new community partnerships pathway: playday series, kids clubs & junior team tennis leagues

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COMMUNITY PARTNERSHIPS NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

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Page 1: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

COMMUNITY PARTNERSHIPS

NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Page 2: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

USTA Northern California Mission – To promote and develop the growth of tennis as an inclusive and inviting lifetime activity in the

Northern California Section

Northern California Section

Page 3: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

USTA Northern California Community Partnerships will help achievemany of the National President’s Goals:

* Build cross-cultural competence to ensure successfulDiversity and Inclusion

* Leverage the USTA’s commitment to education

* Have Fun

Page 4: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

2011-2012Play Day Series,

Kids Clubs and JTTL Pilot programs

Over 175 + Play Days were the start to bringing tennis to these new organizations in 2011-2012!

California Police Activities League Boys and Girls Clubs of Northern California

Boy Scouts of Northern CaliforniaGirl Scouts of Northern California

Girls Inc.YMCA

California Youth Soccer Association – Coming Soon 2013

Page 5: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

California Police Activities League 127 Chapters in California: Play Days, Kids Tennis Clubs

and Junior Team Tennis Leagues!

PAL offers year-round and seasonal sports programs and is a non-profit youth-serving organization.

We brought tennis into their programs in Northern California!

Page 6: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

How the partnership with PAL/SAL started!

• Initial Meeting with California PAL Executive Director Greg Wilson: Summer 2011

• Four Regional PAL Meeting Presentations made to over 80 PAL/SAL Programs in Northern California – Jan 2012

• Key Contacts made with PAL Program leaders and Individual Meetings set up with Alison and TSR in area – Jan 2012

• 15 ++++ PAL Programs sign on to USTA Northern California programing and programs start! Feb 2012- Current

UPCOMING!!!!

• November 2012 – Northern California Presentation at California PAL Meeting

• Summer 2013 – 1st Ever Northern California PAL/USTA Tennis Event

Page 7: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

• Play Days

• Kids Tennis Clubs

• PAL Junior Team Tennis Leagues

• NJTL

USTA Northern California provides all the equipment, assistance and training to help get these programs started!

Page 8: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

• Taft Community School - After school PAL

• Redwood City Parks and Rec with PAL

• San Mateo County SAL/PAL

• Henry Ford Elementary - After school PAL

• Richmond PAL

• Visalia PAL

• Monterey County PAL

Page 9: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

• Etna PAL

• Willows PAL

• Lake County PAL

• Tehama County PAL

• Oakland PAL

• Fresno PAL

• Elk Grove PAL

Page 10: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

• Sacramento Community Impact Program (SCIP)

• Citrus Heights PAL

• Rancho Cordova PAL

• Elk Grove PAL

• Roseville PAL

• Atwater PAL

• San Jose PAL- coming soon!

Page 11: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES
Page 12: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

in all 50 States Over 100 Boys and Girls Clubs Clubhouses in Northern California

Play Days, Kids Tennis Clubs, Junior Team Tennis Leagues, training and forming NJTL Chapters in Northern California!

Page 13: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Mission Statement“To enable all young people, especially those

who need us most, to reach their full potential as productive, caring,

responsible citizens”

Core BeliefsA safe place to learn and grow

Ongoing relationships with caring, adult professionals

Life-enhancing programs and character development experiences

Hope and opportunity

Willie Mays Boys and Girls Clubhouse - San

Francisco Play Day

Page 14: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

• Boys and Girls Clubs of San Francisco – Four Clubhouses

• Peninsula Boys and Girls Club – Two Clubhouses

• Boys and Girls Club of Vacaville and Travis Air Force Base Boys and Girls Club

• Mid Peninsula Boys and Girls Club

• Silicon Valley Boys and Girls Club – 13 Clubhouses

Page 15: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

• Boys and Girls Clubs of Greater Sacramento Recipient of the ICON Aetna Grant

• Alameda Boys and Girls Club

• Oakland Boys and Girls Club – Three Clubhouses

• Martinez Boys and Girls Club

• Boys and Girls Clubs of Central Sonoma County 6 Clubhouses

• Boys and Girls Clubs of Marin and Central Sonoma County 4 Clubhouses

Page 16: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Sponsorship Ideas! Tennis Clubs sponsoring Boys and Girls Club Clubhouses and PAL Programs

In 2011 the Blackhawk Women’s Tennis Association raised $5,320 to help provide tennis programing for the RichmondYouth Tennis Center. This year the fundraiser will take place in October and they will be raising money for the

Richmond Police Activities League! Their goal is $10,000. Opportunities like this are being sought after throughout our section for all programs such as the Police Activities League and Boys and Girls Clubs!

