my creative process (or when to give your cat a belly rub)
DESCRIPTION
Sharing my process for design with the Miami tech community at O Cinema Wynwood on 9/2/14. A summary. As a designer, you must: 1. Simply define problem in a way you understand it and make sure all of the stakeholders are onboard your definition. "What problem am I solving and what emotion am I trying to capture?" 2. Research possible solutions. Use a resource called Dribbble.com to look up aesthetic styles and different layout design ideas. 3. Everything from the definition of the problem to the layout ideas, you should write down every detail. Make a bunch of sketches, and then make some more. Brotip: Bring the notepad and pen to bed with you. 4. Take a break. Walk away for a day. Once the seed is planted, your mind will create the ideas. The solutions to the problems you're trying to solve will likely come unexpected. 5. Make iterations after taking a break, review with stakeholders, and if all is good, proceed to creating a high fidelity mockup using software like Photoshop or Sketch. Vitaliy G http://evermark.me/vitaliygTRANSCRIPT
Vitaliy GnezdilovDesigner @CBSSports and Personal Branding Pro @Evermarkme.
Almost got kicked out of Tennessee for confusing waffles
with pancakes. Don't make the same mistake!
evermark.me/vitaliyg
Understand the problem
What problem am I solving and what
emotion am I trying to capture?
1
Brand yourself. Vitaliy Gnezdilov evermark.me/vitaliyg
Research solutions
How can you make existing designs better?
What can you do to push the envelope?
2
Brand yourself. Vitaliy Gnezdilov evermark.me/vitaliyg
Get all ideas on paper
If it takes you an evolutionary step in a
different direction—and it will—
get it on paper.
3
Brand yourself. Vitaliy Gnezdilov evermark.me/vitaliyg
BROTIP
Bring a pen and a notepad with you to bed.
Brand yourself. Vitaliy Gnezdilov evermark.me/vitaliyg
Brand yourself. Vitaliy Gnezdilov @VitaliyG [email protected]
Take a break
Once the seed is planted in your mind,
the ideas will come to you.
4
Brand yourself. Vitaliy Gnezdilov evermark.me/vitaliyg
Iterate and polish
Bring the design into Photoshop or a
simpler tool like Sketch.
5
Brand yourself. Vitaliy Gnezdilov evermark.me/vitaliyg
Vitaliy Gnezdilov
evermark.me/vitaliyg
thank you