2011 - 2012 MEDICAL SOCIETY OF NEW JERSEY ADVOCACY REPORT

TORT REFORM:• GrantedleavetoappearinthreeNewJerseySupremeCourtcasesasamicicuriaetodefendtheaffidavitofmeritandsamespecialtyexpertwitnessrequirements,andtoobjecttothejudicialexpansionofthestatuteoflimitations.

OPPOSING PHYSICIAN TAXATION: • Repealofthecosmeticsurgerytax• ContinuetofightagainsttheAmbulatoryCareFacilitygrossreceipttax.• DefeatedextensionoftheAmbulatorySurgeryTaxtophysicianownedone-roomsurgicalpractices

MANAGED CARE:• PersuadedtheDepartmentofBanking&Insurance(DOBI)toreleaseproposedrulesonnetworksandfaircontractingwithhealthcareinsurers

OUT-of-NETWORK LEGISLATION: • Stoppedproposedlegislationthatwouldpunishout-of-networkproviders,by:1. makingitacrimetowaivecertainfees;and2. requiringprimarycareproviderstoresearchspecialists’networkstatusandcharges,amongotherthings.

PHYSICIAN PROFILING: • Securedsponsorsforlegislationthatwillprohibitinsurerrankingofphysiciansunlesstheycanaccuratelyevaluateanddiscloseperformanceinameaningfulway

PERSONAL INJURY PROTECTION (PIP): • AchievedrevisionstoDOBI’scomprehensivePIPrulesincludingtheremovaloftheworkerscompensationnetworkandover100controversialcodes

SCOPE of PRACTICE: • SupportedlegaleffortwhichresultedinaNewJerseySupremeCourtopinionreversingearlierdecisionsextendingplenaryscopetophysicianassistants• Achievedthroughrule-makingphysiciansupervisionofpatientreferralsandorderingoftestsbyphysicianassistants• Objectedtochiropractors’proposedexpansionthatwouldallowthemtoperformschoolsportsphysicalexaminations

SELF-REFERRAL:• Maintainedtherightofphysicianstorefertheirownpatientstotheirownfacilitieswithoutraisinglegalissues

HEALTHCARE POLICY:• SupportedthelawthatwillallowPhysicianOrdersforLife-SustainingTreatment(POLST)tomanagepatients’directionsforend-of-lifecare• Reversedlawthatrequiredprisonerstobereleasedwithacopyoftheirentiremedicalrecord,includingpsychiatricnotes,whichnowmaybesummarized

MEDICARE:

• Stoppedthe27+%Medicarefeecut

• PartneredwithotherstatemedicalandspecialtysocietiestointroduceabillthatwouldallowprivatecontractingwithMedicarepatients;thishasresultedinintroductionofH.R.1700,the“MedicarePatientEmpowermentAct”

• SupportedtheinitiativetorepealtheIndependentPaymentAdvisoryBoard(IPAB);CongressmanRunyon(R-3)isaco-sponsorofthebill;CongressmenPallone(D-6)andLance(R-7),bothontheAssemblyEnergy&CommerceCommitteeandHealthSub-Committee,supporttherepeal

• LedtheNewJerseyinitiativetorepealtheSGR(sustainablegrowthrate);CongressmenPalloneandLancesupporttherepeal

DRUG SHORTAGES:

LedtheinitiativetoconvincetheAMAtolobbyCongressforlegislationtopredict,prevent,andmanagedrugshortages;thisresultedintheintroductionofH.R.2245,the“PreservingAccesstoLife-SavingMedicationsAct.”

PAYMENT ISSUES:

Supporteddeadlineextensions:• toapplyforahardshipexemptionfromthe2012e-prescribingpenalty• for5010compliance• forICD-10implementation

HEALTH SYSTEM REFORM:

• ObjectedtoproposedregulationsundertheSunshineLawwhichrequirepharmaceuticalanddevicemanufacturerstoaggregateandattributetransfersofvaluetophysiciansintheamountof$10

• FiledcommentsontheMedicareSharedSavings(ACO)proposalwhichresultedinpositivechangestotheprogram

RECENT ADVOCACY SUCCESSES IN NEW JERSEY

RECENT FEDERAL ADVOCACY EFFORTS

TORT REFORM:• GrantedleavetoappearinthreeNewJerseySupremeCourtcasesasamicicuriaetodefendtheaffidavitofmeritandsamespecialtyexpertwitnessrequirements,andtoobjecttothejudicialexpansionofthestatuteoflimitations.

OPPOSING PHYSICIAN TAXATION: • Repealofthecosmeticsurgerytax• ContinuetofightagainsttheAmbulatoryCareFacilitygrossreceipttax.• DefeatedextensionoftheAmbulatorySurgeryTaxtophysicianownedone-roomsurgicalpractices

MANAGED CARE:• PersuadedtheDepartmentofBanking&Insurance(DOBI)toreleaseproposedrulesonnetworksandfaircontractingwithhealthcareinsurers

OUT-of-NETWORK LEGISLATION: • Stoppedproposedlegislationthatwouldpunishout-of-networkproviders,by:1. makingitacrimetowaivecertainfees;and2. requiringprimarycareproviderstoresearchspecialists’networkstatusandcharges,amongotherthings.

