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GRAPHIC DESIGN

NQF LEVEL 2

(2020012)

12 March 2019 (X-Paper) 09:00–12:00

Candidates will need equipment normally used to answer the creative questions.

This question paper consists of 14 pages and 4 addenda.

NATIONAL CERTIFICATE (VOCATIONAL)

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TIME: 3 HOURS

MARKS: 100

INSTRUCTIONS AND INFORMATION 1. 2. 3. 4. 5. 6. 7. 8. 9.

Answer ALL the questions. Read ALL the requirements carefully. Number the answers according to the numbering system used in this question paper. This question paper consists of THREE questions. This question paper is divided into TWO sections which include a mix of questions from the following topics: TOPIC 1: Elements and Principles of Graphic Design TOPIC 2: Formal Drawing and Observation Skills TOPIC 3: Desktop Publishing and Digital Design Concepts TOPIC 4: Layout and Typography TOPIC 5: Photographic Manipulation TOPIC 6: 3D Design TOPIC 7: Multimedia TOPIC 8: Presentation Animation TOPIC 9: Memory Devices and Printing Use the mark allocation to determine the time to be spent on a question. Do NOT repeat the same facts and examples in different questions. Answer QUESTION 3 on ADDENDA A–D. Write your EXAMINATION NUMBER in the spaces provided on the ADDENDA, detach them from the question paper and hand them in with the ANSWER BOOK. Write neatly and legibly.

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SECTION A QUESTION 1 1.1

TED Talks is setting the benchmark for producing some of the best public presentations in the world today. Write FIVE questions that you can ask yourself before designing or creating a personal presentation.

(5)

1.2 Indicate whether the following statements are TRUE or FALSE. Choose the

answer and write only 'True' or 'False' next to the question number (1.2.1–1.2.5) in the ANSWER BOOK.

1.2.1 Light waves travel through an object at differing wavelengths. 1.2.2 Colour does not come from light. 1.2.3 Tones refer to the colours of the rainbow spectrum. 1.2.4 White light is made up of all the colours of the spectrum. 1.2.5 Saturation refers to the most intense form of colour.

(5 × 1) (5)

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1.3 Computers can store data in various ways, depending on the purpose or

process that the data is used for.

1.3.1 What is the difference between stable memory and unstable

memory?

(2) 1.3.2 Give ONE example of stable computer memory. (1) 1.3.3 Give ONE example of unstable computer memory. (1) 1.3.4 Give ONE example of removable devices. (1) 1.4 Match a software program in COLUMN B with a media content type in

COLUMN A. Write only the letter (A–E) next to the correct number (4.1.1–4.1.5) in the ANSWER BOOK.

COLUMN A COLUMN B

4.1.1 4.1.2 4.1.3 4.1.4 4.1.5

Sound Video Text Images Animation

A

B

C

D

E

Microsoft Word Photoshop Adobe Premiere Maya Audacity

(5 × 1) (5) 1.5 What is stock photography? (3) 1.6 In terms of presentation, explain the word self-promotion (2) 1.7 Name the FIVE focus areas in the production process that form part of the

process of television, film and other design fields.

(5) 1.8 Name FOUR desktop principles in a digital environment that can help that

work is done effectively.

(4) 1.9 Briefly discuss the strength of each of the following materials that can be used

for packaging:

1.9.1 Earthenware 1.9.2 Calico fabric

(2 × 3) (6)

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1.10 Choose a word or term from COLUMN B that matches a description in

COLUMN A. Write only the letter (A–J) next to the question number (1.10.1–1.10.10) in the ANSWER BOOK.

COLUMN A COLUMN B

1.10.1 1.10.2 1.10.3 1.10.4 1.10.5 1.10.6 1.10.7 1.10.8 1.10.9 1.10.10

Allows a photographer to control the ISO and shutter speed and the camera calculates the aperture for correct exposure The circular opening inside the lens that can be adjusted in size to control the amount of light reaching the camera’s image sensor Not just a snapshot but a composed, styled image of a person in a still position Shows a newsworthy event through photographs A few lines of text explaining what the photograph is all about These photographs illustrate a story or idea in a magazine Photographers can review each photograph’s composition, exposure or framing immediately The photographer photographs on location and can spend days with his/her subject to produce truthful, objective and real-life images. Given a general or descriptive heading to a photograph The digital information before it is edited on digital software

A

B

C

D

E

F

G

H I J

portraiture editorial photography shutter priority raw data captions photojournalism aperture documentary photography titled digital photography

(10 × 1) (10) [50]

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QUESTION 2 2.1 Analyse the 3-PACKAGING DESIGNS and LABELS below according to the

following form-follows-function criteria:

a)

b) c)

Who do you think is the target market that would likely to use this product? Of what kind of material was the packaging made? What does the package or label indicate about the contents?

