myst iv revelation product presentation

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This is a product presentation for Ubisoft's Myst IV Revelation video game; from an Ubisoft marketing CD-ROM.

TRANSCRIPT

Page 1: Myst IV Revelation Product Presentation

Sep

temb

er 2004

Ship Date:Fall 2004

Page 2: Myst IV Revelation Product Presentation

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er 2004

THE GAMETHE GAMEDescription:

Journey to a world of mystery and beauty as you piece together the secrets of a shattered past.

Travel through environments pulsing with life to unearth a treacherous scheme involving two of Myst’s most sinister villains.

Solve perplexing puzzles strategically woven into the storyline.

Target Audience: Casual gamers; Males/females, ages 25-45

Genre: Adventure

Platform: PC/Mac® DVD

Rating: T – Mild Violence

Page 3: Myst IV Revelation Product Presentation

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THE BRANDTHE BRAND

With Myst Uru a top-five seller in the 2003 holiday season and the successful launch of a 10th anniversary product, Myst continues to dominate the Adventure category.

Myst Uru was critically acclaimed by both gaming and consumer editorial, reinforcing the brand promise of premium quality.

30% female ownership of Myst Uru shows that the Myst brand has retained its traditionally strong appeal in the growing female market.

Revelation will support Mac as well as PC, traditionally 20% of the Myst installed base.

Page 4: Myst IV Revelation Product Presentation

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Returns storyline to the forefront of the gameplay experience and answers questions left hanging since the original Myst and Exile.

Optional multi-layered help system designed to assist any level of player.

High production quality, including music composed and arranged by Peter Gabriel and Jack Wall.

Use your amulet to witness flashbacks that might contain clues to the events of the present.

Solve mind-bending puzzles, strategically woven into the storyline.

Interact with NPCs to reveal secrets from the past that might point to the truth.

Take pictures and record your findings in a journal to ensure you don’t miss anything along the way.

FEATURES AND BENEFITSFEATURES AND BENEFITS

Page 5: Myst IV Revelation Product Presentation

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Current BuzzWinner of the “Into the Pixel” graphics award at E3.

Featured in 8/9 edition of TIME Magazine following NYC consumer press tour.

• “Most impressive is that every scene looks like a moving photograph of a magical, mysterious place.” – TIME Magazine

Positive preview coverage from IGN, GameSpot, and GameSpy following E3. The “return to the roots” angle of Myst is very well received.

• “It's a family affair as the classic graphic adventure series returns to its roots with Myst IV: Revelation.” – GameSpy

• “… Myst IV Revelation will be the best-looking and most dynamic game in the series so far.” – GameSpot

• “…full of beauty and curiosities – familiar to the franchise's old guard and addictive to the series' new players.” – Game Informer

Page 6: Myst IV Revelation Product Presentation

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Revelation reflects classic Myst gameplay elements already proven successful in the marketplace.

PC and Mac compatible. Mac users historically constitute 20% of the installed base.

As proven last holiday season, Myst continues to eclipse its competitors in the Adventure category.

September launch guarantees that it will avoid the holiday crunch.

$39.99 price point is more palatable to broader market consumers.

RETAILER “WHY BUY”