new innovations for the icrisat website
DESCRIPTION
A presentation the new innovations for the new ICRISAT website, www.icrisat.orgTRANSCRIPT
New innovations for the ICRISAT website
Joanna Kane-Potaka Director, Strategic Marketing & Communication
17 January 2013
Fighting Hunger
Reducing Poverty
Overcoming Malnutrition
Protecting the Environment
2. Selling the Issues & importance
- not just providing information
• Scientific newsletters:
SAT trends & SASA, aligned
• ICRISAT news-type blog and website news page, aligned.
• Regional newsletters & Happenings newsletter to share stories
8. Aligning similar news products
9. Sign-ups and customisable
10. Reflect partnerships & “Partner with us” section
11. How to link with the CRPs