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, rr -\'ANTERBURYS

PlAYGROUND

NEW BRIGHTON

~ Christchurch City LibrariesV Te Whare Pukapuka Aa lwi atautahl

Aotearoa New Zealand Centre

" CHRISTCHURCH~~ CI TY COUNCIL· YOUR PEOPLE ' YOU R CI TY

NEW Z EALAND

CANTERBURY'SPLAYGROUND

PUBLISHED BY

NEW BRIGHTON PUBLICITY

COMMITTEE

ASSOCIATE D WITH

THE CANTERBURY

PROGRESS LEAGUE

Printed I) ).' the H L;}~ttelton 'I' Im es " Co., Ltd ., Christcburc h .

NEW BRIGHTON

Publishers' Note

THE object of this Booklet is to call atten-tion to the many attractions of New

Brighton as a Seaside and Health Resort - as

an ideal place for a day's outing at the seaside,

and as a desirable locality as a place of per­miment residence.

Seaside and other attractions have been givena prominent place in the pages following, for

the reason that it is these features that give NewBrighton its claim to the title "Canterbury's

Playground." It will be found, however, that

the township and district are substantial andprogressive, and present all the elements ofpermanence and prosperity.

It is claimed that this Booklet meets a want

that has been long felt. Many visitors to thecity have been unaware of the fact that at so

short a distance and at the termination of so

pleasant a journey, there are to be found sea

bathing and surfing, sun bathing, and invigorat­ing sea air unrivalled anywhere.

CANTERBURY'S PLAYGROUND.

J

4 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 5

!BoroUl!h. Suburban to Christchurch).

OFFICIAL NEW BRIGHTON.

STREET LIGHTING.One hundred and eighty. four lamps. Current is sup-

plied by the Christchui-ch City Council from Lake Coleridge.The charges are £3 10s. and £5 16s. per annum for 100 and250 candfe-power lamps respectively.

Rateable Value­Unimproved, £255,576.

Capital, £551,416.

1500 Acres.

Constituted 1897.Population 4500.Wards: Undivided.

Area:

RECREATION RESERVES.The Rawhiti Domain, containing 15 5 acres (88 of w h ich

are planted with pine, birch, oak and ash), is a favouritespot for picnic parties. A Sports G'round is also providedin this D o m a in . There are a lso 122 acres of plantationreserves partially planted with pines.

NEW BRIGHTON is a seaside health resort situated aboutfive and a quarter miles from the City of Christchurch, withwhich it is connected by two electric tralnway services, sup­plying frequent and adequate communication at moderaterates of fares. The Borough is bounded on the westernside by the River Avon, the se a being its eastern limit.There is a stretch of sandy beach some twelve miles longand from two to six chains wide, beautifully hard andsmoo th at low tide, which is largely used for walking,cycling, motoring and driving. The annual galas (held atNorth, Central and South Brighton) attract a large numberof visitors from all over Canterbury. .

STREETS.

The total length of streets in the Borough is 28 milesof which approximately 20 miles are formed. There are ;also 24 :I miles of concrete channelling and fo otpaths, 20miles of the footpaths being asphalted.

LIGHTIN G SUPPLIED TO PRIVATE HOUSES.

Electric Light is supplied to the Borough by the Christ­church City Council. Current is supplied to 938 housesa t a charge of 5d. per unit flat rate , or 6d. and 1d. on the';'aximum demand; the charges for residential and com­mercial heating are l ;!,d. a n d ,3d . per unit, respectively ; thecharges for power are l ;!,d. and :Id . per unit .

Coal Gas is supplied to the Borough by the Christ­church Gas Company. There a r e about 1070 houses towhich gas is supplied for lighting and heating purposes.The price charged is 10/- (gross), or 8 /5 (net) per 1000feet.

TOWN MUSIC.The Borough has its own Municipal Band, subsidised

to give open air concerts on the band rotunda near thePier. The subsidy amounts to £30 per annum for tenconcerts. Apart from th is , several of the city bands pro­vide concerts on Sunday afternoons at frequ ent intervals.

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Scenes 011 the B each .

6

I'

NEW BRIGHTON

.,

[ones, McCrostie CO.Limited

fiuetioneers, V aluators,Land 6- Gstate fi gents

Chief Agents for the New Z ealand InsuranceCompany.

We specialise in Auction Sales 0/ Fa rms, City andS uburban P roperlies , in our Cent ral A uclion R ooms,and in Clearing Sa les of Furniture and E ffects heldin our R ooms. and held outdoors tohen and where

requ ired.

T H E SALES OF PROPERTIES SUB­MITTED BY US TO AUCTION SHOWA VERY H IGH P ERCENTAGE.

We emp loy a staff 0/ Experienced Sa lesmen, whospare no effort to salisjy our clients' requirements.

Our R egister oj P roperlies is the most comprehensivein Christchurch.

Our Sa les 0/ P roperty during recent years have real­ised ouer £500,000 per annum, and we invite your

business, however large or small.

OUR NEW BRIGHTON BRANCHWAS OPENED IN FEBRUARY, ,9",AND WAS THE FIRST LAND ANDESTATE AGENCY BUSINESS TO BEESTABLISHED IN THE BOROUGH.

Note th e A ddress ;-

A VCT/ON R OOMS ;- Corner of Cash el andM anchester Streets, Chr isichurch,

BRA NCH OFFICE ;-No. 7 Seaview R oad.NeDJ Brighton. .

[ones, Mc Croslie CO. Ltd.e. E. JONES,

Manag ing Director,

New Brighton IS a Resi dential Paradise.

CANTERBURY'S PLAYGROUND. 7

','...........Z0~...:::~o..,-:::o...:.....,..~

l 'i'

S NEW BRIGHTONCANTERBURY'S PLAYGROUND. 9

. BATHS.

RATES (1922-23) .On unimproved value-General 4d. in the £. Lighting

1l/16d. in the £, Antecedent Liability 17 /32d. in th'j, £.Special Loans:-7/16d., gd ., ~d ., 3d., 2~d.,' gd ., gd ., in

the £ .On Capital Value:-Drainage 3/64d. in the £, Hospital

a n d Charitable Institutions Rate 9/32d. in the £ . Sanita­,t io n Charge 20 /- per annum each service.

Hot Salt Water Baths have been erected by private,en t e r p r ise.

PICTURE THEATRES.

One picture theatre in the town (seating capacity 350) ,sho win g nightly.

RECREAnON HALL.

A privately owned theatre (seating accommodation400) used for dances, lectures, concerts, etc.

If

If you want to know anything relating to NewBrighton- come in and ask us.

New Brighton PropertyOVERf

AND!fOVER ifI

AGAIN ffff

COUNCIL.

STATUTORY HALF-HOLIDAY.

Wednesday.

RECEIPTS AND PAYMENTS.

The total receipts for the year 1922-23 were £30,043,incl u d in g £9,632 from rates. The total payments were£28,725.

REPRESENTA nON OF THE COUNCIL ON OTHERLOCAL BODIES.

North Canterbury Hospital Board, Lyttelton HarbourBoard, Waimakariri River Trust, Technical College, Christ­church, .a nd Christchurch Domains Board.

LOANS.

(1) £8000 at4~% whole Borough. Loan, issued Novem­ber, 1907. Interest payable half"yearly on 1st May and 1stNovember, at Bank of New Zealand, Christchurch. ThisLoan is redeemable on 1st November, 1927.

(2) £10,000 at 5 %, portion of District Loan, issued 1stApril, 1918. Interest payable half-yearly on 1st April and1st October, at Bank of New Zealand, Christchurch. This

~. . L o a n is rede~mable on Lat April, 1948. . .

(3) £52,000, whole Borough Loan, £16,100 at 6 % issuedin October, 1922, and £13,500 at 5~ % issued 'Ma r ch , 1923.Interest is payable half-yearly on 1st April and 1st October,a t any branch of the Bank of New Zealand in New Zealand.The lo an is redeemable on 1st October, 1958.

Government Loans amount to £17,963, . the balance ofprincipal owing at the 31st March, 1923, being £17,062.

INFORMA TION GLADL Y GIVEN.

NEW BRIGHTON property is a gold mine toall who oWn a bit of it.