PHYSICIAN PROFILING: • Securedsponsorsforlegislationthatwillprohibitinsurerrankingofphysiciansunlesstheycanaccuratelyevaluateanddiscloseperformanceinameaningfulway

PERSONAL INJURY PROTECTION (PIP): • AchievedrevisionstoDOBI’scomprehensivePIPrulesincludingtheremovaloftheworkerscompensationnetworkandover100controversialcodes

SCOPE of PRACTICE: • SupportedlegaleffortwhichresultedinaNewJerseySupremeCourtopinionreversingearlierdecisionsextendingplenaryscopetophysicianassistants• Achievedthroughrule-makingphysiciansupervisionofpatientreferralsandorderingoftestsbyphysicianassistants• Objectedtochiropractors’proposedexpansionthatwouldallowthemtoperformschoolsportsphysicalexaminations

SELF-REFERRAL:• Maintainedtherightofphysicianstorefertheirownpatientstotheirownfacilitieswithoutraisinglegalissues

HEALTHCARE POLICY:• SupportedthelawthatwillallowPhysicianOrdersforLife-SustainingTreatment(POLST)tomanagepatients’directionsforend-of-lifecare• Reversedlawthatrequiredprisonerstobereleasedwithacopyoftheirentiremedicalrecord,includingpsychiatricnotes,whichnowmaybesummarized

MEDICARE:

• Stoppedthe27+%Medicarefeecut

• PartneredwithotherstatemedicalandspecialtysocietiestointroduceabillthatwouldallowprivatecontractingwithMedicarepatients;thishasresultedinintroductionofH.R.1700,the“MedicarePatientEmpowermentAct”

• SupportedtheinitiativetorepealtheIndependentPaymentAdvisoryBoard(IPAB);CongressmanRunyon(R-3)isaco-sponsorofthebill;CongressmenPallone(D-6)andLance(R-7),bothontheAssemblyEnergy&CommerceCommitteeandHealthSub-Committee,supporttherepeal

• LedtheNewJerseyinitiativetorepealtheSGR(sustainablegrowthrate);CongressmenPalloneandLancesupporttherepeal

DRUG SHORTAGES:

LedtheinitiativetoconvincetheAMAtolobbyCongressforlegislationtopredict,prevent,andmanagedrugshortages;thisresultedintheintroductionofH.R.2245,the“PreservingAccesstoLife-SavingMedicationsAct.”

PAYMENT ISSUES:

Supporteddeadlineextensions:• toapplyforahardshipexemptionfromthe2012e-prescribingpenalty• for5010compliance• forICD-10implementation

HEALTH SYSTEM REFORM:

• ObjectedtoproposedregulationsundertheSunshineLawwhichrequirepharmaceuticalanddevicemanufacturerstoaggregateandattributetransfersofvaluetophysiciansintheamountof$10

• FiledcommentsontheMedicareSharedSavings(ACO)proposalwhichresultedinpositivechangestotheprogram

RECENT ADVOCACY SUCCESSES IN NEW JERSEY

RECENT FEDERAL ADVOCACY EFFORTS

LEGAL, MANAGED CARE, and PAYMENT ADVOCACY

MSNJwasgrantedleavetoparticipateasamicuscuriaeinthefollowingNewJerseySupremeCourtcases:

• Kendall v. Hoffman LaRoche:Thiscaseinvolvedjudicialexpansionofthediscoverydoctrine,permittingacasetobefilednineyearsaftertheonsetofinjuriesallegedtobeattributedtouseofaprescriptiondrug.MSNJurgedthecourtnottofurtherexpandthetwo-yearstatuteoflimitationsonpersonalinjuriesbeyondareasonableinterpretationofwhenthepatientknewofshouldhaveknownthattheinjurieswererelatedtouseofthedrug.TheNewJerseySupremeCourtallowedthecasetogoforward.• Nicholas v. Mynster (pending):Thiscasereviewsalowercourtdecisionallowingamedicalmalpracticecasetogoforwardeventhoughtheplaintiffdidnothaveanexpertfromthe“samespecialty”availabletotestifytotheappropriatestandardofcare.MSNJurgesthehighcourttoapplytheexperttestimonystatuteaswritten,requiringamatchoftheboardcertifications.

Class Action Cases against Aetna & CIGNA on UCR Fees:

ThesecasesarependingintheUSDistrictCourtinNewark.MSNJisaplaintiffseekingdamagesforphysicianswhowereunderpaidforcarerenderedtopatientswithout-of-

networkbenefits.Thefeesweretobepaidattheusual,customary,andreasonable(UCR)rates,butwerepaidlessthanUCRbasedontheuseoftheIngenixdatabasewhichwasfoundinotherlegalforumstobeflawed.

Enforcement of National Class-Action Settlement Agreement against Horizon:

ThissettlementagreementterminatedinMayof2012.MSNJassistedmemberswithindividualcompliancedisputesandalsofiledcompliancedisputesonbehalfofourmembersoverthecourseofthefouryearcomplianceperiodwhichresultedinpaymentsofhundredsofthousandsofdollarstophysicians.Twocompliancedisputesarepending.BothinvolvecorrectinterpretationandpaymentunderCPTguidelines.

Advocacy for Physicians Treating Medicare Patients Under New Payment Models:

MSNJprovidededucationandresourcestophysiciansontheMedicareSharedSavings-ACO-ruleandonothercareintegrationmodelsthrough:

• ACollaborationandForumwiththeNewJerseyHospitalAssociationandHorizonHealthcareInnovations,featuringnationalandstateexpertsonhealthcaredeliveryandcarecoordinationmodels

• IndependentlegalreviewanddiscussionofACOagreementswithhospitalmedicalstaffs

• Seminars

Advocacy before Agencies:

• MSNJcontinuestomonitorthestate’simplementationofaNewJerseyDepartmentofBanking&InsuranceConsentOrderwithHorizon.TheConsentOrderpenalizedHorizonforcertainpaymentpractices,butallowedittomakecertainunderpaymentsandinteresttothestate,ratherthantothephysicians.Webelievethatanyunderpaymentshouldbepaiddirectlytotheaffectedphysicians.

