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A p p r o a c h i n g T o d a y s M a r k e ts fr o m E v e r y A n g l e C o m p l e t e O p e r a t i o n a l S u p p o r t C o n t i n u o u s , M u l t i - L e v e l T r a i n i n g C o m p l i a n c e S u p p o r t M a r k e t i n g I n g e n u it y I n n o v a tiv e T e c h n o l og y In v e st m e n t In t e llig e n c e Expand Your Reach TM 360 °

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Page 1: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Approaching Today’s Markets from Every Angle

Co

mp

lete Op

erational Support

Co

ntin

uous

, Multi-

Level Training

Com

pliance Support

Marketing

Ingenuity

Innovative Technology

Investment Intelligence

Expand Your Reach

TM360°

Page 2: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

TM360° 2

We’ve enhanced our Risk-Appropriate Investment Strategy Evaluation (RAISE™) methodology to best position our platform to navigate today’s volatile markets. RAISE 360° expands the reach of our investment platform and gives our advisors the free range of open architecture and fully scalable, customizable solutions in order to meet the demands of constantly changing markets.

But our preparations for growth in today’s complicated financial landscape don’t stop there. Within the last year, we’ve doubled our staff, reduced fees dramatically, launched a robo-solution, and partnered with BlackRock, who is trusted to manage more money than any other investment firm in the world, to help bolster our risk managed approach.

Above it all, we continually adhere to one guiding principle: It is critical to defend against the severe impact large drawdowns can have on the long-term growth of an investment portfolio.

Our new, wider-reaching platform was built towards this goal. And we’ll continue to give our advisors access to even more affordable, customizable investment solutions to handle the unique financial goals of their investors—and their tolerance for risk.

To help navigate today’s unpredictable markets, we’ve updated our investment platform to combine the intelligence of innovative boutique managers, our own scalable select investment models, and the power of name-brand investment options.

TM360°

Contents

Open Architecture Platform 3-4

Future of Financial Advisory 5

Strategic + Tactical Approach 6

Operational Support 7

Tech Innovation 8

Multi-Level Training 9

Marketing Services 10

Service Organizations 11

Page 3: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Expand Your Reach3

DO IT WITH HELP

DO IT FOR ME

DO IT MYSELF

Brookstone looks beyond the simple framework of individual stocks and bonds to incorporate multi-asset classes and tactical opportunity sets to help our clients face volatile markets head on.

Our advisors have these wide-ranging, totally customizable solutions at their fingertips, with the operations support of their own dedicated Investment Advisor Specialist and our Portfolio Strategy & Case Design teams behind them.

Do It Your Way with Our Open Architecture PlatformUtilize our pre-selected models, customized solutions, or take the reigns yourself with the power of BCM operational support behind you.

Comprehensive, Cost-Efficient Solutions

Broad Investment Universe

• Many options to choose from across ETFs, mutual funds, alternatives, managed accounts and more

• Solid structure for blending Strategic + Tactical strategies

Informed Decision-Making

• Our staff of 45 includes 3 CFAs with extensive experience to help steward our investment committee

• Constant communication with advisors to share our informed views on investment opportunities

Sophisticated Analytics

• Cutting-edge technology helps automate and streamline the entire client account process

• Expert portfolio construction insights help identify risks and optimize investment opportunities

OUR LEADERSHIP

Dean Zayed, JD, LLM, CFP®Chief Executive Officer

Mark DiOrio, CFAChief Investment Officer

Darryl RonconiChief Operating Officer

Matt LovettChief Compliance Officer

• TURNKEY SOLUTION: RAISE™ 360˚ SELECT MODELS

• GLOBALLY-DIVERSIFIED, RISK-BASED MODEL PORTFOLIOS

• RISK-BASED TEMPLATES FOR ANY CLIENT PROFILE

• FULLY SCALABLE, SUPPORTING MASS CUSTOMIZATION

• EXPANDED ROSTER OF INVESTMENT OPTIONS

• ONGOING MANAGER DUE DILIGENCE OF ALL STRATEGIES, FUNDS AND MANAGERS

Page 4: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

TM360° 4

An Institutional Approach — For Individual Investors

• Serve as guides to help our advisors create portfolios that match client risk profiles

• Allow advisors to provide portfolio structure and customization

• In the face of rising rates, these can customize yield, credit, and maturity exposures

• Multiple income-focused strategies that distribute income monthly

• Institutionally designed and globally diversified strategic portfolios

• Uses diverse, low cost and innovative ETFs to construct portfolios

• Flexible, actively managed strategies that have the dexterity to adapt to changing market conditions

• Utilizing both strategic and tactical allocations, these models use mutual funds and ETFs to allow more affordable, universal applications

RAISE 360° Portfolio Templates

Goal-Based Strategies with an Income Focus

Strategic ETF Portfolios

Innovative Boutique Strategies

RAISE 360° Select Models

Our open architecture environment gives advisors the option to act as portfolio manager by selecting strategies and building client portfolios themselves. They can also utilize our pre-selected models, managed by our investment committee.