WE are OLD ESTABLISHED, and hear ofthe BEST values first.

ALL THE BEST HOUSES TO LET.FURNISHED AND UNFURNISHED.

THIS PROFIT ISWAITING FOR YOU.

People say-" GOOD GRACIOUS," I couldhave bought that for " So and So," and now it is" So and So " (naming a much higher price).

THIS is the story ofNew Brighton, where valuesare daily ris ing.

N O OTHER PLACE shotos such increasesin Prices.

Evel))n Clark, Robinson & CO.LAND AGENTS,

5/ Sea View Road, New Brighton.

'P hone 1645, direct to Chrisichurch MainE xchange.-No fees for you to pay .

The Borough is m anaged by a Council, consisting ofMa yor and nine Councillors. All information concerning

, a n y Borough matters will be given in response to enquiries' a d d r esse d to His Worship the Mayor, Council .Cha m ber s,N.ew Brighton, or the Town Clerk. ~ ,

Home at Brighton is Home Indeed.

10 NEW BRIGHTON CANT ERBURY' S PLAYGROUND. 11

II'

NEW BRIGHTONMOTOR GARAGE

BER ESFORD STR EET(Opposite [ouland Theatre)

-M oior and Electrical Engineers, .Taxi .P roprietors.

Nen; reliable comfo rtable Cars for hire. (open or closed] any hour (day or night)

at reasonable prices.

Our staff of fu lly qualij.ed mechanicsare competent to undertake repairs toany typ e of motor vehicle.

E lect.teal repairs a speciality.

Gorage fo r Cars ani Motor Cycles,S tand for Cycle s.

. We carry a fu ll slocle of Tyres, Tubes,Spa rking Plugs, L amp Bulbs, Motor­cy cle A ccessories, etc.Plume, . S hell, M eteor and MercuryPe lrol, Mobt lotl, S hell and Monogram

. Oi ls, always in stock al Christchurchprices.

FI TCHETT & MIDGLEY ·PROPR IE TORS

'Phone 3295 K

New Brighton - The Motorists' Rendezvous.

- i

'.

S urfi ng".

12 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 13

,I NEW BRIGHTON BEACH.

I'

STYLEIN THE SURF

Even at the seas ide th ere isth e correc t wea r a nd thosew ho want it look to . .

The Shop jor Smart Bathing Apparel

All the latest styles inCOSTUMES A N D CAPSFor Bathing and Surfing

w. Strange & Co. Ltd.CHRIS T CHURCH

The Finest Surfing ID Australasia.

T H E Beach a t New Brighton is often r e ferred to as thefinest in the Southern Hemisphere. If the absence of

shingle-the smoothness and fineness of the sand-the great

length of uninterrupted promenade-the j o y of sun bath­

ing in the hot sand, and the safety of the foreshore for

bathers of a ll a g es, make for perfection, then these ad­

va n t age s a re certainly present in a superlative degree. The

Beach stretches from the mouth of the Estuary in the South,

t o the mouth of the Waimakariri River in the N orth, a

distance of about ten miles, and is an unbroken stretch of

the purest and finest sand. . Wading is a sheer deli ght, while

the a b se n ce of any foreign substances that may hurt or cut

the feet of the children gives a sense of perfect security

from accident.

As a promenade in the cool of the e v e n in g , the Beach

provides a perfect walk, and its great length g ive s exercise

for the most e n t h u si a s t ic pedestrian. The beauty of the

prospect, particularly should the moon throw its light on

the w ater, must be seen to be a p p r ec ia te d .

An as t o n ish in g firmness is assu m ed b y the sand as

the tide reced es, a n d in this condition the Beach provides a

racing tra ck of the g reatest value for speed trial s fo r motor­

cars a n d m oto r-cycles. These races are o f very frequent

occurrence a n d a tt rac t great crowds o f competitors and

spectators. The r aces t ake place in the e xtreme north.

They usually exten d fo !, a considerable distance northward

o f the b oundary of the B oro,ugh, a n d a re not a ll o w ed near

the a r eas used by bathers.

The improvements that have recently t aken place have

a d ded to the enjoyment of those frequenting the Beach, and

as time go e s on there is little doubt that these im p r o ve m e n t s

will be added to until a thorough-going se aside equipment of

attraction . will be at the disposal of the public.

The efforts of the Beautifying Associations and the '

proceeds of several of the Annual Galas have been ex­

pended upon Beach Improvements, and under the Borough

Council No. 7 Loan, a " sum was allocated to the same

purpose.

Included in the design fo r permanent beach improve­

ments is a raised promenade extending probably along the

whole of the foreshore, th~. material in the present sand­

hills being used fOT the purpose. This promenade will

provide a magnificent walk of several miles in length, un­

broken, excepting for . the space occupied by the Gardens,

Buildings, etc., at the Pier. . The recently erected Stadium,

a s wel l · a s providing a much-needed a d di t io n to the seat­

ing acc_ommodation on th.-e beach, will form the northe~ .

terminus of the southern promenade.

~ J

NEW BRIGHTON CANTERBURY'S PLAYGROUND. 15

BRIGHTON HOUSE43 GEORGE STREET

NEW BRIGHTON(Ceniral)

HIGH CLASS

BOARD and RESIDENCEfo r th e

Residential and Tra1JellingPublic.

E1>ery possible convemenc e, electric light, goodhot-water service, bath s night or day , up-to-datedining room, good table . About a minute from

bea ch, pier, tram , garage, shops, G c.

Moderate T ariff and e1>er.J,lpersonal attention.

P ostal Enquiries promptly attended to.

Mrs. E. FAITHFUL,Proprietress:

Visitors Find City Comforts at Brighton. Top-'rlll" 8 t a d i il n l .

Cent re-c-J... uu]i ing" S o u t h from t he I'-jer.

J ... owe r-J... ook in .l;" N o rt h t'r u m th e Pfe r ,

16 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 17

J. M. HEYWOOD &Co.LIMITED

(New Zealand Carrying Company)

Manchester St., Christchurch

CUSTOMS,FORWARDING,SHIPPING andGENERALCOMMISSION AGENTS.

COLONIALand FOREIGNCARRIERS.

Established June /85/.

PARCELS 6- GOODS FORWARDEDBY ALL LINES TO ALL PARTS OF----THE WORLDI----

WHY WORRY about yourBaggage? Every season Tou­rist baggage is exposed tomany hazards. Are you pre­pared for possible loss? Yourbaggage .is valuable. Entrust

it to us.

Furniture RemoversBy Land or Se.a

IN COMlIlN .{ T IO N-

]. M. Heywood & Co. Lui. , Christchurch.Crusl & Crust, Dunedin.

Colonial Carrying Co., Wellington .A . B. Wright & Sons Lui., Auckland.

Tourists-See New Brighton First!

THE POCKET NEW BRIGHTON.CENTRAL AND GENERAL.

NEW BRIGHTON, one of the most important and popularseaside resorts in the Dominion, is situated a little over 5miles from Christchurch-capital city of Canterbury-andis chiefly remarkable for what has been described, as thefinest beach for surfing in the world.

Its easy accessibility to the City of Christchurch, andthe encouragement given to, and provided for holiday-makersand prospective residents, has made for phenomenal pro­gress, the population of the Borough having doubled itselfin 10 years.

The salubrious climate of New Brighton-as evidencedby the health of the school children, and in many otherways-is a sure indication of the purifying properties ofthe sea breezes from Pegasus Bay.

The stimulating and regenerating properties of surfbathing are so well known and appreciated, that during theseason thousands of people of all ages may be seen dis­porting themselves in the breakers. Mixed bathing isallowed, and is largely indulged in.

Although the beach has been repeatedly and rightlydescribed as the" lungs" and playground of the City, andis admittedly the chief asset of New Brighton, there aremany other attractions which appeal to residents andvisitors alike.

The Pier, opened in 1894, by Lord Glasgow, the thenGovernor of the Dominion, extending for about 700 feetinto the sea, is very largely availed of for promenading,viewing the beach and mountains, and for fishing. On thePier itself there is ample seating accommodation and thereare tearooms, wind shelters and bathing accommodationfor about 400 persons. The frequent heavy seas give thestructure-owing to its great length- a severe buffeting,which it nobly withstands, testifying to the faithful workput into its construction.