• MSNJhassoughtclarificationfromtheNewJerseyBoardofMedicalExaminersofthe“activereducedfee”licenseunderwhichmanyretiredphysicianspracticepart-timefortheunder-servedpopulationsinthestate.ACMS/NovitasSolutionsinterpretationwilldisallowMedicarepaymentstothesephysiciansbasedonthefactthatthephysiciansarenotfullylicensed.Thisinterpretationwouldcausephysiciansofthisstatustobedisallowedpaymentfromgovernmentinsuranceandwillimpactaccesstocarebyunderservedpatientpopulations.

Advocacy with Payers:

MSNJadvocatesdirectly,withbothprivateandgovernmentpayers,formembersonpaymentissues.Theseeffortsinclude:

• Medicaid;assistancefromthestateprogramonfee-for-servicepayments,balancebillingissues,andmanagedMedicaidissues.

• Medicare;MSNJregularlyseeksandreceivesassistancefromNovitasSolutionsonpaymentissuesandiscurrentlyworkingonMedicarebillingprivilegerevocationsbasedonthe“activereducedfee”licenseissue(seeabove).

• MSNJhasconvincedprivatepayersto:reversepaymentdenialsbasedoneligiblespecialtymatch;assistwith5010paymentinterruptions;reversepaymentswrongfullydenied;reinstateplanparticipationwhenerroneouslyterminated;payphysiciansfromthecorrectfeeschedule.

LEGAL, MANAGED CARE, and PAYMENT ADVOCACY

LEGAL, MANAGED CARE, and PAYMENT ADVOCACY

MSNJwasgrantedleavetoparticipateasamicuscuriaeinthefollowingNewJerseySupremeCourtcases:

• Kendall v. Hoffman LaRoche:Thiscaseinvolvedjudicialexpansionofthediscoverydoctrine,permittingacasetobefilednineyearsaftertheonsetofinjuriesallegedtobeattributedtouseofaprescriptiondrug.MSNJurgedthecourtnottofurtherexpandthetwo-yearstatuteoflimitationsonpersonalinjuriesbeyondareasonableinterpretationofwhenthepatientknewofshouldhaveknownthattheinjurieswererelatedtouseofthedrug.TheNewJerseySupremeCourtallowedthecasetogoforward.• Nicholas v. Mynster (pending):Thiscasereviewsalowercourtdecisionallowingamedicalmalpracticecasetogoforwardeventhoughtheplaintiffdidnothaveanexpertfromthe“samespecialty”availabletotestifytotheappropriatestandardofcare.MSNJurgesthehighcourttoapplytheexperttestimonystatuteaswritten,requiringamatchoftheboardcertifications.

Class Action Cases against Aetna & CIGNA on UCR Fees:

ThesecasesarependingintheUSDistrictCourtinNewark.MSNJisaplaintiffseekingdamagesforphysicianswhowereunderpaidforcarerenderedtopatientswithout-of-

networkbenefits.Thefeesweretobepaidattheusual,customary,andreasonable(UCR)rates,butwerepaidlessthanUCRbasedontheuseoftheIngenixdatabasewhichwasfoundinotherlegalforumstobeflawed.

Enforcement of National Class-Action Settlement Agreement against Horizon:

ThissettlementagreementterminatedinMayof2012.MSNJassistedmemberswithindividualcompliancedisputesandalsofiledcompliancedisputesonbehalfofourmembersoverthecourseofthefouryearcomplianceperiodwhichresultedinpaymentsofhundredsofthousandsofdollarstophysicians.Twocompliancedisputesarepending.BothinvolvecorrectinterpretationandpaymentunderCPTguidelines.

Advocacy for Physicians Treating Medicare Patients Under New Payment Models:

MSNJprovidededucationandresourcestophysiciansontheMedicareSharedSavings-ACO-ruleandonothercareintegrationmodelsthrough:

• ACollaborationandForumwiththeNewJerseyHospitalAssociationandHorizonHealthcareInnovations,featuringnationalandstateexpertsonhealthcaredeliveryandcarecoordinationmodels

• IndependentlegalreviewanddiscussionofACOagreementswithhospitalmedicalstaffs

• Seminars

Advocacy before Agencies:

• MSNJcontinuestomonitorthestate’simplementationofaNewJerseyDepartmentofBanking&InsuranceConsentOrderwithHorizon.TheConsentOrderpenalizedHorizonforcertainpaymentpractices,butallowedittomakecertainunderpaymentsandinteresttothestate,ratherthantothephysicians.Webelievethatanyunderpaymentshouldbepaiddirectlytotheaffectedphysicians.

• MSNJhassoughtclarificationfromtheNewJerseyBoardofMedicalExaminersofthe“activereducedfee”licenseunderwhichmanyretiredphysicianspracticepart-timefortheunder-servedpopulationsinthestate.ACMS/NovitasSolutionsinterpretationwilldisallowMedicarepaymentstothesephysiciansbasedonthefactthatthephysiciansarenotfullylicensed.Thisinterpretationwouldcausephysiciansofthisstatustobedisallowedpaymentfromgovernmentinsuranceandwillimpactaccesstocarebyunderservedpatientpopulations.

Advocacy with Payers:

MSNJadvocatesdirectly,withbothprivateandgovernmentpayers,formembersonpaymentissues.Theseeffortsinclude:

• Medicaid;assistancefromthestateprogramonfee-for-servicepayments,balancebillingissues,andmanagedMedicaidissues.