RAISE 360° gives our advisors the turn-key ability to leverage our intelligence and actively managed solutions. This kind of flexibility in portfolio management is unique in our industry today.

Our RAISE 360° platform equips our advisors and clients with all of the investment options they need to create well-diversified, risk-managed portfolios designed to suit each investor’s unique financial objectives.

• Leverages the intellectual capital and brand of the largest asset manager on the planet

• Leveraging the strength and intelligence of our entire investment platform, they are designed to adhere more confidently to an appropriate long-term strategy

• Employ ongoing risk-management instead of buy and hold, in an effort to limit large and destructive drawdowns

Page 5: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Expand Your Reach5

THE FUTURE OF THE INDUSTRYThe financial industry is changing rapidly and these changes are likely to accelerate. Unprepared advisors that can’t adapt could be challenged. What are advisors faced with and how can they prepare to protect their businesses?

FEE COMPRESSIONWe think firms/advisors charging over 2% could lose their competitive edge.

FIDUCIARY STANDARDAdvisors will find themselves required to adhere to a different—and stricter—set of fiduciary standards for retirement accounts.

CLIENTSInvestors are becoming more tech savvy, more sensitive to fees, and more determined to experience results even in declining markets.

THE BROOKSTONE ADVANTAGE We’ve positioned our advisors for the future by providing an open architecture platform that includes highly-reduced fees, a robo-solution, sophisticated software services and a partnership with the largest asset manager in the world.

Page 6: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Expand Your ReachTM360° 6

The BCM Platform: Investment Solutions Across Full Market Cycles

ProtectMarket

Downside

Capture Market Upside

BlendedPortfolio

Tactical Approach

Approach

Strategic

STRATEGIC TACTICAL We blend tactical, actively managed allocations to act as meaningful risk-and-return enhancements throughout the market cycle.

The strategic allocation is composed of an

institutionally allocated, globally diversified risk

appropriate portfolio.

A Risk-Managed Philosophy That Seeks Competitive ReturnsOur ability to blend several instruments with varying risk tolerances helps to keep your client portfolios aligned with their financial goals.

Defensible Advice Through All Market CyclesIncorporating Strategic + Tactical investments can allow for a more investor friendly journey, helping to mitigate “frame of reference” risk.

Portfolio’s periodic returns

Elevated risk of losing clients:Portfolio comprises active funds only.

Reduced risk of losing clients:Portfolio comprises both active and passive funds.

Benc

hmar

k/

mar

ket r

etur

nBe

nchm

ark/

m

arke

t ret

urn

Source: Vanguard

Page 7: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Expand Your Reach7

Put All the Pieces of Your Business Together with Our 360° Operational Support Whether you’re a new financial advisor or an experienced one looking to take your practice to the next level, BCM’s turn-key asset management platform can help you put all the pieces together immediately.

Dedicated Operational OutreachYour dedicated Investment Advisor Specialist and New Business team will help you manage the entire process of administrating, funding and maintaining your clients’ accounts.

Portfolio Strategy & Case Study DesignLean on the in-depth expertise and resources of our Portfolio Strategy & Case Design team to position you as the strongest candidate to manage clients’ portfolios, including high net-worth prospects.

Compliance SupportWith constantly changing SEC regulations and the onset of the new DOL fiduciary rule, full-scope compliance support is mandatory. Our team helps make sure you’re aware of all rules and regulations.

Advisor DevelopmentStreamlined on-boarding system gets you established and eligible to receive our investment insights and enter our continual training programs right away, including tech support.

THE COMPLETE FINANCIAL ADVISOR

You’ll be able to run your business your way, with the resources of a full-service firm by your side. We have the experience, insights and operational infrastructure to support you at every stage of your business development.

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Expand Your ReachTM360° 8

Use faster, click-button capability to communicate your clients’ entire portfolio process:

Electronically open new accounts with full integration with DocuSign and TD Ameritrade

ACCOUNT OPENIN

G

Easy to absorb and communicate client account data

VISU

AL R

EPOR

TS

ONLINE RISK PROFILE

Automatically generate investment strategies based on Brookstone's risk-managed philosophy

PORTFOLIO BUILDER

See the breakdown of client assets by strategy and underlying positions for each household and account profiles

SLEEVE-LEVEL REPORTING

PERF

ORM

ANCE

REPO

RTIN

G

TRACK STATUS OF PROSPECTS

DOCUMENT STORAGEDocuSign

TD Ameritrade

FEES

&BILL

ING

View and track your advisory fees

Gauge client’s unique financial goals and tolerance for risk

Store all documents in a way that is fully compliant with SEC and FINRA rules and is quickly retrievable

Shows the economic impact at the portfolio level

STREAMLINED ADVISOR/CLIENT RELATIONSHIP

Page 9: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Expand Your Reach9

An Emphasis on Education & TrainingThe financial advisor’s job has never been more complex than in today’s volatile global economy. At Brookstone, we place a premium on providing the most comprehensive education and training possible.