The Domains, in various parts of the Borough, areremarkable for their natural and restful beauty. Amongthe magnificently grown trees there is shelter in all weathers.In addition to the commodious Sports Ground in the Central(Rawhiti) Domain, great improvements have been made atthe southern Domain-Pleasant Point. Extensive projectsare in hand for the erection of many permanent attractionsa t this spot.

Picnic parties find in these Domains ideal campinggrounds. A delightful aromatic mat of pine needles formsa grateful resting place. Fresh water may be obtainedfrom permanent wells, and fireplaces are provided for" boil­ing the billy."

The Power Boat Club, with its fleet of twenty-eightboats, is a very strong body. Its headquarters are on theRiver Avon, which is the western boundary of New Brigh­ton. On Sundays and holidays, large passenger motorboats convey trippers to and from the Jetty at PleasantPoint picnic ground.

I S NEW BRIGHTON CANTERBURY'S PLAYGROUND. 19

I'

'P hone 3780 s

L. W. HUDSONCHEMIST

SEA VIEW ROAD,N EW BRIGH TON

Make a Picture Recordof Your Holiday with a

KodakDon' t wish for your holi da y over again

tr ea t yourself to a Kodek now. and bri ag

home your ~.~~~y happin~S8 in picture form.

JYe ha~e a.,'/.1" st ock 01 Koda ks and2t1"Ob1nlu at Reduc~d Pric#s.

--. E verything In

Photographic Accessories and. Kodak Supplies

A varied and selectstock of Toilet andChemist's Sundries

at city prices.

PUR EST DR UGS and SK ILLED SERVICE

Efficient Medical Aid for the Sick.

10r

)Ierr~~ GroUI)S of HatJlt~ rs .

------ ,..L... -----J

N EW BR IG H TO N CANTERBURY'S PLAYGROUND. 2 1

OZONE S TORESBOWHILL ROAD

NORTH BRIGHTON

The Most Complete and Up-to -Date

CROCERY & CONFECTIONERY STOREin North Brighton

All G oods are s upp lied a tl o w e s t Cit y Prices.

DE LIVE HIES DAilY

THE OZONE STORES are on the TramLines 10 City , and close 10 th e finest sandy beach

in th e whole of A uslralasia.

Our Confectionery is of the 1Jery best quality andin large variely. Real Ice Cream on sale.

Residential and seasonal patrons are assured OJe1J ery courl esi) and attention ,

T. E. THOMSON ,P rop rietor

The Zone for Ozone - North Beach. (

Patrons of sport of every kind, namely, Trotting, Bowl­in g, Tennis, Cricket, Croquet, Golf, Football, and Hockey,are catered for, visitors to New Brighton being welcome onthe various grounds.

The New Brighton Trotting Club holds four meetingsa n n u a ll y, and is one of the most important trotting clubsin New Zealand.

The health-giving properties of salt water a r e now wide­ly recognised. One of the most important institutions inNew Brighton are the Hydro Hot Salt Water Baths. Atthis institution remarkable cures of rheumatism, sciatica ,neuritis , and kindred diseases have been effected.

New Brighton is a self-contained trading centre, everybusiness having several shops of their kind. Great develop­ment is proceeding in the business area. Large and com­modiou s premises are being erected in brick in Sea ViewR oa d , w hi le at the North Beach there is also completeshopping service at the d isp osa l of residents.

The telephone service is extensive, most subscribersbeing connected with the Christchurch Central Exchange,just as is the case in the Ci t y itself.

On the lighter s ide, amusement is provided at severaldance h alls, and at a large picture theatre.

Ample accommodation is provided for the visitingpublic, a t the Hotel, Cafe, Brighton House, Ozone Cafe,a n d at many smaller boarding-houses. Comfortable boardbeing obtainable from 30/- upwards.

The day schools, North, Central a n d South, show re­markable development, having doubled their r olls in sevenyea r s .

A g r e a t deal o f evidence is a va ila b le regarding theheal th- giving properties of the Borough, whose permanentpopulation is very largely made up of those who came inthe p ast for a holiday.

It often happened that during that brief holiday period,so much benefit was derived, that the idea of permanentresidence was co n ce ived . -

The fact that New Brighton has a small army of ad­vertisers gleaned from the many who have had relief fromin so m n ia , loss of appetite, a n d like troubles, explains in somedegree its phenomenal progress, and has added to its a t ­tractiveness from the point o f view of t h e home-seeker orthe investor.

NORTH.NORTH NEW BRIGHTON, possibly better known as.. North Beach," is a part of the Borough of New Brighton,situated about three-quarters of a mile north of the Pier.

While separated from Central New Brighton by theRawhiti Domain, which consists of some 160 acres , it is con­n ec t ed with the Centre on the east and west by good roads,and it may be approached by del ightful walks through theDomain.

North Beach was -a barren w aste of sand until the year1911 , when a few enthusiasts induced the r atepayers tosan ction a lo a n o f £5000 for some a tte m p t at r o a d formation.

22 NEW B·RIGHTON .CANTERBURY'S PLAYGROUND. 23

I'

HLrpMOBILEThis car is so well .~no.wn to the critical motoring public

of New Zealand that it is unnecessary to dwell here on itsextraordinary merit s . and efficienc~. The Hupp. has alway scompeted in all" Reliability Trials with brilliant success. In thepresent model ..there "are. to be found num erous improvem entswhi ch all add to this ' car's already many exclusive fea turesand refinements, and malee the Hupp. bet/e r than eue r.:

New Br ighton A ttracts the Motorist.

NEW BR I GH T-O-N CANTERBURY'S PLAYGROUND. 2 5

) '

:l\[EW :BRIGHTON :BUTCHER YTelephone 3350D

jOHNH.SHAWThe Old-Established Firm

in a Prowessive BorouRh

Halle you tried our Famous

CORNED BEEF?

Y ou are assured 0/ the Best MeatProcurable at the

:l\[EW :BRIGHTON :BUTCHERYWhere all Meat is specially

selected.

BRA NCH SHOP AT NORTH BEACH

Telephone 3220D

City Prices Prevail at New Brighton.

" Since then the progress of the district has exceeded all ex­p e cta t ion s. Recently further extensive street and footpathformation has taken place, and asphalt sidewalks, withkerbs and channels, are general. Until about two yearsago North Beach was entirely residential, but so greathas been the progress that there are now about 30 shopsdoing business permanently. Commodious dressing-roomsare available for bathers, and a well-appointed brick privatehotel, known as the Ozone Cafe, provides accommodationfor visitors.

A Public Main School, standing on four acres of thereserve, provides accommodation for nearly 200 scholars.

North Beach has many attractions for visitors andholiday-makers, and has become a well-settled and desirableplace of residence.

SOUTH.THE district lying south of Rodney Street is usually referredto as South New Brighton, and here a very commendablespirit of progress - is evident. The main feature for thevisitor and holiday-maker is the Pleasant Point Domain,which is becoming a most popular site for pic-nic and otherparties. In addition to the well-grown forest of pine andother trees, there is, on the western side, the wide expanseo f water _known as the Estuary.

As the illustrations of Pleasanf Point printed in thisbooklet indicate, there is in tne combination of forest, waterand moun'tain, a most pleasin-g variety of scene, which addsgreatly to the charm of the Domain. In addition, all theadvantages possessed by the- Centre and North in the matterof sea bathing are available. A shopping centre has bee.'.established, and is rapidly extending. A very commodious

- hall has been erected at the corner of Bridge St. and EstuaryRoad, and it forms an excellent rallying place for all theactivities of the district. South New Brighton is destinedto carry a large population; indeed, should the promisedtramway connection with Central Brighton take place, theaccess of population will be only a matter of a very shorttime.