• Medicare;MSNJregularlyseeksandreceivesassistancefromNovitasSolutionsonpaymentissuesandiscurrentlyworkingonMedicarebillingprivilegerevocationsbasedonthe“activereducedfee”licenseissue(seeabove).

• MSNJhasconvincedprivatepayersto:reversepaymentdenialsbasedoneligiblespecialtymatch;assistwith5010paymentinterruptions;reversepaymentswrongfullydenied;reinstateplanparticipationwhenerroneouslyterminated;payphysiciansfromthecorrectfeeschedule.

LEGAL, MANAGED CARE, and PAYMENT ADVOCACY

S.ManzoorAbidi,MDNajibAlturk,MDStephenJ.Angeli,MDDouglasN.Benson,MDBergenAnesthesiaAssociates***StevenBerkowitz,MD***MichaelH.Bernstein,MDAlexBiener,MDRonnieZ.Bochner,MD*WilliamK.Boss,Jr.,MDRobertE.Brolin,MDAnthonyP.Caggiano,Jr.,MDMaryF.Campagnolo,MDFrankM.Capecci,MDJohnP.Capelli,MDPaulJ.Carniol,MD**DonaldM.Chervenak,MDDonaldJ.Cinotti,MD*RoderickJ.Clemente,MDJasonD.Cohen,MD**RobertConroy,Esq.JosephP.Costabile,MD*ArnoldA.Criscitiello,MDAnthonyJ.Delfico,MDJosephDisaverio,MDGaryA.Drascher,MDMarcM.Dreier,MDIraEsformes,MD*JosephJ.Fallon,Jr.,MDWilliamC.Franckle,IV,MDRobertS.Freid,MDRobertA.Fuhrman,MDGregoryJ.Gallina,MD**LindaG.Gochfeld,MDChristopherGribbin,MD***

PeterA.Gross,MDVijayK.Gupta,MDKeithA.Harmon,MDEdwardL.Hedaya,MDIbrahimM.Ibrahim,MDDavidA.Ingis,MD

PeterE.Kagan,MDWalterJ.Kahn,MDKennethKaplan,MDDavidE.Konigsberg,MDLindaKorman,MDStevenH.Krawet,MDJamesB.Loftus,MDTedLouie,MDEdwardS.Magaziner,MDJosephManno,MDClarkMartin**CatherineMazzola,MDStephenB.Meisel,MDRichardA.Menghetti,MD*BruceA.Monaghan,MDJayJ.More,MDRobertC.More,MDCharlesM.Moss,MDNancyL.Mueller,MD***

Hoan-vuT.Nguyen,MD*ThomasP.Obade,MDIrvingM.Paltrowitz,MD**StephenG.Pereira,MDThomasR.Peterson,MD***JosephP.Pizzurro,MD

JohnW.Poole,MD***RadiologyAssociatesofBurlingtonCounty***NiranjanV.Rao,MD*JosephH.Reichman,MDStevenL.Richards,MDMichaelJ.Richardson,MDRobertS.Rigolosi,MD*TariqRizvi,MDAlejandroRodriguez,MDGeneS.Rosenberg,MDWilliamA.Rough,Jr.,MD

MargaretMarySacco,MDR.GregorySachs,MD**JamesC.Salwitz,MDScottR.Schaffer,MDMichaelSchoppmann,Esq.StevenP.Shikiar,MD**ChristopherJ.Spagnuola,MDMichaelSpedick,MDJanetStrain,MDWilliamM.Sugarmann,MDThomasS.Vates,III,MDKyuS.Wang,MD

*CapitolClubExecutive**CapitolClubElite***President’sClub

Member list current as of 4/30/12

2011 – 2012 CAPITOL CLUB MEMBERS

MSNJmembersareentitledtoapreliminarylegaldefensebenefitincludedwithmembership.Thisvaluablebenefitisdesignedtoprovidememberswithhighqualitylegalrepresentationattheearlieststageofalegalaction.Thisisthemostcriticalstageofanyinvestigation.

Ifamemberisthesubjectofaninvestigationordisciplinaryaction,MSNJwillarrangeforinitiallegalrepresentationtofilearesponsetodisputeswiththefollowingentities:

Thepreliminarylegaldefensebenefitiscomprisedofthefollowingservices:

• Initialinterview• Comprehensivelegalreviewofthematter• Initialwrittenresponsetotheentitybringingthedispute• Preliminaryappearance

Ifthematterisnotfullyresolvedordismissedattheconclusionofthepreliminaryrepresentationmembershavetheoptiontoretaintheirowncounsel.MSNJwillnotcoveradditionallegalservicesunderthisbenefithowever,MSNJwillarrangefordiscountedlegalfeeswhenpossible.

If you are the subject of a complaint or an investigation call the MSNJ Member Resource Center at 609.896.1766 ext.0.

