myths and mathemagical superpowers of data scientists

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Data Scientists:Myths & Mathemagical Powers James Kobielus

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Some people think data scientists are mythical beings, like unicorns, or they are some sort of nouveau fad that will quickly fade. Not true, says IBM big data evangelist James Kobielus. In this engaging presentation, with artwork created by Angela Tuminello, Kobielus debunks 10 myths about data scientists and their role in analytics and big data. You might also want to read the full blog by Kobielus that spawned this presentation: "Data Scientists: Myths and Mathemagical Superpowers" - http://ibm.co/PqF7Jn For more information, visit http://www.ibmbigdatahub.com

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Page 1: Myths and Mathemagical Superpowers of Data Scientists

Data Scientists:Myths & Mathemagical Powers

James Kobielus

Page 2: Myths and Mathemagical Superpowers of Data Scientists

James Kobielus shoots down10 myths about Data Scientists

“Data Scientists: Myths and Mathemagical Powers,” James Kobielus, Thinking Inside the Box, June 29, 2012

Page 3: Myths and Mathemagical Superpowers of Data Scientists

Data scientists are mythical beings, like the unicorns.

Myth #1

Page 4: Myths and Mathemagical Superpowers of Data Scientists

IBMbigdatahub.com

Page 5: Myths and Mathemagical Superpowers of Data Scientists

IBMbigdatahub.com

Page 6: Myths and Mathemagical Superpowers of Data Scientists

Data scientists are an elite bunch of precious eggheads.

Myth #2

Page 7: Myths and Mathemagical Superpowers of Data Scientists

Reality #2

Data scientists get their fingernails dirty dumping piles of data into analytical sandboxes, cleansing, and sifting through it for useful

patterns that may or may not exist. Then, they do it all over again.

IBMbigdatahub.com

Page 8: Myths and Mathemagical Superpowers of Data Scientists

Data scientists get their fingernails dirty dumping piles of data into analytical sandboxes, cleansing, and sifting through it for useful

patterns that may or may not exist. Then, they do it all over again.

Reality #2

It’s often mind-numbingly detailed grunt work, not the sport of armchair data philosophers.

IBMbigdatahub.com

Page 9: Myths and Mathemagical Superpowers of Data Scientists

Data scientists are a nouveau fad that will soon fade.

Myth #3

Page 10: Myths and Mathemagical Superpowers of Data Scientists

The term “data scientist” has been around for years, and the various

advanced analytics specialties that fall under it are even older.

Recently, the term has been used in the convergence of disciplines

that have become super-hot.

Reality #3 IBMbigdatahub.com

Page 11: Myths and Mathemagical Superpowers of Data Scientists

Reality #3

The term “data scientist” has been around for years, and the various

advanced analytics specialties that fall under it are even older.

Recently, the term has been used in the convergence of disciplines

that have become super-hot.

Steady growth in job

listings and academic

curricula is undeniable.

This is no fad.

IBMbigdatahub.com

Page 12: Myths and Mathemagical Superpowers of Data Scientists

Data scientists are all just PhD statisticians who

failed to make tenure.

Myth #4

Page 13: Myths and Mathemagical Superpowers of Data Scientists

Reality #4

Many data scientists acquired their quantitative and statistical modeling skills in college, but pursued degrees in business

administration, economics and engineering. They actually know

about business problems.

IBMbigdatahub.com

Page 14: Myths and Mathemagical Superpowers of Data Scientists

Reality #4

Many data scientists acquired their quantitative and statistical modeling skills in college, but pursued degrees in business

administration, economics and engineering. They actually know

about business problems.

Many data scientists you’ll encounter in the working world are business domain specialists!

IBMbigdatahub.com

Page 15: Myths and Mathemagical Superpowers of Data Scientists

Data scientists are just BI specialists with fancier titles.

Myth #5

Page 16: Myths and Mathemagical Superpowers of Data Scientists

Reality #5

Many longtime BI power users are, in fact, data scientists of a sort. They are business domain specialists whose jobs involve

multivariate analysis, forecasting, what-if modeling, and simulation.

IBMbigdatahub.com

Page 17: Myths and Mathemagical Superpowers of Data Scientists

Reality #5

Many longtime BI power users are, in fact, data scientists of a sort. They are business domain specialists whose jobs involve

multivariate analysis, forecasting, what-if modeling, and simulation.