PUBLIC LIBRARY.A MUNICIPALLY-OWNED Circulating Library has beenestablished in the Borough for some years, and is managedby a Committee of Subscribers under the chairmanship ofMr. C. H. Opie. On the shelves are some 2500 volumes,which are constantly being added to. A very moderatesu b sc r ip t ion entitles readers to the benefit of the Library,and this very tangible asset to the Borough equipment islargely availed of. A Reading Room is open daily, andthe current newspapers are filed. The Library is housedin a very substantial building in Nelson Street, a few stepsfrom Sea View Road. The Library is subsidised by theCouncil to the extent of £10 per annum. The fees forSubscribers are: 6/- per annum, 3/6 per half year, 2/6 perquarter, 1/- per month.

26 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 27

Gas Geyserstor.£8- 10 .. 0

I}

• •• •

New Brighton' s Lighting is Modern.

Phones 432 and 2140

When Gas Geysers can b e bought

at this nominal price, there is no

reason why anybody should forego

the undoubted convenience of being

able to have a Hot Bath, a t any

moment of the day or n ight, for a

few pence.

The

Christchurch Gas:Conipany Ltd.

77 -79 Worcester Street ·

Views of the Estuar:r front ]»)easunt Point. I

I

J

2 8 NEW BRIGHTON CANTERBURY'S PLAYGROUND.

NEW BRIGHTON TRAM SERVICES.

Holidays are Happiest at Brighton.

(Only 2 0 minutes f rom City)

No. 5--Direct Route, leaves the Beresford.

N o. 10-Burwood Route, leaves from Bank of N.Z. Corner.

(' HO :,> I CH IU STCI-lU HCI-l.

THE means of transport f r om the city and suburbs to a

health and seaside r e so r t , such a s New Brighton, has a very

v it a l connection with its progress and development. New

Brighton is f avoured in this respect. Being comparatively

only a short distance f rom the City o f Christchurch, and

connected therewith by excellent roads, the motor car ride

is very popular, but for the general public the tram is, of

course, the chief means of transport.

No. 5 car, taking the shortest and more direct route,

le a v e s the Square during week days two and three times

during the hour, and o n Sundays twice during the hour.

The journey occupies twenty-five minutes.

After a stay is made at the seaside terminus, the return

trip may be undertaken by a route used by No. 10 cars

through North New Brighton, Burwood and R ichmond, and

en route an excellent idea of the extent of the residential

subu r b s in the north-eastern district obtained.

For the convenience of through passengers, Express

Cars are run at certain hours o f the morning a n d evening.

T h is service is much appreciated by regular travellers, the

vast majority being carried from terminus to terminus.

On these cars s p e cia l destination signs are exhibited, and

these should be carefully noted by those who do not desire

to make the through tri p.

On holidays a n d special occasions a suitable time-table

is a r r a n g e d , and vast crowds a re conveyed by trams le av­

in g termini every fifteen minutes.

The tram service is an excellent one. The cars are

roomy, and overcrowding rare. On account of the level

nature of the country each electric car is capable of hauling

a train o f two additional cars. The trains, in groups of

three cars, provide seating accommodation to a degree not

possible in other centres where the single car is in use.

The se r v ice is fully electrified. Power is obtained from

the Board's Power House or from the hydro-electrical supply

a t Lake Coleridge.

HEAD OFFICE-Cathedral Square.

GENERAL MANAGER-Frank Thompson.

TICKET OFFICE-Cathedral Square, at Head Office.

ENQUIRY OFFICE (Lost Parcels, etc.) -Cathedral Square,

opposite Cathedral. .

New Brighton Concession Tickets also on sale at Hudson's,

Chemist, New Brighton.

F. B. PATTERSON ,

Proprietor.

STAY AT THE

o

'ft/CHI' ON THE :BEACH

oTARIFF-IOj- per day.

Where SWimming, Surfing , and Sun-bathing

are the safest in New Zealand.

oELECTRIC LIGHT THROUGHOUT

Hot water at all hours.

Write , wire, or 'phone us for any information.

All the best of Wines , Spirits and

Ales stocked.

Crown and Speighl's draft Ales always on tap .

NEW BRIGHTONHOTEL

'Phone 3430K

I'

80

I'

NEW BR,IGHTON

KIA ORA- . .

TEA ROOMS(Opposit e Pier)

NEW BRIGHTON( Central)

COLD LUNCHEONS:H O T; DINNERS - AFTERNOON TEAS

Ices, Salads in season, Soda Faun.lain Drinks and Cordial s, Con.[e ciioneru, G c,

Picnic Parties catered for. Teapots andCrocker]) . .Utensils , Hot Water and Soliprinks supplied. .

Open eve;y day, .S undays included ,B oth Tram Roules startfrom door.

"Close -la Parking Places, Garage ,and Beach Playgrounds.

A Il enquiries re Catering ' recerue prompt .attention.

•.- - ~ - .- ~ -.C. H. STOKES, Proprietor,

New Brighton for the '" Cup that Cheers."

r •

CANTERBURY'S PLAYGROUND.

'1'o])-'l'he S ('h o o], Cent ra l N ew nri~hton.

Cen t re-c-T'h e Sr-h ool, Xorfh N e w Br-l g lrtun,

Lower-The S ch o o l , S o ut h N ew Urighton .

3 1

tl

" The Service of aHouse is judged b))its capacity to retainthe good- will of itsPatrons. Ballan­tynes strive to extendto THE!R Patronsan all-efficient service- that of ojferinghigh-grade merchan­dise, rea son a b I ypriced, linked with awell equipped SalesOrganization.

That theJ) retain thegood-will 0/ theirPatrons is evidencedby the latiers' loyaltyto this old-e stablished

H ouse.

.• 'I\..... :1./

fa

F . AN OF SUBUR BAN TRA M L INES FROM CHRISTCHURCH.

NEW BR IG HTON TRAM R OUTES I N RED.

.fill R outesLead Here

BALLA

TWOGREATMAGNETS

New Brighton and

I'

810 9 ~ 39

NEW BRIGHTON

flr=;================'>\

Take your CameraTo the Seaside!

-t-,

I

I

. -;'-0'

CANTERBURY'S PLAYGROUND. 35

Send us your Spools for

Developing and Printing

We Guarantee

BEST RESUL TS .

SPEEDY SERVICEa;r-~

Thorough and Permanent Work

,

WA·TERWORTHSThe Leading Ph otographic House

705 COLOMBO STREET

Or Pos/al Box I I I , Chrislchurch

')

Brighton is a " Snapshooters" Paradise.

.., J

Surf Club Exercise.

NEW BRIGHTON CANTERBURY'S PLAYGROUND. . . ~

': )1

That 's the word! It just fits

POPULARITY!

WHAT IS IT that sways people, influencesthem, draws them, night after night, week afterweek- that indefinable quality that is almost

unexplainable ?-

BOWLING.

SPORTS AND PASTIMES.

The playing surface, pronounced by experts to be oneof the best in the Dominion, is surrounded b y well-grassed

banks and gay flower beds, much admired throughout thewhole season. The pavilion, a n artistic structure with atiled roof, admirably serves the purpose for which it wasbuilt, being well furnished w ith tables, ch airs, lockers, andappliances for dispensing afternoon tea. It is intended toadd a billiard-room when funds are available.

One o f the beauty spots of the B orou g h is the BowlingGreen, situated a t the end of Mafeking St., w ith an entrancefrom Hood Street.

In Howe Street will be found the Tennis Courts of theNew Brighto n Tennis Club. Four Asphalt Courts are avail­able, a n d e n t husia s t s find all the a p p u r tenan ces of a n o ld ­established Club a t h and. The Club h as nearly 100 mem­bers. Courts a r e established at North New Brighton, anda rapidly increasing membership testifies t o the popularity ofthe pastime at North Beach. In Central New Brighton a

privately owned Court has been laid down. The facilitiesthus offered a p p ea l to visitors, and the proprietor sparesno effort in a r r a n g in g for the comfort of patrons.

TENNIS.

The members, like all bow le r s , are the best of goodfellows, fond of their game and a lw a y s ready to welcomea stranger.

The subscription is moderate, special concessions beingmade to visitors wishing to join for a short period.

,I

;)•WHAT IS IT

NEW BRIGHTONPICTURES

MINIATURE RIFLE SHOOTING.OPEN EVERY EVENING at 7./5

Commence 7.45

PRICES-9d. and / 1- Children 6d.

