multiview short version
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The most targeted B2B advertising technology we offer.
Behavioral Targeting
With a Targeted Campaign, we use optimized keywords and context to recognize potential buyers by their search queries.
Major aspects of our process include:
• Internal proprietary data• Identify buyer intent from 20 billion search queries per month
across the web• Qualifying buyers based on historical behavior• Isolating and delivering a custom-tailored number of impressions
to targeted buyers• Campaign flexibility – cross industry, multiple products, multiple
behaviors, Geo-Targeting• Real-time bidding exchanges
We target individuals who:
• Visit your website (Site Retargeting)• Search for your products or services (Search Targeting)• Search for, or visit your competitor’s website (Competitor Conquesting)
Target youraudience by
• 97% of website visitors leave without performing a conversion action
• We retarget these buyers to decrease site abandonment and positively impact conversation rates
Follow yourprospects…
Your ad will follow your prospects after they leave your site.
These display ads will appear on many of the sites your prospect visits while they are engaging in behavior consistent with.
Our In-House Agency
Our team of Art Directors are dedicated to telling your story and getting your B2B message to your customers.
Our agency-quality Art Directors will build unique creative and work closely with you to refine your vision.
Your artwork comes with unlimited revisions and will be optimized not only to buyer behavior, but also to the market’s reaction to the digital advertisements.
…backto you.
Your display campaign funnels your target audience back to your site.
Target youraudience by
93% of B2B Purchases begin with online research.
Each prospect exhibits unique behavior as they navigate the web.
MultiView leverages its proprietary B2B data and expertise to ensure that we target your exact buyers at the most opportune moment without waste.
Target youraudience by
We identify audiences by their unique behavior by either visiting your site or searching for your association through keywords. This is Buyer Behavior.
(Keywords could be your products, services, URL’s, or competitor’s keywords.)
Follow yourprospects…
Your ad will follow your prospective buyers after they search for any keywords or phrases that directly relate to you and/or your competition.
These display ads will appear on many of the sites your prospective buyers visit immediately after they have engaged in “Buyer Behavior”.
Banner Delivery and Campaign Execution
Once your platform is completely built and your artwork is designed, we will deliver your banners through the 18 top tier ad exchanges. Remember, your buyers have to trigger this technology by exhibiting specific buying behavior that meets your
standards.
CompetitorConquesting
Put a digital “net” around your competitors’ site, and target their clients.
The more your competitor markets, the more business is driven to you!
CompetitorConquesting
Your ad will follow your prospective buyers after they leave your competitors’ site.
These display ads will appear on the sites your prospective buyers visit immediately after they have engaged this type of “Buyer Behavior”.
Company Targeting
Directly target specific companies with a customized ad.
Direct them from this customized ad directly to a customized landing page.
Building A Platform
Your Website:97% of your visitors leave without showing a conversion action. We analyze each visitor’s activities on your site (through a pixel) to determine their buyer intent.
Your Competitors:We will conduct an in-depth competitor analysis to determine your competitors’ keywords, products, publication activities, SEO, and buyers that are abandoning their website. We will then use that information to target buyers.
Search Queries:We analyze over 20 billion search queries each month. We are able to identify buyers who searched for you, your products and services, your competitors, and your competitors products and services.
Recap
• Identify your buyers based on buying behavior• Build Targeted Banner messages for each
marketing initiative• Deliver your message to buyers who search for
your products or competitors products and buyers who visit your site or competitors sites
• Receive daily lead reports• Optimize and convert!