MEMBER BENEFIT:MSNJ LEGAL DEFENSE

• TheNJAttorneyGeneral’sOffice• TheNJStateBoardofMedicalExaminers• TheMedicalPractitionerReviewPanel• TheNJOfficeoftheInsuranceFraudProsecutor• NJStateMedicaidInvestigation• OfficeoftheMedicaidInspectorGeneral• TheUnitedStatesAttorney’sOffice

• TheOfficeoftheInspectorGeneral• TheCentersforMedicareandMedicaidServices• Hospitals• NursingHomes• Extendedcarefacilities• AmbulatorySurgery Centers

S.ManzoorAbidi,MDNajibAlturk,MDStephenJ.Angeli,MDDouglasN.Benson,MDBergenAnesthesiaAssociates***StevenBerkowitz,MD***MichaelH.Bernstein,MDAlexBiener,MDRonnieZ.Bochner,MD*WilliamK.Boss,Jr.,MDRobertE.Brolin,MDAnthonyP.Caggiano,Jr.,MDMaryF.Campagnolo,MDFrankM.Capecci,MDJohnP.Capelli,MDPaulJ.Carniol,MD**DonaldM.Chervenak,MDDonaldJ.Cinotti,MD*RoderickJ.Clemente,MDJasonD.Cohen,MD**RobertConroy,Esq.JosephP.Costabile,MD*ArnoldA.Criscitiello,MDAnthonyJ.Delfico,MDJosephDisaverio,MDGaryA. Drascher,MDMarcM.Dreier,MDIraEsformes,MD*JosephJ.Fallon,Jr.,MDWilliamC.Franckle,IV,MDRobertS.Freid,MDRobertA.Fuhrman,MDGregoryJ.Gallina,MD**LindaG.Gochfeld,MDChristopherGribbin,MD***

PeterA.Gross,MDVijayK.Gupta,MDKeithA.Harmon,MDEdwardL.Hedaya,MDIbrahimM.Ibrahim,MDDavidA.Ingis,MD

PeterE.Kagan,MDWalterJ.Kahn,MDKennethKaplan,MDDavidE.Konigsberg,MDLindaKorman,MDStevenH.Krawet,MDJamesB.Loftus,MDTedLouie,MDEdwardS.Magaziner,MDJosephManno,MDClarkMartin**CatherineMazzola,MDStephenB.Meisel,MDRichardA.Menghetti,MD*BruceA.Monaghan,MDJayJ.More,MDRobertC.More,MDCharlesM.Moss,MDNancyL.Mueller,MD***

Hoan-vuT.Nguyen,MD*ThomasP.Obade,MDIrvingM.Paltrowitz,MD**StephenG.Pereira,MDThomasR.Peterson,MD***JosephP.Pizzurro,MD

JohnW.Poole,MD***RadiologyAssociatesofBurlingtonCounty***NiranjanV.Rao,MD*JosephH.Reichman,MDStevenL.Richards,MDMichaelJ.Richardson,MDRobertS.Rigolosi,MD*TariqRizvi,MDAlejandroRodriguez,MDGeneS.Rosenberg,MDWilliamA.Rough,Jr.,MD

MargaretMarySacco,MDR.GregorySachs,MD**JamesC.Salwitz,MDScottR.Schaffer,MDMichaelSchoppmann,Esq.StevenP.Shikiar,MD**ChristopherJ.Spagnuola,MDMichaelSpedick,MDJanetStrain,MDWilliamM.Sugarmann,MDThomasS.Vates,III,MDKyuS.Wang,MD

*CapitolClubExecutive**CapitolClubElite***President’sClub

Member list current as of 4/30/12

2011 – 2012 CAPITOL CLUB MEMBERS

MSNJmembersareentitledtoapreliminarylegaldefensebenefitincludedwithmembership.Thisvaluablebenefitisdesignedtoprovidememberswithhighqualitylegalrepresentationattheearlieststageofalegalaction.Thisisthemostcriticalstageofanyinvestigation.

Ifamemberisthesubjectofaninvestigationordisciplinaryaction,MSNJwillarrangeforinitiallegalrepresentationtofilearesponsetodisputeswiththefollowingentities:

Thepreliminarylegaldefensebenefitiscomprisedofthefollowingservices:

• Initialinterview• Comprehensivelegalreviewofthematter• Initialwrittenresponsetotheentitybringingthedispute• Preliminaryappearance

Ifthematterisnotfullyresolvedordismissedattheconclusionofthepreliminaryrepresentationmembershavetheoptiontoretaintheirowncounsel.MSNJwillnotcoveradditionallegalservicesunderthisbenefithowever,MSNJwillarrangefordiscountedlegalfeeswhenpossible.

If you are the subject of a complaint or an investigation call the MSNJ Member Resource Center at 609.896.1766 ext.0.

MEMBER BENEFIT:MSNJ LEGAL DEFENSE

• TheNJAttorneyGeneral’sOffice• TheNJStateBoardofMedicalExaminers• TheMedicalPractitionerReviewPanel• TheNJOfficeoftheInsuranceFraudProsecutor• NJStateMedicaidInvestigation• OfficeoftheMedicaidInspectorGeneral• TheUnitedStatesAttorney’sOffice

• TheOfficeoftheInspectorGeneral• TheCentersforMedicareandMedicaidServices• Hospitals• NursingHomes• Extendedcarefacilities• AmbulatorySurgery Centers

ObjectiveTheMemberResourceCenterwascreatedin2008toimprovememberservicethrougharesourcecenterdesignedtoeliminatetransferringmemberphonecallsthroughoutMSNJ,trackandcollaboratefrequentlyaskedquestions,andevaluaterecurringquestionsorissuestodeterminetheneedforpublications,manualsorstafftaskreallocation.

• AllincomingcallstoMSNJroutetotheMemberResourceCenter.• Thequestionsarerankedassimple,moderateorcomplex.• Simplecallsareansweredimmediately.• ModeratecallsarereferredtotheFAQ’slistedonthewebsite,orwhenpossibleexplainedbythe

resourcecenterstaff.• Complexquestionsaredocumentedandsenttokeystafffortheanswer.

Complex Questions/IssuesMostcomplexquestionsareturnedaroundin3businessdays.Oncethequestionisanswered,itisreturnedtotheresourcecenter.Theresourcecenterstaffreturnsthecalltothememberandisnowfamiliarwiththeanswerandlesslikelytoclassifyitasacomplexquestionneedingassistanceinthefuture.