Accommodation for a good Miniature Rifle Range hasbeen found at the Tramway Sheds on the Esplanade. Ladies'and Men's Clubs are in active operation, and interestedvisitors are always welcome. This very fascinating pastimehas made great progress, and the Clubs are now firmlyestablished.

Change of Programme three times w eek ly .

Matinee every Saturday at 2.30. CRICKET, FOOTBALL, CROQUET, Etc.

I'

MARCH &- FARLAND,Proprietors

These outdoor sports, without which no communitycan be regarded as complete, are in full operation. In thedirectory printed on page 64 will be found the names ofthe managers of these Clubs, a n d indeed of all SportsBodies operating in the Borough.

Happy Evenings for the Pleasure Seeker.

38 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 39

NORTH BEACH.

CENTRAL.r -- ~

,N E W BRIGHTON possesses two very efficient Life-SavingClubs. The New Brighton Club operates in Central NewBrighton. It wac founded in 1910 with a modest member­ship of 20. The primary object of the club is to teach andto practice life-saving. While there are no dangerous cur­rents running along the Beach, it happens occasionally that'a bather becomes exhausted and in need of help. I TheSurf 'C lub s provide this help in a manner best cal~ulated,by training and experience, to ensure success.

The present membership is 420. The Club undertakesa patrol of the foreshore on Sundays and holidays, assist­ing the 'B o r o u gh Council in controlling conduct on theBeach. Teams from Central Brighton have won the Do­minion Life-Saving Championship for the past two years.

The Club has a very commodious pavilion in which ishoused all the plant and equipment necessary for life-savingoperations. Spacious club and social rooms are provided,'a n d all the elements of a successful and efficient organisationare present in a marked degree.

SURF~BATHING AND LIFE~SAVING CLUBS.

MealDixons'

If you spen d the s um mer at N ew

Brighton y ou' ll save m oney on your

housek eeping or b a ching bill if y ou

b u y all yo ur m eat a t Dixon Bros .

Buy

For Every Meal- lfor your health's sake,for your pocket's sake,

r.r=,=================

Buying for ca sh only secu res u s

bigger disconnts w h ic h a re a u to­

m a t ically passed 011 t o yon - se ll­

ing for cas h only prevents you p a y­

ing a share of o ther folks' b ad

d ebts; r esult, cheaper m ea t all

r ound.

Low price does n ot m ean r elaxation

o f quality - Dixon' s m eat is al­

w a y s t ender a n d juic y , a n d much

higher in qual ity than the G overn­

m ent st a n dar d d emands .

AT the North Beach an organisation similar to the Centreis in active operation. The membership totals the ve 'rygratifying n~mber of 300, and the members of the Clubspare no effort in giving the time and undertaking the train­ing necessary for full efficiency. The members of theNorth Beach. Club has been successful in many competitions,and bathers may depend upon ready and skilful help shouldsuch be needed. Here, too, is a commodious pavilionerected by the efforts of members.

These Clubs are deserving of the unstinted praise ac­corded them. A more self-sacrificing and helpful body ofworkers does not exist, and New Brighton-both Centraland North, as well as the general public-is under consider­able obligation to them.

THE RIVER' AVON.Try Dixorr ' s for y our n ext order.

DIXON BROS.NEW BRIGHTON

and at 103 Cashel Street, Christchurch

,I

ifHE River Avon forms the boundary of the Borough alongIt he greater part of the western ~ide. While the seasidei'a n d its beach "'a r e N;'w Brighton's' chief attractions, thei R iver is "not without a charm ' o f ' i t s' own. ' A motor boati't r ip f~om ,t h e -B~idge to the , P le a sa n P P o in t Jetty, or, if.conditions a'ie , favourable. across , the 'Estuary to Redcliffs orSumner, is ' m o st enjoyable. , E n,' r o u te are many pretty

.vistas, and the view of the Port Hills, while proceeding, d ow n ', the ' Riv~~, .a s seen on the ' right, is very fine. In theI summer the many motor-; rowing , and sailing boats passingto and fro make an animated ' scene; ' A Motor Boat andSailing Club is in active operation, and the Club providesaccommodation for the safety of the many boats on theRiver.

New Brighton Shopping is Profitable.

---'~', '~

40

I'

NEW BRIGHTON

mlllllllllllllllllllllll 111111 III11UIIIII 111111 11111111111111 11111 1111111 111111 1IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIm

Get your Blinds made byHulstons ', the windowblind specialists of theDominion.

Only guaranteed Fade­, less 'H oiland employed,

and work done [or anypart of N ew Zealand.

Write to Hulstons' [ortheir low quote-it willagreeably surprise you.

111111 111111 111111111111111111 111111111111111111111111111111111111111111111111111111111111111111111111 1111111 1111111111111111111

Hulstons" Ltd.COMPLETE FUR NISHERS

- , -

437-439 Colombo S t., Sydenham, Chrisichurch. -

and at N ew Brighton.

New Brighton Caters to its own Homes.

CANTERBURY'S PLAYGROUND.

Top .-Presb~·tt~rinn Ch n r ch ,

Ce n t t-e o-c-Oz e n e Cart-, Xor- t h B l ' ;.Il 'h .

I~ ()w(~r.-noro ll gh Co u ncil Ch a m b ecs

NEW BRlGHTON

. f.r,=================~

New Brighton Cafe- - - PRIVATE HOTEL

(Facing Esplanade, and close 10 Pier)

One of the Finest of SeasideHotels in the Dominion

Beautifully f urnished, and providing everyposssible comf ort and convenience fo r the

Tourist and R esidential Public:

Moderate Tariff and generous table.Afternoon Teas a speciality.

Hot , Cold. and ShoDier B aths at all hours.

Motor Garage almost adjoining.

No Beller Place in the

South Island for the

Holiday Maker or

Tired Visitor.

Correspondence and 'Teleurams receiveimmediate attention.

Mrs . N. ]. JOHNSTON,

Proprietress .'Phone 2 635

~.:=========================::!-'J.

New Brighton Beach is Unsurpassed.

,

CANTERBURY'S PLAYGROUND.

H ealthJ-T ~~nj():ynu~n t at Ne,v U ri gh tun .

It

44

It

NEW BRIGHTON

A. M .. MEREDITHGeneral Storekeeper

SEA VIEW RD., NEW BRIGHTONHandy to Beach

DAILY DELIVERIES

Customers waited on for Orders

A LL GOODS AT TOWN PRICES

Daily SupplJ; o] Fresh Butter and Eggs

IRONMONGER YCROCKERYPRESERVING JARSTOILET SOAPS

Etc., Etc.

A. M. MEREDITHNEW BRIGHTON

Travel Light - Buy on Arrival.

CANTERBURY'S PLAYGROUND.

S cenes on the Avon at X ew Brighton.

46 NEW BRIGHTON

Estab. /9//

CANTERBURY'S PLAYGROUND.

SEA BATHING.

4 7

R.A.STOKESPASTRYCOOKNEW BRIGHTON

V IS I T OR S should not fa il to pay a

visit to our cool and cosy T ea Room,where th e daintiest and most delicious Cakes,P astry and Scones, togeth er with a refresh.

ing pot of tea, are served.

YOU WIL L BE PROMPTL Y A TTENDED TO.

All goods made under my ownpersonal aupervrsron, whichensures perfect satIsfaction.

We make what you buyWhat J}ou buy We stand by!

New Brighton f or a - Good Appetite.

THE main a ttrac t io n for holida y-makers a n d vrsrtor-s toN e w Brighton is the sea bathing a n d surfing . Thesepas ti m e s a r e indulged in b y old a n d young o f b oth se x es, andp rovide a most healthful recreation for thousands. Duringthe seaso n the beach is g a y w it h the man y co lo u red costumeso f t h e b athers, a n d the shouts o f d e li ght a s each wave s p e n dsi ts force and d ashes its spray in a ll directions , te stifies tothe e n j oym e n t o f those who p articipate in the fun. Afav o uri t e sport is s u r fin g . On s u r f boards the s u rfer iscarried s h o r e war ds o n the crest o f t he wave f r o m g rea tdistances. The beach is specially suited t o wad ing b y t h echildren. A shelv in g and g rad ual slope give s p e r fe ctfoo tho ld, and the youngest can " paddle " a bou t in safety.

