My Korea DeliveryConnecting foreigners with restaurants in Korea

Our mission is bring foreigners and small Korean businesses together.

The problemMost foreigners in Korea are here for a short amount of time and never learn to speak Korean.Chart: Average time an expat spends in Korea before leaving

1 year

3 years4+ years

2 years

40% 30% 15% 15%

In 2012, 11.1 million foreign tourists visited South Korea, and most do not speak Korean.

The solutionEliminate the language

barrier

Our mobile application connects non-Korean speakers to Korean restaurants so they can order delivery or takeout food in their native language.

How it works

Step 1

Order foodOur application has Korean restaurants’ menus pre-loaded, all in English. Only the restaurants near the user’s delivery area are displayed.

Step 2

Receive OrderRestaurants get the order already translated into Korean on a tablet we provide.Restaurants send a confirmation message with estimated delivery time to the customer.

Step 3

Get foodThe restaurant delivers the food and the cash or card payment is accepted at the door – just like a traditional phone order.There is no middle man.

Customer Technology

My Korea Delivery

Android and iOS

applications

Restaurant Technology

Dedicated My Korea Delivery tablet for

taking orders

Choose food type

Select store and

food

Confirm order

Wait for delivery!

English-speaking Customer

Receive order on a My Korea Delivery Tablet

Korean-speaking Restaurant Owner

Send confirmati

on message

010-1111-2345

Revenue modelConsumer

Per-use charge1000 won added to each order

Restaurant

FreeRestaurants use the

service for freePossible subscription

fee in the future

Customer

Who will use it?

+80% of foreigners said they would order delivery food at least once a week*

*based on a 2014 survey in Daejeon

How many customers are out there?

Daejeon

~15,000 Foreigners~2000 Westerners~11,000 Chinese

Seoul

~700,000 Foreigners~40,000* Westerners~100,000 Chinese*Does not include military personnal, a very large potential

revenue source

How much money can be made each month?

Customers Daejeon Seoul Korea

Westerners only 1,000,000 20,000,000 28,000,000

Chinese 6,500,000 50,000,000 76,000,000

Total 7,500,000 70,000,000 104,000,000

• 50% user rate, averaging 1 order / month

• Does not include military personnel or tourists

https://www.facebook.com/mykoreadelivery

www.mykoreadelivery.com

Our Facebook page and website

Social Media Advertising

• Foreigners in Korea are almost all members of special Facebook groups

• Advertising on these groups is highly effective

How do we differ from the competition?Consumer

✓ English, Chinese, and other language support

✓ Simple design for foreigners by foreigners

✓ Restaurants hand-selected for foreigner’s taste

✓ Personalized service with dedicated representative

✓ Free for restaurants to use!

✗ Only Korean✗ Complicated design✗ Restaurants not

selected for foreigners

✗ Large and impersonal business model

✗ Restaurants charged a fee for use

What’s makesMy Korea Delivery different?

We care about the success of the restaurants.

- Personalized service- No fee for

restaurants- Consumer-direct ads

We are now operational in Daejeon and have plans to expand

Phase 1: February 2016

Phase 2: July 2016

Phase 3: Aug 2016

월평동 어은동 자양동

갈마동 궁동 가양동

만년동

봉명동

소제동

둔산동 1 성남동

둔산동 2 용전동

둔산동 3 장대동 홍도동

Limited Service Area (Pizza Only): April 2016

월평동 , 갈마동 , 괴정동 , 만년동 , 둔산동일부지역 , 둔산동 , 탄방동 , 용문동 , 가장동 , 오정동 , 중촌동 , 노은동 , 반석동 , 지족동 , 신성동 , 하기동 , 덕명동 , 죽동 , 자운동 , 봉명동 , 궁동 , 구암동 , 상대동 , 원신흥동 , 복용

동 , 용계동 , 도안동일부지역

We are now partnered with big-name restaurants

PizzaChicken

WesternAsian

We are receiving customer orders every day

3

• Weeks Active (Beta Test)3

• Download requests (서구 , 유성구only)

45

• Daily customer orders

120

• Current users (Dunsan region only)

We are currently conducting beta testing in Daejeon.

We need funding to help expand and grow the company throughout

Korea.

www.MyKoreaDelivery.comwww.facebook.com/

mykoreadelivery