Othercomplexquestionshelpidentifytrendsthatmaybeoccurring(i.e.insurancecompanypolicychanges)andmustbeaddressedattheorganizationallevelthroughlegislativeorregulatorymethods.TheMemberResourceCenterisinstrumentalindetermininghowMSNJallocatesresourceseachyear.

OutcomesAllcallsaretracked.ThecallsaresortedtoidentifypotentialFAQ’s.Ifarecurringquestionisidentified,itisaddedtotheFAQ’spostedonthewebsite.Complexquestionsarebroughtto

theattentionofMSNJleadershipandaddressedintheappropriatefashion.

Additional ServicesTheMemberResourceCenteralsoacceptsmeetingregistrations,processesnewmemberapplicationsandmailsinformationpacketstonon-members.

MSNJ MEMBER RESOURCE CENTER

2011 Statistics

Total Inquiries: 2,551

Inquiry Method: Call 1,963 Email/Web 566 Other 22

Types of Calls: Easy 1,699 Moderate 214 Complex 638

TheMedicalPracticeManagementSection(MPMS)oftheMedicalSocietyofNewJerseyprovidesameansformedicalpracticeswithinthestatetohaveavoiceandresourcecenterfortheassimilationanddisseminationofinformationvitaltothe

continuedgrowthofmedicalpractices.Itofferspracticemanagersopportunitiesfornetworking,ideasharingandaplatformforthevoiceofthemedicalpracticesthroughoutthestateofNewJersey.Todate,MSNJ’sMPMShascloseto400members.

2011 – 2012 MPMS Events

August 24, 2011 – Webinar: Transition to Medicaid – Managed CareSpeaker:KarenBrodsky,DirectoroftheOfficeofManagedHealthCareintheDivisionofMedicalAssistanceandHealthServicesatDHS.

September 14, 2011 – Webinar: NJ’s Proposed New PIP Rule & Fee ScheduleSpeaker:JeanBickal,AssistantDirector,DivisionofInsurance,NJDepartmentofBanking&Insurance

September 22, 2011 – Webinar: The Use of Social Media in the Physician PracticeSpeaker:AvisBishop-Thomas,Esq.,Partner,LaborandEmploymentandLitigationPracticeGroups,DeCotiis,FitzPatrick&Cole,LLP

September 28, 2011 – Webinar: Payers’ Overpayment Recovery Initiatives & How to Defend Extrapolated ClaimsSpeaker:FrankCohen,PrincipalandSeniorAnalyst,TheFrankCohenGroup,LLC

October 6, 2011 – Webinar: Moving Medicine Forward: The Role of NJ-HITEC & The Regional Extension CentersSpeaker:BalavigneshThirumalainambi,MeaningfulUseManager,NJ-HITEC

October 27, 2011 – Webinar: Physician Employment Contracts & Insight on Selling a Practice to a HospitalSpeakers:FrankR.Ciesla,Esq.,Shareholder&Chair,HealthCareLawPractice,Giordano,Halleran&Ciesla;andSharleneHunt,Esq.,Shareholder,HealthCareLawPractice,Giordano,Halleran&Ciesla

MSNJ’S MEDICAL PRACTICE MANGEMENT SECTION

ObjectiveTheMemberResourceCenterwascreatedin2008toimprovememberservicethrougharesourcecenterdesignedtoeliminatetransferringmemberphonecallsthroughoutMSNJ,trackandcollaboratefrequentlyaskedquestions,andevaluaterecurringquestionsorissuestodeterminetheneedforpublications,manualsorstafftaskreallocation.

• AllincomingcallstoMSNJroutetotheMemberResourceCenter.• Thequestionsarerankedassimple,moderateorcomplex.• Simplecallsareansweredimmediately.• ModeratecallsarereferredtotheFAQ’slistedonthewebsite,orwhenpossibleexplainedbythe

resourcecenterstaff.• Complexquestionsaredocumentedandsenttokeystafffortheanswer.

Complex Questions/IssuesMostcomplexquestionsareturnedaroundin3businessdays.Oncethequestionisanswered,itisreturnedtotheresourcecenter.Theresourcecenterstaffreturnsthecalltothememberandisnowfamiliarwiththeanswerandlesslikelytoclassifyitasacomplexquestionneedingassistanceinthefuture.

Othercomplexquestionshelpidentifytrendsthatmaybeoccurring(i.e.insurancecompanypolicychanges)andmustbeaddressedattheorganizationallevelthroughlegislativeorregulatorymethods.TheMemberResourceCenterisinstrumentalindetermininghowMSNJallocatesresourceseachyear.

OutcomesAllcallsaretracked.ThecallsaresortedtoidentifypotentialFAQ’s.Ifarecurringquestionisidentified,itisaddedtotheFAQ’spostedonthewebsite.Complexquestionsarebroughtto

theattentionofMSNJleadershipandaddressedintheappropriatefashion.

Additional ServicesTheMemberResourceCenteralsoacceptsmeetingregistrations,processesnewmemberapplicationsandmailsinformationpacketstonon-members.

MSNJ MEMBER RESOURCE CENTER

2011 Statistics

Total Inquiries: 2,551

Inquiry Method: Call 1,963 Email/Web 566 Other 22

Types of Calls: Easy 1,699 Moderate 214 Complex 638

TheMedicalPracticeManagementSection(MPMS)oftheMedicalSocietyofNewJerseyprovidesameansformedicalpracticeswithinthestatetohaveavoiceandresourcecenterfortheassimilationanddisseminationofinformationvitaltothe

continuedgrowthofmedicalpractices.Itofferspracticemanagersopportunitiesfornetworking,ideasharingandaplatformforthevoiceofthemedicalpracticesthroughoutthestateofNewJersey.Todate,MSNJ’sMPMShascloseto400members.