T o be on N ew Brighton Beach in the early morningduring the summer is a n experience to be long rem e m b e r e d.A s the sun rise s , apparently ou t o f t h e se a , the eas te r n skyis usually tinted w i t h gorg eous colour s whic h changem omentarily. The b each is tide w ashed a n d h ard, a n d a.. dip " is a luxury indeed. F or those t o w h om se a si de lifeis d e ni ed, a d el ightf ul s u m m e r season m a y b e spen t in sur f ­ing, swim ming and generall y" la zing " on the N e w BrightonB each.

The care o f the B each so far as li fe-sa vin g is concernedis in the hands o f the Surf Clubs a t Central a n d N orth NewBrighton. The o p e r a ti o ns o f these A ssoc ia t io ns a r e re­ferred to elsewhere, but it cannot be too o f ten s ta te d thatthe experience, efficiency a n d enthusiasm of the Membersh as placed bathers a n d others under a very g rea t d ebt ofgratitude.

FIRE PREVENTION.THE Borough is fortunate in the possessi on of a veryefficient Volunteer Fire Brigade (Superintendent and 22Firemen) . Plant maintained by the Borough Council outof the General Rate. T h e plant consists of one1350/400gallon Leyland Motor Pump, one Shand, Mason SteamEngine, one manual chemical engine (60 gallon cylinder),and two m anual pumping engines, which are stationed inoutlying parts of the Borough. The supply of w ater isdrawn from the River, where possible, and from under­g r o u n d tanks of capacities of from 4500 g a ll o n s to 12,500g a ll o n s, the tanks in all ' cases being fed from deep w e ll s .

The Brigade is well conducted, a n d the members a r em o s t enthusiastic firemen. A Social Hall is a ttac h e d tothe Station. In cases of alarm the Brigade may be com­municated with at any hour of the day or night by telephoneNo. 2087.

48 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 49

ARTESIAN WATER SUPPLY.

The followin g is a most interestin g table showing

n ature of the ground passed through when sinking this well :

A RATHER remarkable artesian water supply for the

Borough is found in several strata by sinking wells to va s-i­

ous depths. What is known as the " shallow well" is reach­

e d a t a depth of a bout 70 feet a nd provid es a fa ir supply .

This strata is affected by the t ide, and do es not give the

satisfaction of the deeper wells. From 300 to 500 fee t

i. a s t r a ta of water unequalled in the w or ld. An a b u ndance

o f the purest water is discharged fro m a pipe driven

between the depths stated, and under fa vourable circum ­

stances will rise above ground to a height of 16 feet. This

water supply is one of the d istinct advanta ges possessed by

New Brighton, and in its copiousness and in the apparently

never-fail ing nature of its /low, is an asset of the greatestva lue.

The deepest we ll in the Borough is o ne situated in

Tonks Street, North New Brighton; total depth 508 feet .

15

64

8

26

97

35

14

36

4422

10

Layer

70 feet

25

40

20

Beach Sand

Blue Sand

Blue Clay

Blue Shingle

Brown Shingle (water roseHt. a bove kerb ) " "

Yellow Sand " .

Brown Shingle ( water" r os e9ft. above kerb) . "

Blue Clay

Brown Shingle (water ro se12ft . above kerb, /low a tdepth of 275, 295, 320, a nd356 feet)

Yellow Sand

Very hard brown shingle, now ater " .

. Yellow Sand ""

Blue Cl a y a nd se a shells

T imber

Very har d b rown shi ngle

Brown shingl e , loose

F rom

1 to 70 feet

. 70 to 95

95 to 135

135 to 155

155 to 170

170 to 234

234 to 242 .

242 to 268

268 to 365

365 to 400

40 0 to 414

4 14 to 450

450 to 494

494 to 496

496 to 498

498 to 508

'PHONE 3587K

YOUR PATRONAGE 15 SOLICITED

BUILDERAN D JOINER

SEA VIEW ROAD

NEW BRIGHTON

IN STOCK:Timber, Lime, Glass, Cement, Oil, and

Builders' Ironmongery.

H avi ng been in busi ness in N ew B~ighton, a nd havingm y in t erests t he re, I am co nve rsan t wit h all the p rob lem swhich confront a bui lde r inth is district ; and a lso em ploya sta ff of m en wh o a re always at t he ca ll of c ust ome rswho need thei r serv ices in an y br anch of t he buildi ng t ra de.

ESTIMATES GIVEN PL ANS DR AWNR E PA IRS OF A LL DESCR IPTIONS

PROMPTLY A TTEN DED TO.

E. LANGFORD

I'

A Building Boom IS on at Brighton.Water rose 26 ft. a bove kerb, Sept. 19, 1922 508 ft. dp,

50 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 11'1

"THE HYDRONEW BRIGHTON

" Howey's Hydro.BathsNEW BRIGHTON

'Phone 3855, New Br ighton.

Yours fnrthfu fly,

E X'l' HA CT F IlOM TES'l'I lI10NIA I..

.I n n un ry l Hl II , l!l:!:L

J)pnr ) [1' . I lo \\"1'y,Th an k vo u verv much for vour Id JIl I :Ittt'nlioll and

t I )( ~ pfTt·t't jn' I lo t ~pa W ute r Hn1h s :111«1 t ront mvnt voug:l ye me, I ~o hn ek to IlIY ho nu- in Ir nw k e' s i:tnY" IIllORt (,oIllJl lele l)' cured (nfle l: 1 ~ hnth s) of t ha t ter r ib leiu-urt t i s. You k n ow whnt a pn iu f'u l, use less n rm I had ,u nrl now iI is wi th ou t p ain :J11t1 f rt't' of mo vement . 0 11) .'":I fu w t rnr- es of t he m n lnd v ru mn in. I c n n st ronglyrecom nu -ud ;\'OHr t ren t mou r,

1·-'ro111 voru-s gl":lt t' fllll ~· .

(Sg<1 .) HODT. FHIZZELLE.

I' .S .- 'Yril l"" with my n rm IhM wn s b all. -H.F.

)la1l )" ot her gra tef u l t est lm on ia js ma)~ he In spectedn n t·IHllIir~".

!'v/ ore Testimonials.

Open D a il y from 7 n.111. to II p.m.F'rirl n ys, C lose ar ;j 1'.111.Snn<l nYR, Close )[ id , !l ny .

Dr-n r ~ir,-

A ft e r' h ei ll g' fiv e wee ks ill t he Greymollth H o s p it a lI en m e 10 Ch i-ist chu rch wit h the I n te u t ion of goi ng toI In umer. I w a x recommended to t r.r your l Iyd ro Ba t h s ,n u d found much r elit>f f'rum HQ' first h n t h .

1 ha,,(' c n n t lnued w ith t lu- Baths and t r ent nu-u t unt itnow , am a l m u s t nl~'S(>1f asrn ln .

:\I ,r fri l'JI(ls d i(l 1I 0 t think I c n u lrl g-e t rel ief f ro m 111Ypai n s n nd sn id it , my :l g' t' lU'ill~ over n inot y ;\· (,[II'S. '1shn ll IIpn' l' fIH'~L' t )[ 1". :0 1(1 )I l' fo'. Il owev's kiudnexs :111(1shn l l oft en SIH':II\ of t ll 1'111 to mv friC"Jllis when I returnt o lil y home on t lu - 'Ye s t Coast.

\\' . •\ 11:'\ 0 '1''1'. ,

A r ch it ect a n d B uil d e r .nreYllllHtlh .

1) " :11' Si r .I h:IYP 1Il11 l"h p l en s n re in.. rvconuueudiug I Ill.' 11 v d r o

B a th s 10 :l 1l ,rone who m it iun y eOIH'p l' 1l fo r t hei r c lIra ­t ive p ruper: ies, Ill ) " w ife ha ,-ju g o (, (, :l S i OH to Iosr t lu -t rent m eu r g i v e n; t he res ulr he i n g t hat s he " -H S oru Iro t v

c u re d o f l o n g -x t a nd i nu neurt t ts. .)I y wi fu w a s b Ctl- r iddeu fo r ov er t wo years w ith

neu rtt i:-; . a nd nf'te' r l'pcpivill g two mo n ths' t rea t ru enta t l h.e 1.IYdro Baths. s h e w as Plln h le d to w alk , and asproof (~ f thnt, s he 11 :1K Iwell d oi ng h e r 111'11:\ 1 w o rk , e ve rs inc e fo r t h l'''l~ yea rs w it ho ut n n y a id w h n t eve r.

