Business Aviation ExamplesSocial Media &Business Aviation

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How to start

• LISTEN!• Be authentic• Be responsive• Be patient• Set goals and measure

Social Media &Business Aviation

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Tools: Hootsuite.comSocial Media &Business Aviation

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Tools: Socialmention.comSocial Media &Business Aviation

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Social Media Reach & Leads

July is looking like a good month for growth in reach and leads… we released a new technical video series on July 1.

Social Media &Business Aviation

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Social Media & Website Visits

Our two biggest spikes in social media traffic came during our two biggest events … NBAA and EBACE.

Social Media &Business Aviation

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Results

• More inbound links. Popular social content gets exposure, traffic and can result in a substantial number of relevant inbound links.

• Indentify trending topics. Also keywords, industry influencers … then creating a content that really speaks to your audience.

• A priceless network. From connections between people and projects, to search-friendly inbound links, to early access to important information– the benefits of engaging in social media go on and on.

• Relationships, Influence, Leads, Sales.

Social Media &Business Aviation

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• Expanded use of Facebook, Twitter, YouTube in business aviation.

• Location-Based Social Networks:

What’s next?Social Media &Business Aviation

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Useful Links• http://www.youtube.com/watch?v=lFZ0z5Fm-Ng • http://chitika.com/research/2010/twitter-and-facebook-are-for-news-myspace-is-for-leisure/• http://mashable.com/2010/05/21/surprising-social-media-business-success/

• http://mashable.com/2010/07/01/social-media-infographics/ • http://3rdidea.com/inspiration/tag/common-social-media-objections/ • http://www.kenburbary.com/2010/01/dispelling-the-youth-myth-five-useful-facebook-demographic-statistics/

• http://twittercounter.com/ • http://www.hubspot.com/marketing-resources/

Social Media &Business Aviation

@bh

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th.H

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e@D

unca

nAvi

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