nailing the interview: ama career workshop #3

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Copyright 2009, Lynn Hazan & Associates, Inc. AMA Career Workshop #3 Nailing the Interview Lynn Hazan Lynn Hazan & Associates James Heckman American Marketing Association

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Lynn Hazan's presentation to the AMA Career Workshop on 8/13/09. Focuses on interviewing techniques and how to prepare for a successful job interview.

TRANSCRIPT

Page 1: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

AMA Career Workshop #3

Nailing theInterview

Lynn HazanLynn Hazan & Associates

James HeckmanAmerican Marketing Association

Page 2: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Repeat after me…(Lynn’s Mantra)

If you look like…Walk like…Talk like…

Sound like…

Page 3: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

A Duck!

Page 4: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Do you mirror the job specs?

Or not?

Page 5: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

The more duck-like you are, the better your chances of

success!

Page 6: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

What is the purpose of the interview?

Let’s brainstorm…

Page 7: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

What is the purpose of an interview?

• Determine candidate’s fit for job• Determine job’s fit for candidate• 3 R’s: Resume, rapport and relationship• Connect with corporate culture• Progress to next steps to get hired

Page 8: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

A Timeline in Chocolate

PastPresent Future

The resume is about the

past

The job description is about the

present

The interview is

about the future

Page 9: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

In hiring, past performance is a good

indicator of future performance.

Past Future

Page 10: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

How do you match?• Does your service address a

critical need?

• Can you explain what you do easily?

• Do you have a niche in the market?

• Are you the “go to” person?

• Can you make money?

Page 11: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Why Should I Hire ?

Write down your answers.

YOU

Page 12: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

How to Create Your UPS(Unique Positioning Statement)

What makes you unique?What makes you special?

What’s your story?

Page 13: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

UPS

Summary statement

for resume

Page 14: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

UPS

Summary statementfor resume

Lead off for a successful interview

Page 15: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Elevator Speech• Reasons why employer should hire you• What can you bring to the employer?• 30-60 second speech• Stand in front of mirror and practice

Page 16: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Paired Share

Why you should hire me!Make it interesting.

Time: 1 minute each

Page 17: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Before the interview:Research company

1. Use social media tools2. Check out competition

3. What is company known for?4. How do you fit?

Page 18: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Interview Protocol

• Know title and name of person interviewing you

• Make sure you have correct directions

• Mirror client• Always send thank you

letter within 24 hours• Professional dress

Page 19: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Do’s and Don'ts of Interviewing

Do:• Arrive on time• Establish rapport• Demonstrate by work and deed

your fit for the job• Bring extra resumes & samples• Show enthusiasm

Page 20: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Do’s and Don’ts of Interviewing

Don’t:• Oversell yourself• Undersell yourself• Go to an interview hungry• Be haughty or arrogant• Be too casual

Page 21: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Don’t Lie, Tell the Truth about:

•Money•Layoff

•Budget cuts•Dates of employment/graduation

Page 22: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Tough Questions?-Not reallyReal interview questions--practice your answers!• “How do you resolve conflict?”• “Describe a time when you had to work as

part of a team. What was your role and what was the outcome?”

• “Why should we hire you?”• “Describe your work ethic.”• “Do you have any questions for me?”

Page 23: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Conversation & Dialogue

•Be actively engaged•Ask probing questions

•Yes/No answers = Conversation Killers

Page 24: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Frame the Process: Storytelling at its Best1. Problem or need2. Opportunity or challenge3. Strategies and tactics4. Results5. What you did with results

Page 25: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Portfolios

• Examples of your work– Not just for creatives– Work you did as part of a team

• Give context. Tell the story of the project.• Clarify if spec work or produced• Label your work

Page 26: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

True Life Stories You Won’t Believe! Candidate…

asked for food.

took off shoes.was sloppily dressed.

swore 3x.wore perfume so strong, I almost passed out.

Page 27: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Wow Project

Candidates who are dazzled by a job

opportunity should “dazzle employers

back” with a “Wow!” project.

Page 28: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Money, money, money…• Compensation - market

self-correcting • Big jump in salary

possible?• Your competitive worth in

the marketplace• Negotiating• Value of benefits• It’s not always about the

money!

Page 29: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Scoop on Pay Raises

2008: Labor Dept stats: average increase= 2.6%

2009: Q1= 2%

2009: Q3 & 4; fall below 2% Source: Chicago Tribune 8/11/09

Page 30: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

The Empowered Job Seeker

1 to 1 consultation to help candidates re-position themselves

for a changing job market.

For details, contact [email protected]

Includes work on resume, interviews, networking, LinkedIn, job searching and negotiating, with Lynn Hazan,

a 25-year veteran of the recruiting business.

Page 31: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Resume ReviewA One-hour Resume Transformation

For details, contact [email protected]

Your resume should be your marketing document. You will leave this session with a resume that

reflects your successes and clearly demonstrates what you can bring to an employer.

Includes complementary follow-up phone consultation.

The Resume Review Summer Special is valid through August 31, 2009!

Page 32: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

Volunteer Opportunities

Help at the marathon on Sunday, October 11, 2009See Lynn for details

Page 33: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

To sign up for Lynn’s E-jobs, the free, confidential listserv from Lynn Hazan &

Associates:

Clearly print your name and email address on the

sign up sheet!

Page 34: Nailing the Interview:  AMA Career Workshop #3

Copyright 2009, Lynn Hazan & Associates, Inc.

When you nail the interview, you hit it on the head!

Lynn [email protected]

312.863.5401

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Lynn Hazan

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