Richard Barrett/Richard Barrett/Richard Barrett/Richard Barrett/Majestic Social MediaMajestic Social MediaMajestic Social MediaMajestic Social Media

Portfolio Portfolio Portfolio Portfolio

Search Engine Search Engine Search Engine Search Engine OptimizationOptimizationOptimizationOptimization

Social Media Social Media Social Media Social Media MarketingMarketingMarketingMarketing

Lead Lead Lead Lead GenerationGenerationGenerationGeneration

- Google Adwords- Yahoo Adwords- Bing Adwords- Online advertising

- SMM Planning- Profile Setup- Content Planning- Blogging- Landing pages

- SEO Optimization- Bookmarking- Linking- Page Rank- Metadescription

Social Media Marketing/Social Media Marketing/Social Media Marketing/Social Media Marketing/What is important?What is important?What is important?What is important?

Basic Basic Basic Basic

Social Media/What I doSocial Media/What I doSocial Media/What I doSocial Media/What I do

1. Social Media Marketing Plan

- SWOT Analysis of your product/service

- Detailed Analysis of your target market

- Demographics and statistics on smm

platforms (alexia.com, etc.)

- Recommendations

- Detailed description of social media

platforms, applications, etc.

- Tools and innovative techniques to grow

your business

- Practical advice

- Strategies how to do social media

marketing

Basic Basic Basic Basic

Social Media/What I doSocial Media/What I doSocial Media/What I doSocial Media/What I do

2. Content Management/Creation

- Creating power point presentations

- Setting up and creating online

profiles including design, adding

pictures, content, etc.

- Setting up content sharing profiles

on for example slideshare.net,

myplick.com, etc.

2. Publishing

- Publishing pr releases on platforms

- Publishing ads on classifieds

- Creating business listings

- Submitting URL

- Publishing content on platforms

- Interlinking of platforms

It is all about being organized!

The Big Deal over Social Media Marketing

Marketing

Natalie Guse

Examples

cÜÉwâvàá

Ta

rg

et M

ar

ke

t

Young

professionalStudents

Working

Moms

The Beauty

conscious

Trend-

setters

The Health

conscious

Opinion

Leaders

Elderly

People

FamiliesBusiness

People

Directories

Blogging

Social Media

Sites

Communicate Interact Share

Families

Socialize

Young

professio

nals +

Students

Business

People

Trend-setters

The

Beauty

focused

The Health focused

The Health focused

Working

Moms

Elderly

People

Opinion

Leaders

Power Point Presentations!Power Point Presentations!Power Point Presentations!Power Point Presentations!

MonaMonaMonaMona····VieVieVieVie

Boost your health with MonaBoost your health with MonaBoost your health with MonaBoost your health with Mona····VieVieVieVie

The premier The premier The premier The premier acaiacaiacaiacai blend! blend! blend! blend!

MonaMonaMonaMona····VieVieVieVie

PR Release!

www.slideshare.netwww.slideshare.netwww.slideshare.netwww.slideshare.net

www.myplick.comwww.myplick.comwww.myplick.comwww.myplick.com

www.authorstream.comwww.authorstream.comwww.authorstream.comwww.authorstream.com

www.slideboom.comwww.slideboom.comwww.slideboom.comwww.slideboom.com

PublishPublishPublishPublishwww.reddit.comwww.reddit.comwww.reddit.comwww.reddit.com

www.freewww.freewww.freewww.free----presspresspresspress----release.comrelease.comrelease.comrelease.com

www.prlog.comwww.prlog.comwww.prlog.comwww.prlog.com

www.articlesbase.comwww.articlesbase.comwww.articlesbase.comwww.articlesbase.com

Promote/MarketPromote/MarketPromote/MarketPromote/Market

Google Google Google Google adwordsadwordsadwordsadwords

Google mapsGoogle mapsGoogle mapsGoogle maps

www.superpages.comwww.superpages.comwww.superpages.comwww.superpages.com

www.yellowpages.comwww.yellowpages.comwww.yellowpages.comwww.yellowpages.com

www.hotfrog.comwww.hotfrog.comwww.hotfrog.comwww.hotfrog.com

PublishPublishPublishPublish

SEO

Basic Basic Basic Basic

SEO/What I doSEO/What I doSEO/What I doSEO/What I do

- Analytics

- Meta description Optimization

- Submitting websites to

bookmarking sites

- Submitting website to human

directories

- Competition Analysis

- Back linking

- Website Optimization

- Building links (one-way, two-

way, etc.)

- Keyword Optimization (for

website or PPC)

- Working with software systems,

such as hubspot, infusionsoft,

etc.

The Big Deal over Social Media Marketing

Marketing

Natalie Guse

Lead GenerationLead GenerationLead GenerationLead Generation

Basic Basic Basic Basic

Lead GenerationLead GenerationLead GenerationLead Generation

- Set up ppc accounts (google,

yahoo, bing)

- Keyword generation

- Optimizing campaign

- Adding keywords

- Create landing pages

- Landing Page Optimization

- Creating ad campaigns

- SEM Analytics