naphsis 2013 annual meeting basic advocacy | state lobbying
TRANSCRIPT
NAPHSIS 2013 Annual MeetingBASIC ADVOCACY | STATE LOBBYING
ALL COLBY
•INTERN - STATE POLITICAL PARTY
•PRIVATE CONSULTING FIRM
•AMERICAN CANCER SOCIETY
•ARIZONA DEPARTMENT OF HEALTH
WORK HISTORY
WHY DO I DO IT?LOBBYING
INSTANT RESULTS
•MISSION DRIVEN
•LIKE STRATEGY
•CHANGING ENVIRONMENT
•QUIET INFLUENCE
•3 BRANCHES OF GOVERNMENT
•LEGISLATIVE
•JUDICIAL
•EXECUTIVE
GOVERNMENT 101
LOBBYISTS EVERYWHERE
•National Football League•Theatre Owners Association•Self Storage Association•Cattle Feeders•Cattle Growers•National Elevator Industry•AZ Pork Council
LOBBYIST LOVE
•QUASI-EXPERT
•POLITICAL EXPERT
•HISTORICAL KNOWLEDGE
•LOBBY THE LOBBYIST
LIAISON vs LOBBYIST
•EXPERTS | EXPERTS
•PROVIDE FACTS | SINGLE SIDE
•AGENCY | MULTIPLE INTERESTS
•FACILITATE STAKEHOLDERS | STAKEHOLDER
SESSION BASICSWHEN OUR GOVERNMENT MAKES LAWS
DIFFERENT STATES
•EVERY YEAR vs. EVERY OTHER YEAR
•SHORT SESSIONS, BUDGET SESSIONS
•100 DAYS, 120 DAYS, 60 DAYS
•TWO YEAR BUDGETS vs. ONE YEAR
DEADLINES
•INTRODUCTION OF BILLS
•HEARINGS
•SWITCH WEEKS
•LEGAL TIME FRAMES
•POLITICAL TIMEFRAMES
REMEMBER THIS
•LIMITED TIME
•MULTIPLE PATHS TO SUCCESS
•RULES ARE MADE TO BE BROKEN
•MULTI-YEAR PROCESS
WHO ARE THEYOUR ELECTED OFFICIALS
WHO ARE THEYRACE
ARIZONAU.S.
WHO ARE THEYGENDER
U.S. ARIZONA
WHO ARE THEYAGE
U.S. ARIZONA
WHO ARE THEYRELIGION
U.S. ARIZONA
WHO ARE THEYEDUCATION
U.S. ARIZONA
WHY DO I CARE
•PEOPLE ARE PEOPLE
•APPLY FILTERS
•APPLY IDEOLOGY
•APPLY EXPERIENCE
•APPLY THEIR DISTRICT
HOW TO PASS BILLSTHE #1 WAY TO HAVE SUCCESS
PUBLIC PERCEPTION
•LAWMAKERS ALWAYS ARGUE
•SYSTEM PARALYSIS
•CONSTANT FIGHTING
•NO FOCUS
•SELF SERVING
DIFFERENT REALITY
•1200 BILLS INTRODUCED ANNUALLY
•350 PASS
•FEW OUTLIERS
LEGISLATIVE MAKEUPARIZONA
2012 2013
AZ BREAKDOWN2012
19/362 BILLS RECEIVED LESS THAN 66% SUPPORT
AZ BREAKDOWN2013
7/160 BILLS RECEIVED LESS THAN 59% SUPPORT
KEY = CONSENSUS
HOW TO: CONSENSUS
•ID STAKEHOLDERS
•USE INTERIM
•BE EARLY
•GIVE
•THE RIGHT WAY
REMEMBER THIS
•USUALLY ABOUT $$
•BIG PICTURE
•BABY STEPS
•RESOLVE CONFLICT
MODEL LEGISLATION
•MAKE IT FIT
•DO RESEARCH
•BE EARLY
•LOOK FOR CONFLICTS
QUESTIONS
