My Pitch

By India Jones

My Ideas

The genre of music I have

chosen for my magazine is Pop

Music.

One of the main reasons I

have chosen to do Pop is

because it appeals to a

mainstream audience, opposed

to a niche audience and I

like the idea of my magazine

appealing to more people.

Here are some examples of similar

publications on the market

today...

Why have I chosen to create a pop

magazine?

• I have chosen to create a pop music

magazine because although there are many

similar to it, it is a good genre to

choose as it appeals to a mainstream

audience and pop culture is very popular

and widely known in todays society.

• Through my institution research I have

found that although there may not

necessarily be a gap in the market for

another pop magazine, it is a big

industry that makes a lot of money.

• I have also chosen to do pop music as it

is my favourite genre of music and

therefore I know quite a lot about it.

Institution which may produce my

magazine...

The institution which may produce my

magazine would be big institutions such as D.C

Thomson & Co and Immediate Media Company

which distribute and produce similar

magazines such as Top of the Pops and Shout

Magazine.

I would also want my magazine to be

distributed by a large company who were well

informed about the genre I have chosen.

Target Audience - who would read my

magazine?

I predict that the target audience for my magazine would be…

• Girls

• Teenagers

• Age: 11-14/16

• In full time education: school/college

• Media interests: music, fashion, celebrity culture.

• Buying interests: music, CD’s, downloads, clothes, makeup.

• The young girls who I predict would read my magazine would

view the artists used as inspirational, people to look up to

and aspire to be like.

Description of the style of the

magazine

The magazine will be typical of a pop

magazine - I want to use bright, bold

fonts and a feminine colour palette

to appeal to girls.

Mode of Address - informal & chatty

Images - bright, eye catching. Mainly

of pop artists - with quotes to

interviews

Possible names for my magazine...

● Pop Culture

● Melody

● Teen Pop

● Fusion

● Pop Image

● Everything Teen

● Simply Teen

● In The Mix

● Simply Pop

● Teen Mix

What music will my magazine cover?

How?

My magazine will cover young, current, pop

music - mostly in the UK top 40 at the

moment, focusing on young boy groups and

solo female artists.

It will cover this content in articles,

interviews with artists, latest pop news

(releases of songs, celebrity gossip ect)

and also reviews of albums.

Double page article...

I want my double page article to feature an interview

with a solo female singer and for the text to be a

question and answer style format.

The reason I have chosen to do my double page spread on

an individual opposed to a group/band is because I

think that my target audience can relate more to

artists of their gender, who have similar interests.

It will feature a 50/50 ratio of pictures to text -

with the right hand side covered by one big image of

the artist and the left side an introduction and 3

columns of text.The image colour will also bleed onto

the next page.

QUESTIONS…

When reading an article, would you prefer to page to

be set out as a question and answer style format, or

for the questions to be implied and intergrated in?

Which name do you think is the best for my magazine

and why?

Do you agree that I should use an informal and chatty

mode of address? If so why? If not why not?

When reading a pop magazine what types of articles do

you expect to read? Content, images etc

Do you think that there is a gap in the market for

another pop magazine? Do you think it will be too

similar to other publications on the market today?

Why?