve

professional-looking effects like background blur (TG-2 only)

• iHS technologies for capturing exactly the shots you want

irrespective of shooting conditions

• High speed movie recording at 120fps (TG-830 even in HD) or

240fps for playing back fast-action video in dramatic, detail-rich

super slow motion

• Super Sports Mode for sharper sequential shots of fast-moving

subjects (TG-2 only)

• Super Macro Zoom for effectively boosting the zoom range to

200mm* even from just 1cm from the lens (TG-2 only)

• Full HD 1080/30p or 1080/60i movie with sound for capturing

smoother fast-motion movies and beautiful extractable stills in the

ideal PC format (TG-2 and TG-630: 1080/30p Full HD Movie only)

• Magic Filters for adding creative effects to HD movies and/or

stills: Punk, Pop Art, Pin Hole, Soft Focus, Fish Eye, Sparkle

(photos only), Watercolour, Reflection, Miniature, Fragmented

(photos only), Dramatic

• 8x with Super-resolution Zoom for digitally extending the range of

the optical zoom with virtually no loss of image quality (TG-830 and

TG-630: 10x with Super-resolution Zoom)

• Advanced Underwater White Balance covering all underwater light

situations for best natural colours

• Advanced Intelligent Auto Mode (i-Auto) and AF Tracking for easy

setting and focussing

Storage & Sharing

• 3.0” OLED (610,000 dots) display for improved playback and

visibility during shooting with enhanced contrast, brightness and

angle of view (TG-830 and TG-630: 3.0” HyperCrystal III 460,000

dot LCD)

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• Multi Recording with TruePic VI image processor for recording

movies and photos simultaneously or automatically one after the

other (TG-830 only)

• FlashAir™ compatible for transferring password-protected images to selected smartphones and social networks

• Free iOS and Android software downloads for editing and sharing images in social networks via smartphone or tablet PC

• HDMI technology for controlling your camera from one remote when

it’s connected to HD equipment

* 35mm camera equivalent ** Waterproof according to IEC standard publication 529 IPX8. Shockproof figures equivalent to MIL Standard (Olympus test conditions). Freezeproof according to Olympus test conditions. SD is a trademark of SD Card Association. UHS I is not supported. FlashAir is a trademark of Toshiba Corporation. Eye-Fi is a trademark of Eye-Fi, Inc. Product specifications are subject to change without notice. Please check the Olympus website at www.olympus.co.uk for the latest specifications.

For feature descriptions, please see the online appendix: http://www.olympus-europa.com/corporate/rmt/media/corporate_1/press_release_content/Appendix_EU.pdf For questions or additional information, please con tact: Mark Thackara/Sarah Cheetham Sarah Cheetham Product Marketing - Consumer Imaging Twitter: @OlympusUK Facebook: www.facebook.com/OlympusUK Tel: 01702 616 333 Mobile: 07929 042 914 Email: [email protected] Mark Thackara National Marketing Manager, Consumer Products Twitter: @MarkThackara Blog: www.dramatictone.tumblr.com Tel: 01702 616333 Mobile: 07970 758209 Email: [email protected] Olympus KeyMed, KeyMed House, Stock Road, Southend-on-Sea, Essex, SS2 5QH Web: www.olympus.co.uk