)" O I I1' R f'n i t h f'u l l y ,

( >;g d . ) ,10 :'\ .\ >; O Ill' IW.

Howey'~ Hydro BathsN EW BRIGHTON

Hoioeu' s Hydro Bath, , pell Hope for the Hope­less. Scores of sufferers have there partedcompany with their pains, and delight to tell ofthe triumph, of the treatment.

HOT and COLD SHOWERS.SEA WATER TREATMENT

(Male and Female Attendants)

Don't wail until it is too late-Give THE HYDROBATHS a Trial!

They are recommended by the Medical Profession.

J. HOWEY,Proprietor.

Deal" Si r,I wo u ld like t o express m y a ppreciation of th e va lue of you r

SEA WATER BATHS , a ud YO UI' t r eatment of my ai lment wh ilesuttering fr om nn a c ute attack of Lumbugo, wh ich m ad e m e soh et pl e ss that I co u ld only reucli t he Baths with t he aid ofcr u t ches, an d t hen on ly with g reut d ifitcult.y . Your t reatmentwa s so efficacrou s that I was enubfed, af te r m y first visit to you .to teave the bath s without t he nid of the cr utches, an d with onlytwo days fu rt h er t reatment you completely cu re d me . I we nt toyou feeling an old m an of seventy, an d left you fe eling what Imu-a yo ung mall. I was able to resume UlJ wo rk, whichrequ ires a good d ea l of bending of the body, and suffered noinconvenience whateve r.

I wou ld like to a lso thank So u for th e way in which youcu r ed m e of all attack of ple urisy Ias t whiter, an a ttack of wh ic hyou banished in three treatments, an d I h a ve not felt anythin gof it s ince.

FOR SHATTERED NERVES

and a s a GENERAL RESTO­

RATIVE HA VE NO EQUAL.

FO R

SCI A'l'ICA , lIIUS CULAH HH E U 1I1 ATISlII , I ,UlIlBAGO, GOUT ,TH ROA T T HOUB L E3, VAHI COS E VEINS , EYE an d E ART ROUBLE, SPRAINS, STIFF J OI NT S , INSOllIN IA, NEU ·

RITIS, STOllJA CH an d UVEH TR OUBLE.

[Signed ] .A.. E . COCK LE.

THE GREAT 20th CENTURY CURE

THEIRCURATIVE

POWERS

Howey'sSeaWater Baths(H OT and COLD)

I' I'

New Brighton Spells New Health. Salt Water Works Wonders.

52 NE W B RIG H T .O N CANTERBURY'S PLAYGROUND. 5 3

1"

'Phone 3459K

F. E. BARRETTREG~TERED PLUMBERGas, Hot and Cold Water Fitter

SEA VIEW ROAD, NEW BRIGHTON

PRIVATE ADDRESS :

Fisher Street , New Brighton.

ESTIMATES GIVEN f orElectric ' Fitting ' and

InstallationsSpoutingDown PipesRams, Windmills

_G~'s FittingsBaths, Basins. Etc.. i~~-l~ding ;Fi~ing~~ ' -

SANITAR Y WORK' A SPECIAL-TY

F. E..BARRE,TT,. Sea' Vi~w Road

New Brighton is Growing Rapidly. . Ua'yhiti Domafn-e-Among th e P ines.

55

'Plen sau t }'o i nt -Fu\' o llritc )'j(' u ie <.iI'OllIHI~• .

CANTERBURY'S PLAYGROUND.BR IGHTO NNEW

J. BU XTON, 'CARR IER.

NE~ BRIGHTON

'PHONES 3350M and 9/7.ESTAB. / 905.

PRICES QUOTED on application 10

t. BUXTON, Proprielor,Sea View Road, New B righton.

A dequate Transit "Facilities at Brighton.. , , . . .. 1

BOX FOR ORDERS at

E . REECE LTD. and A . W. BUXTON LTD. ,Colombo Street , Christchurch.

Coa l and Firewood Merchant,

Genera l Carrier, E tc.

T he oldest, yet most up-to-dale Carrier and Coal Merchantin N ew B righton. After / 8 yea rs of business in theborough, I am well able to cater for the needs and require­menls of the residents . Coal, firewood, shingle, sand andsharp gril can be supplied al shortest notice. Scoopingwork and levelling of sec/ions done by experienced workmen.Goods delivered by molor in Christchurch and New B righton.Furniture removed with care, and Picnic Parties calered for.

JOSEPH BUXTON

I'

ii6 NEW BRIGHTONCANTERBURY'S PLAYGROUND. 57

I'

MUIRSON BROS.

Builders &- Contractors

A BEAUTIFUL, BRIGHT BUNGALOW

W IL L cost no more th an adull or c1ubby one.

E very woman is home-prouda nd d reams of th e homebeautiful - every thinkingman will try to g ra t ify th atam bi tio n. A th ing of beau ty

is a joy fo rever.A Plan and P rice Cost Nothing.

T Wo A ddresses :-

39 BLICH ST., NE W BRIGHTON' P h one 32955

356 H EREFORD STR EETCHRISTCHURCH

' P h on e 4307

Offices and Fac/ory :

Corner LINWOOD AVEN UE 6- CASHEL S T R EETCHRISTCHURCH

New Brighton Has Beautiful Homes.

'.

' I'o j.- ) [el h od i s t Ch u rch .

Ce n t r e-c-Rumnn Ca t h olic Chu rch ..

l"uwer- .:-\ngIican Ch u r ch ,

58

I'

NEW B R I-G H TON

~he Home of

"FERNLEAF"BUTTER

l CENTRAL I DAIRY

FERN-LEAf BUTIERIl- --_ ',/

~

The Canterbury Central Co-operative Dai ry Co. 'sH eadDffice and Factory at A ddington.

OWNED and CONTROLLED by FARMERS

tahose support has assisted in building up

'Che Largest :Buller :Business in theSo uth Island.

SUPPORT CO.OPERA TION

Consign yo ur Cream to the

Canterbury CentralCo-op.Dairy Co. Ltd.

ADDINGTON

Postal Address: P .O. BOX 909, CHRISTCHURCH ·

'PHONES A5485 and 495

New Brighton Shopping IS Profitable.

CANTERBURY' S PLAYGROUND.

TOl)-S"'a V it'w H oad , )o uk il1 J,;' ' Ve s t .8econ d- '1':vJ)h'al U nuga]o ws .Third-S..,u Yit~w R oad, l uo k i u .l:' :E a !'it .

Lower-The Northt'rn Stn n e \'"all and EncJosnrt".

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60 NEW BRIGHTON CANTERBURY'S PLAYGROUND. 6 1

Live in the Sunshine !Have you noticed the Progress of

North Beach ?It will pay 'you to invest or resideat this popular Seaside Borough.

CONS UL T US BEFORE PURCHASING

WE HAVE PRA CTICALL Y EVERYPROPERTY THAT IS FOR SALE.

E. A. M. LEA VERN OR TH BEACH ESTATE A GENCY

29 BOWHILL ROAD, N OR T H BEACH.

TAILORH igh-class Wor k . B edrock Pr ices.

Phone 3220M and Residence 892RI':- - - ._-

Brighton Property Values are Rising.TOj)-The Howlin g- Green .

Ce n t re.-Central Cl u b T ennis Court.

I ...ower-c-Jelf e H ou rs T enni s Co urt.

62 NEW BR I G H T O'N CANTERBURY'S PLAYGROUND. 63 :

JOYLAND THEATRECHURCHES.

THE ' following denominations are represented ' in the­Bor'oughr-c--

I'

BERESFORD ST.

NEW BRIGHTON

One of the most up-to-date.. Theatres in Canterbury ..