2011 – 2012 MPMS Events

August 24, 2011 – Webinar: Transition to Medicaid – Managed CareSpeaker:KarenBrodsky,DirectoroftheOfficeofManagedHealthCareintheDivisionofMedicalAssistanceandHealthServicesatDHS.

September 14, 2011 – Webinar: NJ’s Proposed New PIP Rule & Fee ScheduleSpeaker:JeanBickal,AssistantDirector,DivisionofInsurance,NJDepartmentofBanking&Insurance

September 22, 2011 – Webinar: The Use of Social Media in the Physician PracticeSpeaker:AvisBishop-Thomas,Esq.,Partner,LaborandEmploymentandLitigationPracticeGroups,DeCotiis,FitzPatrick&Cole,LLP

September 28, 2011 – Webinar: Payers’ Overpayment Recovery Initiatives & How to Defend Extrapolated ClaimsSpeaker:FrankCohen,PrincipalandSeniorAnalyst,TheFrankCohenGroup,LLC

October 6, 2011 – Webinar: Moving Medicine Forward: The Role of NJ-HITEC & The Regional Extension CentersSpeaker:BalavigneshThirumalainambi,MeaningfulUseManager,NJ-HITEC

October 27, 2011 – Webinar: Physician Employment Contracts & Insight on Selling a Practice to a HospitalSpeakers:FrankR.Ciesla,Esq.,Shareholder&Chair,HealthCareLawPractice,Giordano,Halleran&Ciesla;andSharleneHunt,Esq.,Shareholder,HealthCareLawPractice,Giordano,Halleran&Ciesla

MSNJ’S MEDICAL PRACTICE MANGEMENT SECTION

MSNJ’S MEDICAL PRACTICE MANGEMENT SECTION

November 17, 2011 – Webinar: Workers Compensation from the Physician Payment PerspectiveSpeakers:MichaelA.Moroney,Esq.,andCatherineFlynn,Esq.;Partners,WeberGallagherSimpsonStapletonFires&NewbyLLP

January 6, 2012 – Webinar: The New Jersey Prescription Monitoring Program: An Overview for PrescribersSpeaker:JamesMielo,RPh,Administrator,NJPrescriptionMonitoringProgram,NewJerseyDivisionofConsumerAffairs,NJOfficeoftheAttorneyGeneral

February 9, 2012 – Webinar: Becoming a Meaningful User – part 1: How to QualifySpeaker:BalavigneshThirumalainambi,MeaningfulUseManager,NJ-HITEC

February 23, 2012 – Webinar: Becoming a Meaningful User – part 2: How The Meaningful Use Reporting System WorksSpeaker:BalavigneshThirumalainambi,MeaningfulUseManager,NJ-HITEC

April 11, 2012 – Webinar: Proposed Insurer Network & Contract RegulationSpeaker:NeilSullivan,AssistantCommissioner,Life&Health,NewJerseyDepartmentofBanking&Insurance

April 19, 2012 – Webinar: Privacy & Security in an Era of Telemedicine, Social Media and the InternetSpeaker:HelenOscislawski,Esq.,HealthcareAttorney&PrincipalatOscislawskiLLC

April 25, 2012 – Webinar: What is Happening in the Medical Practice Acquisition Market in NJSpeaker:JohnFanburg,ManagingMember&HealthLawChair,BrachEichlerLLC

May 4, 2012 – MSNJ Annual Meeting – The Westin Mount Laurel, Mount Laurel, NJ• MinimizingRiskinOrdertoMakeyourPracticeThrive;• ICD-10:AnOverview;• MaintainingPrivacyandSecurityinanEver-IncreasingTechnologicalWorld;• Cost-SavingRecommendationsforRunningyourPracticeinaDifficultEconomy;• RoadmaptoMeaningfulUse:WhatEveryProviderNeedstoKnow;• IntelligentDivisionofLaborApproachfortheICD-10Conversion;• RightSizingOfficeStaff

communicate col laborate coordinate DocBookMD.com

fast / easy / secure • save time, improve patient care

• CompletedirectoryofyourMSNJcolleaguesinthepalmofyourhand

• On-demandHIPAA-compliantmessagingwithmulti-mediacollaboration

–sendandreceivehigh-resimagessuchasX-raysorEKGsinstantly

and much more.

DocBookMDissuppliedatnochargetoMSNJmembers. GodirectlytotheiTunesAppStoreorGoogleplayonyourdeviceanddownloadDocBookMD,thencompletetheregistrationprocess. YouwillneedyourMSNJmemberID#ready.

Mobilize your practice – download today.