Career development

may stall out if they

don’t stay up to speed

on topics like Hadoop

and predictive modeling.

IBMbigdatahub.com

Page 18: Myths and Mathemagical Superpowers of Data Scientists

Data scientists aren’t really scientists in any meaningful

sense of the word.

Myth #6

Page 19: Myths and Mathemagical Superpowers of Data Scientists

Statistical controls are the bedrock of true science—the core

responsibility of the data scientist. If data scientists are confirming their findings through statistical controls and real-world experiments, they’re

scientists, plain and simple.

Reality #6 IBMbigdatahub.com

Page 20: Myths and Mathemagical Superpowers of Data Scientists

Statistical controls are the bedrock of true science—the core

responsibility of the data scientist. If data scientists are confirming their findings through statistical controls and real-world experiments, they’re

scientists, plain and simple.

Reality #6

True science is nothing without observational data.

IBMbigdatahub.com

Page 21: Myths and Mathemagical Superpowers of Data Scientists

Data scientists need fancy, expensive statistical power tools to get their work done.

Myth #7

Page 22: Myths and Mathemagical Superpowers of Data Scientists

Reality #7

The job of the data scientists is to look for hidden patterns. They can

accomplish this through user-friendly visualization tools, search-driven

BI tools and other approaches that don’t require a deep mastery of

statistical analysis.

IBMbigdatahub.com

Page 23: Myths and Mathemagical Superpowers of Data Scientists

The job of the data scientists is to look for hidden patterns. They can

accomplish this through user-friendly visualization tools, search-driven

BI tools and other approaches that don’t require a deep mastery of

statistical analysis.

Reality #7

The market for cost-

effective exploratory

BI tools has many

vendors, including

IBM Cognos.

IBMbigdatahub.com

Page 24: Myths and Mathemagical Superpowers of Data Scientists

Data scientists simply pour data into Hadoop and pullout mind-blowing insights.

Myth #8

Page 25: Myths and Mathemagical Superpowers of Data Scientists

The data scientist will be the first to tell you that Hadoop is just another platform for deep

exploration into data.

Reality #8 IBMbigdatahub.com

Page 26: Myths and Mathemagical Superpowers of Data Scientists

Reality #8

The data scientist will be the first to tell you that Hadoop is just another platform for deep

exploration into data.

There isn’t a magic Ouija board through which the big data spirits speak to us mere mortals.

IBMbigdatahub.com

Page 27: Myths and Mathemagical Superpowers of Data Scientists

Data scientists are analytics junkies who couldn’t care less about business applications.

Myth #9

Page 28: Myths and Mathemagical Superpowers of Data Scientists

Reality #9

If you spend time with any real-world data scientist, they’ll bend

your ear discussing how they tackled a specific business problem, such as reducing customer churn, targeting offers across channels, and mitigating financial risks.

IBMbigdatahub.com

Page 29: Myths and Mathemagical Superpowers of Data Scientists

Reality #9

If you spend time with any real-world data scientist, they’ll bend

your ear discussing how they tackled a specific business problem, such as reducing customer churn, targeting offers across channels, and mitigating financial risks.

Most data scientists

aren’t nerds. They

know people regard

all this big data lingo

as confusing jargon.

IBMbigdatahub.com

Page 30: Myths and Mathemagical Superpowers of Data Scientists

Data scientists don’t have anyresponsibilities that force them

out of their ivory towers.

Myth #10

Page 31: Myths and Mathemagical Superpowers of Data Scientists

Reality #10

That used to be the case. However, as next best action and real-world

experiments become ubiquitous, the data scientist is evolving into the role that stokes, tweaks and fuels

the operational engine.

IBMbigdatahub.com

Page 32: Myths and Mathemagical Superpowers of Data Scientists

Reality #10

That used to be the case. However, as next best action and real-world

experiments become ubiquitous, the data scientist is evolving into the role that stokes, tweaks and fuels

the operational engine.

Data scientists test the analytic-centric models

at the heart of agile business processes.

IBMbigdatahub.com

Page 33: Myths and Mathemagical Superpowers of Data Scientists

For more from James Kobielus and other big data thought leaders,

visit The Big Data Hub atIBMbigdatahub.com