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Electric Light , good Ventilation andHeating Arrangements, well-equippedKitchen, with crockery , cutlery and allaccessories; and Supper Room .

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The Hall of Hal/sfor

Concerts, Theatricals, E xhibitions,W edding P arties, and

M eetings, etc.

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Fullest Information f romCAPT. A. W . OWL ES,

37 UNION STREET

Secre la ry:

JA S . A INGER, / 62 Manchester SI. , Chrislchurch.

Brighton IS Keyed to Sociability.

Anglican.Presbyterian.Methodist.Roman Catholic.

_ . Each denomination has very commodious churches and 'schools. The Anglican Church is ' shortly to be replacedby a new edifice, which will be erected on the very 'fin e site ·at . the corner of Nelson and Hawke St. The PresbyterianChurch is fortunate in the possession of an ideal site at the 'corner of Seaview Road and Hardy Street, where no doubt,in due time a permanent church ' will be erected. The·Methodist Church in ' U n io n Street is a fine lofty building,and on the same site ' are schools and parsonag'e, The'Roman Catholic Church occupies a central site in Lonsdale 'Street. A Central Mission is also conducted in the Hall"George Street.

SENIOR CADET TRAINING.New Brighton is the Headquarters of A Company 5th.

Cadet Battalion, Canterbury Regiment. The Company has.a total strength of all ranks of 145, a n d is recognised bythe Defence Authorities as being one of the most efficient .and highly trained night parading Companies in the SouthIsland. The discipline of the Company is of a very highstandard.

Parents may rest assured that their boys h ave every­thing to gain by joining the ranks of A Company. Quitea par t from the Military training, a good deal of time, it is ­understood, is devoted to Physical Training, while the·national games of Football and Cricket receive their dueshare of attention, and the Cadet is also, during the periodo f his four years' training, taught how best to become a~ood citizen.

The Company, together with its Drum a n d Bugle B and( 16 ) , parade weekly in the Drill Shed, situated in the 'Rawhiti Domain.

The motto adopted by the Company is " O n parade,on parade-off parade, off parade," which, for the benefitof the lay mind, may be interpreted as "Work when youwork, and play when you play."

During the Great War, 34 Members of the Companyj o ine d the N.Z.E.F. and saw service o ve r sea s , and some­" W e n t West."

BOY SCOUTS.The training of the Boys and Youths of the Borough is ,

f u r t he r attended in the very efficient corps of Boy Scouts,now divided into three Troops, and attached to the Anglican"Methodist 'a n d Presbyterian Churches.

After being in sole charge for many years, Mr. G. W.Bishop still acts as Chief Scoutmaster, giving instructionto the Boys on Saturday mornings. This new arrangement'sh o u ld mean increased members and efficiency, and shouldalso encou.rage friendly competition between the Troops.

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' Yed nesd a y1' . Cn mp bel l .

DIRECTORY.INl<'ORMATION r egar-ding t he fo ll ow in g Insti tutions', Sport s'B odies , etc. , m ay be obtn ined hy ad d ress in g en q ni ries to t heo filcero, at Ne w Bri gh t on :-

Uorough Cc u nclt-c-Mayor, J, Gamble: Deput y -May o r , F . D, ~1 uir­

son : Co u nci lt nrs-c-J'. C, Sco tt, .r. 11. Xhaw, F. w nru, A. ~I.

Ch iver' s, E . A. xr, Lonve r , .1. Jt ux rou , \Y . H . Gn hu gun, H. A.Glasaon ; Town Cle r k . H. L . .Tenkins.

Ch u rc hes- An glica n : . He,'. C. M acluvert y, Ne lson S t. ; Pre.b)-­terian : He y. J . Jackson , Cot lin gwuod St.; )1ethodist: Hev.F. T . n pad , Un io n St.

Sc h ool Co m m lt te...- Ch a i r m a n , F . " ' a r d ; Sec retary, H . A. Glas ­son ; ~1ess rs . J . Buxton, E , A. Langford , H . E. Gott , E. A.Lawry, T. H obins, Hey. F . ,Y . Knowles, ~1esd ames W. H .Be llarn y and Cn mpbe ll.

IIIa sonlc.-'Y.M. w or , B rn. F . J . I'arson ; Secretary, w oe, Bro." -. ~lid gle~' ; 'I'rensu rer, Wo r . H rn . A. ' V. Owles,

S urf Cl uhs .-Cen t ra l : l'J" ~S i I1 Pll t , F. K ihh lcwhite ; Cn ptulu , A .L . 'I' uck e r ; Secretary. A . J~ . Su nuuertielr l . N o rth U Nl ch-Ca p ­taln, R. Snell ; Se cret n ry, ,Y . A. Smith .

III n u lcl p a l L lbrar)-.-Ch a i r ma n , C. 11. Ople : L ibrarian , ,Y. ~Iiles ;

Secretnr.}~, J . Bosornwnrt h .

Cr icket .- Capt ain 1". 'Ya rd ; S"CI'et u rv, J . ) 1cCrep.Cr ic ket Clu b-Ca p ta in, .I . , Y. F u rlund : Secre tn ry,

Football.-Secre t ary , E. A. Owlr-s.

N o rt h Bench Burg ess es Ass o('int io n .-President, J. P . 'Y hat m an ;Secreta ry, ~1 rs . Gill'S.

S outh Brighton Prog re s s I ..eng lle.-Pre sidt}ut , F. D. :\Iuirso n ~

Secrata r v, A . ,,-, Scarr.

Volunteer Ff re nri,l.{ndt~ .-S ll pp ri ll tend p ll t , H. A . Stokes.

~Iotor B oa t Clu b .-Captain, H. H a w ke r ; Secret ary, " -. R , LilIy.

Municipal Uand.- Cond llet or, .T . A. N ut t n ll ; Secre tary. S.Grammar.

Plunket Socl"f)-.-l'resi ll"nt , ) 1r s. Ga mble ( ~1ayo ress); Secre­tary, Mrs, '[' racy.

n oy Scou ts.-Chief Scout m ns te r, G. , Y. B ish op. An glica n Troop.J . G . L . Scott , Scout mn ste r : :\I"thodi s t Troop, He,' . F . T .Read , Sco utmaster ; Preshyt erian Troop, ~Ir. Grant, Scou t­maste r .

A. Com pan)' 5t h Ca det Hattali on .-Lie n te nan t , A. !'. lI o p k in s (O.C.Com pan y ); Se cond -Llout ., Il , Bp alllll ont.; St.~COIHI-Liell t ., ItXoonan ; C0I11pn Il Y SergL - ~Iaj oJ', E . A. Owles : COII111:l n yQuarter-master, Sorgr. ~lcKaskell ; Cha p la in, R ev , I.' . T . Head.

Jliniature IUfle Cl ll bs .-..'\ It~ n:. Presiden t , .:\. " 1'" . Owles : Cu pta ln ,G. " ' . Bishop ; Vi ce- Cnpt a in , " ' . H . Co oke ; Secret ar~' , A . G,~1unns. .Lad les : Presiden t, )Irs. Kibb lewhit e; Ca pta in,Mrs. H a r d ln g : Se cretarr. )1 l's . IIroo l{".

Uowllng Cl n b .- P resi clent, F . D. ~1lIirso n ; Secretury, G. ' V..B is hop.

Cr oquet Clu b .-President, The :\1aro r ; Sec ret a ry, ~l rs . Blunt.

Ten nis Cl ub. -C"ntra l: Presiden t , H. C. Bishop ; Vi ce-Presiden t ,.G . Jackson; Se c re t a ry, J . Bo somwo rt h.

North Beach Gala Soele t y ( I nc.)-Prpsident . E . A. ~L L eaver;Secret a ry, E. Ru sh .

Inter-Borough Sports A s &o (·i uti on .- T he Ma yo r, G. ' V. Bish o p , 'V ..Herr ick, Secreta ry ,Y. It. Cook".

Publicity Co m m itt "e .-Chai rman, The . Ma yor ; Convener, E. A..Lan gfo rd ; Se cr etary. G. '1\ I t o biu s on .

Nort h Bea ch T enn is Cl u b .- Ca p t a in, J . P . Whatman; Secretary..~lr. Agar.

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