nagap 2013: efficiency in admissions
DESCRIPTION
NAGAP 2013 presentation, Orlando FloridaTRANSCRIPT
Efficiency InAdmissions
Brian Wm. Niles, CEO
Efficiency InAdmissions
Brian Wm. Niles, CEO
20
ThrivingStriving
Barely Surviving
Private Public
Inq > App 28% 38%
Admit 70% 62%
Yield 66% 75%
Incomplete 16% 19%
Stealth 72% 63%
Noel-Levitz/NAGAP 2012
The Perfect Storm
Decline in GraduatesChanging Parent Generation
Economic Collapse
Effective
Web PagesCampus VisitsOpen Houses
Incomplete App Calls
Noel-Levitz/NAGAP 2012
5 Thoughts
People
Clear Goals Mobile Access
Training
Tools
Student Information SystemPublications
Email BroadcastsOnline ApplicationDocument ImagingEvent Management
Campus Visit RegistrationsOpen Houses Registrations
Graduate FairsCorporate Fairs & Visits
Telemarketing CampaignsLive Web Chat
FAQ/Online HelpOnline Virtual TourLead Generation
Other Search Services
“Stop moving data and get back to
recruiting students.”VP for Enrollment, 2008
Focus
Perceived as having higher quality
Enjoy better profits and less competition
In 1-2 words one can describe who they are
Have employees who are more dedicated
Have stable, effective managers
&
Listen
20%Staffing
Office ResourcesEffectiveness
FERPA (?)
Roadblocks
Application QuestionsApplication Fee
RecommendationsEssays
Enrollment Deposits
PeopleToolsFocusListen
Roadblocks
Efficiency InAdmissions
Brian Wm. Niles, CEO