multi-platform marketing communications solutions … · local jewelry designer lisi lerch....
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Multi-Platform Marketing Communications Solutions
In PrInt • OnlIne • On the GO • In PersOn
Today Media’S CoMMUNiCaTioNS PoRTFoLio deLiveRS Affluent, ACtive & engAged CoNSUMeRS iN oNe oF The NaTioN’S WeaLThieST RegioNS.today Media has built an unrivaled connection with savvy, upscale consumers in the northeastern U.s. through award-winning magazines, high-traffic websites, cutting-edge opt-in e-newsletters, and highly anticipated live events.
Our corporate motto — “Something You Always look forward to” — reflects today Media’s long-standing promise to provide involving and entertaining content across multiple platforms.
As the trusted, go-to source for an affluent audience of highly involved decision-makers in key markets from Greater Philadelphia and Wilmington, Delaware, to suburban new York and beyond, today Media is a cost-effective partner in building your brand and business.
InPrint• Top-quality monthly
regional lifestyle magazines with award-winning content and striking photography
• Regular, locally relevant sections ranging from Dining and Events to Fashion and more
• Estimated single-issue readership: 700,000 combined readers per month
• Annual distribution: 1.9 million combined
• Additional publications targeted to special-interest audiences in areas such as Business, Weddings, Home & Garden, and Health & Wellness
OnlineThe magazines’ websites can accommodate your message in both traditional and creative ways. The websites attract:
• more than 250,000 unique visitors each month
• more than 21 million page views per year
OnTheGo• E-newsletters cover
topics ranging from health to nightlife to dining
• Target marketing via 75,000+ opt-in e-mails monthly
• Websites optimized for iPhone, iTouch, iPad, and Android devices, plus a full menu of social media integration
InPerson• A growing calendar of
30+ events each year, including our signature “Best Of” parties
• Total annual attendance:
15,000
New YorkWeStCheSter MAgAzine* – A sophisticated, award-
winning monthly lifestyle publication with lively writing
and exquisite images, tailored for NYC’s affluent
northern suburbs. EXCEPTIONAL – Average value of
Westchester Magazine readers’ homes: $1,158,500.
WestchesterMagazine.com
hudSOn vAlleY MAgAzine* – An elegant,
informative monthly magazine for discerning
consumers, chronicling life in seven counties that are
the gateway to upstate New York. A multiple, national
CRMA award-winner. INDISPENSABLE – Hudson Valley
Magazine readers keep each issue for nearly 4 months
on average. HVMag.com
DELAWARE & PENNSYLVANIA delAWAre tOdAY* – The award-winning, monthly
“Trusted Resource” for local lifestyle and leisure
trends in Delaware and Southeastern Pennsylvania,
especially serving the population center of the Greater
Wilmington Metro. RESPONSIVE – 95% of readers take
action based on information provided in the magazine.
DelawareToday.com
MAin line tOdAY* – Stylish and timely, each monthly
issue offers an authoritative voice on the personalities,
issues and events that define Philadelphia’s upscale
western suburbs. INNOVATIVE – Recipient of Editor
& Publisher’s 2011 EPPY Award for “The Main Course:
The Main Line’s Dining Insider” weekly e-newsletter.
MainLineToday.com
the hunt – A quarterly fine-living magazine
celebrating “chateau country,” west of Philadelphia
and north of Wilmington, Delaware. PROSPEROUS –
Annual household income of subscribers to The Hunt:
$300,000+. TheHuntMagazine.com
tOtAl: 700,000 combined
Active & engaged readers per month *Members of the City and regional Magazine Association (CrMA), which represents the “most powerful magazines in their respective markets, distinguished by superior journalism, editorial credibility, and marketing innovation.”
OurMarkets
May 2012
hvmag.com
$4.99
Summer Fun!
Ride a horse • Take a river cruise • Reel in a big one Run (or stroll) on a rail trail • Catch a wave • And lots
of other ways to make the most of the season!
A Long & Controversial Cleanup
Color BlockingCheck out the
season’s hottest fashion trend
GE continues its PCB dredging. But what does it really mean for the river?
+Go kayaking on Lake Taghkanic in Ancram
Special issueenclosed:GOLF2012More than 40 COURSES inside!
®
Local jewelry designer Lisi Lerch.
EPICURE: AN ITALIAN INVASION
22
Inventions, fashion, toys, jewelry, technology, and more.
Inventions, fashion,toys, jewelry, technology, and more.