Page 17: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Girl Scouts of America - Over 100,000 in Northern California

Play Days and Junior Team Tennis Leagues!

Page 18: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Girl Scouts of Northern CaliforniaOver 60,000 Girl Scouts

Girl Scouts of Central California – Over 29,000 Girl Scouts

Girl Scouts of Central California South – Over 12,000 Girl Scouts

Girl Scouts of California’s Central Coast - Over 10,000 Girl Scouts

USTA Northern California Section is working with all Four

Girl Scouts Councils in their section! Play Days and JTT Leagues

Page 19: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Girl Scouts & Boy Scouts PARTICIPANT PATCHES

Page 20: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Play Days all over Northern California!

Page 21: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

JUNIOR TEAM TENNIS LEAGUECentral California – Spring 2012, Fall 2012

Northern California – Spring 2013

Page 22: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Girl Scouts 100th Anniversary Events in Northern California and Central California – Over

45,000 Girl Scouts attended!

Page 23: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Boys Scouts – Santa Clara Council San Jose Junior Team Tennis League – Summer 2012

Page 24: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Girls Inc. is a national non-profit organization with a mission to Inspire all girls to be strong, smart, and bold. Northern California locations:

• Alameda County (San Leandro)• West Contra Costa (Richmond)• Northern Sacramento Valley (Red Bluff)• Central Coast, (Salinas)• The Island City (Alameda)

Play Days and Kids Tennis Clubs and JTT Leagues coming soon!

Page 25: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

YMCA’s three areas of focus: youth development and education, healthy living, and social responsibility, Branches located throughout Northern

California.YMCA of the East Bay – 7 branches: Downtown Oakland, Eden Area, Fremont/Newark, Hilltop, Tri-Valley,

Urban Services, & West Contra Costa

Hilltop Branch (Richmond) Play Day & Kids Tennis Club – Fall 2012

Sonoma County YMCACompleted School Training 2011

School sites currently run tennis in after-school programs and summer sports camps Plans for Junior Team Tennis Leagues

Page 26: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

CYSA & USTA Proposed Idea!

A Soccer and Tennis Community Based Partnership

Page 27: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Soccer & Tennis Partnership

Both CYSA and USTA:

• Non-profits with the same goals of health, fitness and fun

• Promotes both the recreational player and high level performance player

• Increases soccer sport participation and generates awareness of a new sport

• Cross-training improves overall athleticism

Page 28: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

6 Week Fitness Camp

Page 29: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Why Participate in a Fitness Camp?

• Enhances team unity

• Kids return in Fall with stronger soccer skills & higher fitness level

• Kids stay together in Spring instead of leaving for other sports

• Camp would combine both sports and focus on skill development

• Kids have fun learning a new sport yet adding to their soccer skills

• Free 1 year USTA membership for 10 and Under

Page 30: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Other Benefits• Equipment – easy to learn

• No courts needed

• Similar activity to soccer

• Introduction to new sport

• Players of any ability can participate

• Free USTA new membership – 10 and Under

• Kids keep fit and have fun!

Page 31: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Proposed Pilot Program

• Hayward Area Recreation District (HARD) and Alameda County Sheriff’s Activities League (DSAL)

• Offer tennis as part of pre-season youth cross-training/fitness camp

• Proposed camp from January-March (indoors) and DSAL Soccer programs runs from March-July

• Currently 600 Kids Participate in this soccer program in Alameda County

Page 32: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

USTA NORCAL -2012-2013 Goals

• Expand our partnerships to more Youth Organizations in our section

• Create Section wide tournament with Police Activities League and other organizations

• Continue to add Junior Team Tennis Leagues, Play Days, Kids Tennis Clubs, NJTL’s and more programing

• Focus on sponsorship and fundraising efforts to assist programs that need financial assistance

Page 33: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

USTA Community Partnerships are a winning match!!!

A WINNING MATCH

Page 34: NEW COMMUNITY PARTNERSHIPS PATHWAY: PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES

Thank You!

Michael Cooke – President, Board of Directors

Steve Leube – Executive Director

Alison Vidal – Manager, Tennis Service Representatives