new exercise device - elemerce · conversion rate improvement, and ranking 1st page for several top...

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CASE STUDIES NEW EXERCISE DEVICE THE CHALLENGE Provide product validation and revenue for a new single product. THE SOLUTION We determined who would buy the product, what messaging to use and at the ideal price point for the highest ROI. THE RESULT Went from nothing to being on track for $4MM/year in revenue by the end of the first year. TOTAL SALES $ 54,781 42% .27 TOTAL ONLINE STORE VISITS 26,967 131% TOTAL ORDERS 215 79% SPENT $6,926 FOR 30 DAYS

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Page 1: NEW EXERCISE DEVICE - Elemerce · conversion rate improvement, and ranking 1st page for several top related search terms. SPENT $51k REVENUE $173k. CASE STUDIES HEALTH SUPPLEMENT

C A S E S T U D I E S

NEW EXERCISE DEVICETHE CHALLENGEProvide product validation

and revenue for a new

single product.

THE SOLUTIONWe determined who would buy

the product, what messaging to

use and at the ideal price point

for the highest ROI.

THE RESULTWent from nothing to being

on track for $4MM/year in

revenue by the end of the

first year.

TOTAL SALES$54,781 42%.27

TOTAL ONLINE STORE VISITS26,967131%

TOTAL ORDERS

215 79%

SPENT $6,926 FOR 30 DAYS

Page 2: NEW EXERCISE DEVICE - Elemerce · conversion rate improvement, and ranking 1st page for several top related search terms. SPENT $51k REVENUE $173k. CASE STUDIES HEALTH SUPPLEMENT

C A S E S T U D I E S

NEW CHILDREN'S TOY BRAND

THE CHALLENGELaunch brand with zero sales history,

build successful ad campaigns and inventory

forecasting.

SALES HISTORY0

THE SOLUTIONElemerce crafted strong detail pages,

developed high-performing Sponsored

Product campaigns, and coordinated with

Television campaigns to forecast growth.

50%

ANNUAL CONVERSATION RATE IMPROVEMENT

330%

ANNUAL SALES

THE RESULT330% annual sales growth, 50% annual

conversion rate improvement, and

ranking 1st page for several top

related search terms.

SPENT

$51kREVENUE

$173k

C A S E S T U D I E S

NEW CHILDREN'S TOY BRAND

THE CHALLENGETHE CHALLENGELaunch brand with zero sales history,

build successful ad campaigns and inventory

forecasting.

SALES HISTORY0

THE SOLUTIONTHE SOLUTIONElemerce crafted strong detail pages,

developed high-performing Sponsored

Product campaigns, and coordinated with

Television campaigns to forecast growth.

5050%

ANNUAL CONVERSATION ANNUAL CONVERSATION RATE IMPROVEMENTRATE IMPROVEMENT

330330%

ANNUAL SALESANNUAL SALES

THE RESULTTHE RESULT330% annual sales growth, 50% annual

conversion rate improvement, and

ranking 1st page for several top

related search terms.

SPENTSPENT

$51kkREVENUEREVENUE

$173173k

Page 3: NEW EXERCISE DEVICE - Elemerce · conversion rate improvement, and ranking 1st page for several top related search terms. SPENT $51k REVENUE $173k. CASE STUDIES HEALTH SUPPLEMENT

C A S E S T U D I E S

HEALTH SUPPLEMENT BRAND

THE CHALLENGECustomer had performance issues with

inventory, and overall account health -

related to late shipments and slow

response to customer question.

THE SOLUTIONElemerce took over inventory management,

customer service, optimization

and advertising.

THE RESULTImproved account health and inventory

to within Amazon targets & grew

sales from approximately $275,000 per

year to over $7,000,000.

SALES

$275kSALES

$7M

Page 4: NEW EXERCISE DEVICE - Elemerce · conversion rate improvement, and ranking 1st page for several top related search terms. SPENT $51k REVENUE $173k. CASE STUDIES HEALTH SUPPLEMENT

C A S E S T U D I E S

EMERGING CLEAN FOOD BRAND

THE CHALLENGEIntroduce unknown brand and gain visibility in

competitive nut butter category.

THE SOLUTIONElemerce provided lifestyle imagery and

Enhanced Brand Content, coordinated review

gathering efforts, Amazon Subscribe & Save,

created and managed ad campaigns and multiple

influencer engagements funneling to Amazon.

THE RESULTGained 1st page rank for 2 of 3 different

nut butter categories prior to starting

promotion campaigns, and exceeded

the brand's sales targets by 60%.SALES+60%

BRAND’S SALES

1st page