networking is not just cables and fiber! - bobby …...prepared by: networking is not just cables...
TRANSCRIPT
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Prepared by:
Networking is NOT just
cables and fiber!
What everyone needs to know
about making connections
May 2019
Stephen Andert
Consultant
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• Married (Christine)
• 4 sons (only 1 still at home)
• I’ve been working in IT for over 25 years
• DBA since 1999
• Graduate Student
• Written several books (another on the way)
• Bilingual (English/Spanish)
• World traveler (25 countries so far)
• Avid reader
About Me
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• Why does networking feel like a dirty word?
• What networking is NOT
• What networking IS
• What if I don’t network
• What if I do network
• Do it right
• Use tools
Agenda
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It’s not WHAT you know…
It’s WHO you know!
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• MLM, pushy sales programs
• Networking events
• Job fairs (speed dating)
• Sales
What comes to mind when you hear networking?
The one with the biggest rolodex, WINS!
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NETWORKING is the act of getting names/numbers for
the purpose of expanding your sales or enhancing your
career.
Definition
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The common understanding of NETWORKING is broken
Network(ing) is broken
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• Gathering business cards
• Handing out your resume in bulk
• “Selling” yourself
• Emailing every email address you have
What Is NOT Networking?
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• Six degrees of bacon
• Connections with people
• Making friends – Yes, your Facebook friends count
What IS Networking?
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NETWORKING is the act of making connections for the
purpose of expanding your influence.
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• It might be OK -- Hard work and skill
• Things might fall apart -- Layoffs and downsizings
• FOMO
What If We Don’t Network?
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• We might find better, more fulfilling jobs
• We might find jobs for other people
• We might find employees, friends, new interests
• Solve problems, do good
• Better health and longer life
What If We Do Network?
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• Shyness
• Lack of confidence
• Lack of time
• Fear of rejection
Why Don’t We Network?
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• Start with your tribe
– Tech Geeks Unite!
• LinkedIn, MeetUp, Facebook
• Alumni groups
• Join other tribes (quickly)
• Business cards
– Grocery store parking lot
– Gym
– Kids football games
That’s the starting point
Where Do We Network?
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• Make your goal to learn about them, not tell them
about yourself
• Find areas of common interest: hobbies, sports, etc.
• Don’t start with work talk!
• Find areas of uncommon interest: things you want to
learn about
How Do We Network?
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• There’s an app for that!
– Contact managers (CRM) tools
• ACT! https://www.act.com/
• Freshsales https://www.freshworks.com/freshsales-crm
• Keap https://keap.com
• + many more
Might be overkill unless you are self-employed
Networking Tools
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• Home grown (we like databases right?)
– Advantages: low cost, flexible
– Challenges: some programming, tied to computer
Networking Tools
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• Go Analog!
– Rolodex
– 3x5 cards
– notebook
Networking Tools
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• Podcasts
• Follow-up
• Know “The Law of Reciprocity”
Networking Habits
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• Don’t assume credentials = power
• Don’t confuse visibility with credibility (even your own)
• Never say “No” for someone else
• Pass along the networking skills
• Give more than you get from your network
Commandments of Networking
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• Set networking goals
• Take risks
• Grow your relationships with your network, not just your network
• Search for people that raise the bar in some way
• Practice talking to strangers DAILY
Grow your Networking Skills
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There are no strangers here; Only friends you haven't yet met.
-- William Butler Yeats
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Your network is your netWORTH
Care for it
Grow it
Networking is Vital
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NETWORKING is the act of making connections for the
purpose of expanding your ability to do good by building
relationships.
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• Dig Your Well Before You’re Thirsty by Harvey Mackay
References
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• If you would like a (blank) copy of my contact database
• If you would like a free chapter of my upcoming book on Surviving Business
Travel
• Please leave me your email address and check database and/or chapter
• I would like to turn this db into an app. Does anyone know someone that could
help?
I would love to get to know you