We know the ability to focus on business growth while simplifying business processes is critically important to every advisor’s success.

To find that balance—that success—sometimes you need guidance. Covering everything from investment knowledge to operational efficiencies to branding, we help our advisors take control of their practice management.

By the time our advisors have completed their PASS training experience, they will have vastly improved their capabilities in four essential areas:

1

4

3 2

Improving the Client Experience

Increasing Sales and Marketing

Streamlining Operations

Expanding Business

Brookstone’s Positioning Advisors for Success Series (PASS) is an expansive, multi-level training program built to suit any advisor’s experience level. Led by our Founder and CEO, Dean Zayed, PASS is also enhanced by sessions with multiple industry experts representing some of the most innovative thinking in our industry today.

As soon as our advisors sign on with us, they are immediately eligible to enter PASS training and can expect dynamic discussions on:

• Exploring core products and services • Attracting high net-worth clients• Proprietary RAISE™ investment process• Preparing comprehensive investment plans• Refining marketing efforts • Assessing organizational structure • Establishing succession plans

PASS CORE

PASS ADVANCED

Investment Philosophy

Investment Strategies

Strategy DiversificationRAISE™

FeesSales Process

Portfolio DesignService Partners

TechnologyMarketing

Operational Efficiencies

Business Expansion

PASS targets specific levels of experience to ensure the most effective training possible.

Page 10: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Expand Your ReachTM360° 10

Grow Your Business with Our 360° Marketing Services

• Fact sheets, Brochures • Market commentary • Educational webinars & videos• PowerPoint presentationsWe provide

valuable marketing services that are either cost-free or come with exclusive BCM discounted access.

• Collateral materials

• Personalized Invitations

• Seminar presentations

• Client Communication Systems

• Website Design, blog posts

• Digital Lead Capture Program

• Social Media Campaigns

• Client Facing Videos

• Branding, logo and collateral creation

• Customized Advertisements

Must-Have Marketing Materials

Free Marketing Strategies

Your Marketing Partner

Exclusive Discount Services

Expand Your

Reach

• Client letters and flash memos• All client account paperwork

• Customized White Papers

• Weekly Advertorials and Radio Scripts

• Customized Growth Program

Page 11: n Investm n n e t n v T o d a y ’ s M arkets fro M TM 360° · Increasing Sales and Marketing Streamlining Operations Expanding Business Brookstone’s Positioning Advisors for

Expand Your Reach11

We are constantly looking for the most powerful business solutions available. We’ve developed relationships with several organizations covering all areas of your practice management.

MONEYViewSEE THE FUTURE OF YOUR FINANCES

• Building a pipeline of future clients

• Turn-key marketing and prospecting tools

• Immediate impact on portfolio design

• Customizable Social Security scenarios

• Vastly improved client reporting processes

• Succession and continuity planning

• Successful mergers and acquisitions with financing options

• Innovative Estate and Trust planning

• 401K Plan takeover opportunity

We’ve Got You Covered: Our Best-In-Class Service Organizations

TD Ameritrade, Inc. is one of the firms that we use to custody our client assets. TD Ameritrade, Brookstone Capital Management, and the other entities named are separate and unaffiliated firms, and are not responsible for each other’s services or policies. TD Ameritrade does not endorse or recommend any advisor and the use of the TD Ameritrade logo does not represent the endorsement or recommendation of any advisor. Brokerage services provided by TD Ameritrade Institutional, Division of TD Ameritrade, Inc., member FINRA/SIPC. TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company, Inc. and The Toronto-Dominion Bank. Used with permission.

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TM360° 12

This brochure is for informational purposes only and does not take into account your particular investment objectives, financial situation or needs, and is not a solicitation or recommendation of any investment strategy. Investments and/or investment strategies involve risk including the possible loss of principal. There is no assurance that any investment strategy will achieve its objectives and investments are not suitable for all persons. For a complete description of investment risks, fees and services review the Brookstone Capital Management firm brochure (ADV Part 2) which is available from your Investment Advisor Representative or by contacting Brookstone Capital Management.

Investment Advisory Services are offered through Brookstone Capital Management, LLC, a Registered Investment Advisor.