2.1.1

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2.1.2

2.1.3

(3 × 3) (9)

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2.2 The art of the MODERNIST ERA still influences designers today.

Name the following art movements and state TWO basic characteristics of each:

2.2.1

2.2.2

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2.2.3

2.2.4

(4 × 3) (12)

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2.3 Study the layout of the following designs. What does each choice of design

indicate about the purpose for which it was created? Comment on:

1.

2. Use of colour Choices of font

2.3.1

2.3.2

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2.3.3

(3 × 2) (6) [27] TOTAL SECTION A: 77

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SECTION B QUESTION 3 NOTE: Answer QUESTION 3 on ADDENDA A–D. Write your EXAMINATION NUMBER in the spaces provided on the ADDENDA, detach them from the question paper and hand them in with the ANSWER BOOK. 3.1 The following images were drawn in a style using clear lines and no colours,

to show how something is done step-by-step.

You are a freelance graphic designer and were asked to create visual instructions to be printed on the side of a pack of a vanilla cake mixture. Draw a set of SIX step-by-step technical illustrations to accompany the following written instructions: Use the template on ADDENDUM A (attached). 1. Gather all the ingredients (the easy-mix pack, two eggs and a cup of oil) 2. Preheat the oven to 163 °C. 3. Combine the ingredients in a bowl. 4. Pour the batter into the cake pan. 5. Bake the cake for an hour and 15 minutes. 6. Allow to cool and then decorate with icing sugar and strawberries. Include a written description underneath each illustration to explain the illustration. You can use your own words.

(7)

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3.2 Icons are key elements used by designers on websites or for example in

brochure design to help with a visual language for a brand. They serve as navigation anchors or as a quick visual summary of the content because they are universally recognisable. The following are some examples:

Design a set of TWO line icons in your own style. Select and create TWO of the icons from the list given below. Use the template provided on ADDENDUM B (attached). LIST OF ICONS TO CHOOSE FROM 1. Home 2. Coffee 3. Map 4. Telephone 5. Settings 6. Group 7. Locked

(4)

3.3 As a designer you will work with fonts all the time. Some designers even

create their own fonts to sell (or sometimes just to use in a special design project). SIX letters are given to you on ADDENDUM C (attached). Draw the next SIX letters of the same font and in the same style as you think they should look on the template provided. Pay attention to the little details such as the serifs and thickness of the lines of each letter.

(6)

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3.4 A popular type of template that you can buy is INSTAGRAM MASKS. These

are basically white layers you can use over photos to make them look more interesting. See the following example: The 'mask' is the white design layer that is added over each photo.

Design a bundle of SIX INSTAGRAM PHOTO MASKS to sell online.

The bundle must show a cohesive style (look and feel).

Create a bundle that can be used by a brand with a strong geometric style (hexagons, triangles, etc.).

Use your creativity and imagination.

Draw the masks in pen or pencil in the blocks provided on ADDENDUM D (attached). You do not need to show the photos, only show the masks.

(6) [23] TOTAL SECTION B: 23 GRAND TOTAL: 100

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QUESTION 3.1 SIX technical illustrations

…………………………………………………… …………………………………………………… ……………………………………………………

…………………………………………………… …………………………………………………… ……………………………………………………

…………………………………………………… …………………………………………………… ……………………………………………………

…………………………………………………… …………………………………………………… ……………………………………………………

…………………………………………………… …………………………………………………… ……………………………………………………

…………………………………………………… …………………………………………………… ……………………………………………………

(7)

ADDENDUM A EXAMINATION NUMBER:

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QUESTION 3.2 ICONS

Icon 1

Name of the icon ………………………………

Icon 2

Name of the icon ………………………………

(4)

ADDENDUM B

EXAMINATION NUMBER:

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QUESTION 3.3 Draw the six letters of this font in the same style.

a

a

b

b

c

c d

d

e

e

f

f g

h i

j

k l

(6)

ADDENDUM C

EXAMINATION NUMBER:

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QUESTION 3.4

Instagram mask set

(6) [23]

ADDENDUM D

EXAMINATION NUMBER: