nerd music ppt (pax 2012)

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Nerdcore Hip-Hop Past, Present and Future PAX 2012 Raheem Jarbo aka Mega Ran – megaran.com Damian Hess aka MC Frontalot – frontalot.com Keith Moore aka Beefy – Beefyness.com

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Page 1: Nerd Music PPT (PAX 2012)

Nerdcore Hip-HopPast, Present and Future

PAX 2012

Raheem Jarbo aka Mega Ran – megaran.comDamian Hess aka MC Frontalot – frontalot.com

Keith Moore aka Beefy – Beefyness.com

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Nerdcore Hip Hop.

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YET.... Nerdcore survives...how? DIY

Aesthetic? Reaching

an audience never spoken for?

Relatable subject matter?

Awesome, timeless source material?

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What Is It?

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N. E. S.

Nerdrap Entertainment System, an album by artist YTCracker.

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Wild Style was the first hip hop motion picture, released in 1983.

The film depicts several prominent figures from the early hip hop culture, engaging in activities such as MCing, turntablism, graffiti and breakdancing.

“Wild Style resonates with the optimism of a movement exploding in a burst of creativity. The pioneers of hip-hop …are fresh-faced; the Manhattan art world is just waking up to the commercial potential of graffiti. “ –Times Online

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In an attempt to cash in on the break dancing phenomenon of the 1980’s, Epyx games introduced BREAK DANCE, a copy-the-moves

game for Commodore 64…

The game was very poorly developed and thus performed poorly.

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The Emcee

• The first introduction of an ‘emcee based theme to the video game world

• Gameplay was similar to the “Guitar Hero “ format – instead of matching notes, you would have to match the corresponding buttons to lyrics with timing.

Notable meetings:

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JET GRIND RADIO (JET SET RADIO -JPN) – SEGA 2000• First game to explore the

art of graffiti• Featured revolutionary

cel-shaded graphics—heavily duplicated

• Maintains a huge cult following in the US and Japan

• Soundtrack is mostly electro/techno/J-Pop but the graf is 80’s hip hop inspired.

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DEF JAM series (EA, 2003-)• A wrestling game that featured playable

hip-hop stars like DMX and Ludacris with a banging hip-hop soundtrack.

• In 2004’s Fight for NY, more rappers were added, like Snoop Dogg and Ice-T and the fighting moved to offer more than wrestling moves.

• Two years later, Def Jam: Fight for NY: The Takeover was released for the PSP and played as a prequel to the events of Fight for NY.

• Def Jam: Icon was released for the new generation of consoles = sucked. Game over.

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rapid decline of hip-hop record sales, down 44% since 2000 and moved from 13% of all

music sales to 10%.

Illegal downloading

Advanced technology increased artistry output – Oversaturation of Hip Hop music

in market

"white kids no longer fooled” – PrefixMag.com

WHY?

The Decline of Hip Hop Recording Sales

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An album based on the most influential game of our time.

Megaranmusic.com

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Schaffer The Darklord MC Lars Dual Core Adam Warrock ??

Other great Nerdcore to check out:

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The Connection…..To me.

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Mega Ran, Mega Ran 9 and Mega Ran 10 albums are exclusively licensed by Capcom!

Random has performed his songs at Comic-Con with Capcom in ‘07 to present.

Random and Capcom.

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QUESTIONS??

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BONUS STAGE!!

For coming to this Panel, you can save $$$$$ on Mega Ran merch at these sites:

MEGARANMUSIC.COM (cds and downloads)MEGARAN.BIGCARTEL.COM (shirts and stuff)

Enter the code PAX 2012 to save 20% on your purchase.

BUT WHY WAIT?

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/ ,

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