22 things
made on the main line
backyard blissbackyard bliss2012 green awardsbackyard blissLife in the Brandywine Valley
THE HUNTS P R ING 2 0 1 2
www.thehuntmagazine.com
Plus:PHOTOGRAPHER/FARRIER JUAN VIDAL
WHAT’S NEXT FOR LONGWOOD GARDENS
CHILE – LAND OF POLO AND PINOTS
Selling the country way of life
OurMarkets
ReachingTheRegion’sMostAffluentCounties
neW YOrkColumbia CountyDutchess CountyGreene CountyOrange CountyPutnam CountyRockland CountyUlster CountyWestchester County
PennSYlvAniAChester CountyDelaware CountyMontgomery CountyWestern Suburbs of Philadelphia
delAWAreKent County New Castle CountySussex County
AverAge hOuSehOld inCOMe (hhi):
$225,000+AverAge net WOrth:
$1.45 Million
More than 93% own a home
75% are college graduates
average age between 35 and 64
Women make up two-thirds of the overall audience*readership figures are approximate as of Dec. 2011. subject to change.
tOdAY MediA
AudienCe SnAPShOt*
OurMarkets
SpecialtyPublications,Events&MarketingServicesBuSineSS914inC.Westchester’s business lifestyle magazine (quarterly)
BridAldelaware BrideThe state’s premier wedding magazine (semi-annual)
Westchester/hudson valley Weddings Hudson Valley and Westchester’s wedding magazine (annual)
hOMeWestchester home Focusing on Westchester’s exclusive homes and gardens (quarterly)
heAlth & WellneSS302health Exploring every aspect of healthy living (semi-annual)
Main line today healthcare guideA local perspective on national and regional healthcare (semi-annual)
SignAture COnSuMer reSOurCeSultimate guide to delawareThe state’s definitive A-to-Z authority (annual)
AmericasCuisine PhiladelphiaThe foremost restaurant dining guide for Greater Philadelphia (annual)
CuStOM MediABranded publications, collateral websites, and digital services
AnnuAl eventSBest of … (Westchester, Hudson Valley, Delaware, and Main Line & Western Suburbs)
Bridal
Business
excellence in nursing
health, Wellness & Beauty
Wine & food
Your Marketing goals
• Increased sales
• high-end Awareness
• new Markets
• larger Consumer Base
let our locally based, locally involved publications and websites go to work for you at a special combined rate.
QUaLiTySeRviCe iNTegRiTyTeaMWoRK
WESTCHESTER
FLOODINGWhy Westchester’s Roads Are All Wet
REALITY TV “LOSER” NOW ELMSFORD PERSONAL TRAINER
Pizza!JULIA SEXTON
PICKS THE
COUNTY’S TOP PIES
16 SENSATIONAL NEW DAY SPAS
HAPPILY DIVORCEDYes, Some Still Get Along With the Ex
OUR MOST ROMANTIC RESTAURANTS
April 2012
hvmag.com
$4.99
7 TopBeacon • Saugerties • Rhinebeck • Carmel
Athens • Chatham • Goshen
Towns
Flavor FrenzyFalafel Comes to Town
Interior DesignersReveal Their Secrets
Edible LandscapesA delicious garden
Celebrating Earth DaySave the planet
PLUS:Up? Down? Home prices in 6 counties
JUNE 2012 $4.99
®
BEACH GUIDEBEACH GUIDE
Top Dentists: How to Keep YourTeeth Forever!
Powerful Family BusinessesCAPTAIN KENT BUCKSON ON REHOBOTH BEACH PATROL
Ways to Make a Splash!
30
BEACH GUIDEBEACH GUIDEBEACH GUIDEBEACH GUIDEBEACH GUIDE
30®
30
FARMERS
MARKETS
The Best Guide
You’ll Ever See
KETS
The Best Guide
You’ll Ever See You’ll Ever See
June cover UP DO.indd 1 5/10/12 3:56:22 PM
Multi-Platform Marketing Solutions
• In Print• Online• On the Go• In Person
today Media’s Affluent, Active,
and engaged Audience
+ Your high-Powered
Message …
1-800-285-0400 • todaymediainc.com
Contact any of our communications centers for assistance:
hudson valley Magazine2678 South Road, 2nd Floor
Poughkeepsie, NY 12601(845) 463-0542
Main line today4699 West Chester Pike
Newtown Square, PA 19073(610) 325-4630
Westchester Magazine2 Clinton Avenue Rye, NY 10580(914) 345-0601
the hunt Magazine / Media two1014 W. 36th Street Baltimore, MD 21211
(410) 828-0120TheHuntMagazine.com
delaware today Magazine3301 Lancaster Pike, Suite 5C, Wilmington, DE 19805
(302) 656-1809 • [email protected]