DocBookMDa f r e e m s n J m e m B e r B e n e f i t

MSNJ BENEFIT: DOCBOOKMD

MSNJ’S MEDICAL PRACTICE MANGEMENT SECTION

November 17, 2011 – Webinar: Workers Compensation from the Physician Payment PerspectiveSpeakers:MichaelA.Moroney,Esq.,andCatherineFlynn,Esq.;Partners,WeberGallagherSimpsonStapletonFires&NewbyLLP

January 6, 2012 – Webinar: The New Jersey Prescription Monitoring Program: An Overview for PrescribersSpeaker:JamesMielo,RPh,Administrator,NJPrescriptionMonitoringProgram,NewJerseyDivisionofConsumerAffairs,NJOfficeoftheAttorneyGeneral

February 9, 2012 – Webinar: Becoming a Meaningful User – part 1: How to QualifySpeaker:BalavigneshThirumalainambi,MeaningfulUseManager,NJ-HITEC

February 23, 2012 – Webinar: Becoming a Meaningful User – part 2: How The Meaningful Use Reporting System WorksSpeaker:BalavigneshThirumalainambi,MeaningfulUseManager,NJ-HITEC

April 11, 2012 – Webinar: Proposed Insurer Network & Contract RegulationSpeaker:NeilSullivan,AssistantCommissioner,Life&Health,NewJerseyDepartmentofBanking&Insurance

April 19, 2012 – Webinar: Privacy & Security in an Era of Telemedicine, Social Media and the InternetSpeaker:HelenOscislawski,Esq.,HealthcareAttorney&PrincipalatOscislawskiLLC

April 25, 2012 – Webinar: What is Happening in the Medical Practice Acquisition Market in NJSpeaker:JohnFanburg,ManagingMember&HealthLawChair,BrachEichlerLLC

May 4, 2012 – MSNJ Annual Meeting – The Westin Mount Laurel, Mount Laurel, NJ• MinimizingRiskinOrdertoMakeyourPracticeThrive;• ICD-10:AnOverview;• MaintainingPrivacyandSecurityinanEver-IncreasingTechnologicalWorld;• Cost-SavingRecommendationsforRunningyourPracticeinaDifficultEconomy;• RoadmaptoMeaningfulUse:WhatEveryProviderNeedstoKnow;• IntelligentDivisionofLaborApproachfortheICD-10Conversion;• RightSizingOfficeStaff

communicate col laborate coordinate DocBookMD.com

fast / easy / secure • save time, improve patient care

• CompletedirectoryofyourMSNJcolleaguesinthepalmofyourhand

• On-demandHIPAA-compliantmessagingwithmulti-mediacollaboration

–sendandreceivehigh-resimagessuchasX-raysorEKGsinstantly

and much more.

DocBookMDissuppliedatnochargetoMSNJmembers. GodirectlytotheiTunesAppStoreorGoogleplayonyourdeviceanddownloadDocBookMD,thencompletetheregistrationprocess. YouwillneedyourMSNJmemberID#ready.

iPHONE / iPAD / ANDROID

Mobilize your practice – download today.

DocBookMD

download today.

DocBookMDa f r e e m s n J m e m B e r B e n e f i t

MSNJ BENEFIT: DOCBOOKMD

TheNewJerseyHealthInformationTechnologyExtensionCenter(NJ-HITEC)announcedonNovember16,2011,thatithasreachedthe5,000primarycareprovidersmembermilestoneinsupportofthehealthcareevolutiontotransitiontopatientElectronicHealthRecords(EHRs).Eachofitsmemberdoctorssignedanagreement

pledgingtoworkwithNJ-HITECtobecomeameaningfuluserofEHRs;toearnthefederalincentivefundspursuanttoPresidentObama'sStimulusPlan;andtoimprovethetimelydeliveryofhighqualitymedicalcarethroughtheeffectiveuseofhealthinformationtechnology.

Thismajormilestone,achievedsixmonthsaheadoftheApril2012deadline,demonstratesNJ-HITEC’scommitmenttoassistprimarycareproviderseffectivelyutilizetheirEHRsystemstomeetthefederalrequirementsforincentivefunds.ExecutiveDirector,BillO’Byrneexplains,“NJ-HITEChasadeeplycommittedandhighlytalentedstaffwhowelcomesthechallengetonowtrainandeducate5,000NewJerseyprimarycareprovidersasMeaningfulUsersofelectronichealthinformationtechnology.WeareconvincedthatoureffortswillsignificantlyimprovethequalityandtimelinessofhealthcaredeliveryinNewJersey.”

Overthelastyear,MSNJhasbeenworkingwithNJ-HITECthroughtheONCgranttopromoteNJ-HITECthrougheducationandoutreachtoourmembers.ThisincludesadvertisinginPhysicianAdvocate,thelargestphysiciandirectedcirculatingjournalinNewJersey.MSNJ’s2012WinterissueofPhysicianAdvocatewasdedicatedsolelytoNJ-HITECtorecruitphysicianstoadopthealthinformationtechnologyandtoenrollinNJ-HITEC’sservices.Otherformsofcommunicationtoourmemberswereweb-basededucationalprogramspresentedbyNJ-HITEC,andarticleswrittenbyNJ-HITECforMSNJ’se-Newsissues.

MSNJplannedan“EMRUsersGroup”wherecurrentuserscouldpresenttheirexperiences,obtainhelpfultipsandtools,andnetworkwithotherusers.Ourvendorshadtheopportunitytoprovidetraininginagroupsettingtotheirendusers.PhysicianswhodidnothaveanEMRsystemhadtheopportunitytotakealookatthevendorsandlistentopresentations,includingaCMEpresentationfromNJ-HITEConhowtogetstarted.

About NJ-HITEC:NJ-HITECprovidessupportandassistancetoNewJersey’sprimarycareprovidersintheselection,implementation,andachievementof“MeaningfulUse”ofanONCaccreditedElectronicHealthRecord(EHR)system.NJ-HITECisthefederallydesignatedRegionalExtensionCenter(REC)forNewJerseyestablishedbytheNewJerseyInstituteofTechnology(NJIT)throughagrantfromtheU.S.DepartmentofHealthandHumanServices,OfficeoftheNationalCoordinator(ONC).

MSNJ Helps NJ-HITEC Reach 5,000 Member Milestone

20115/2/11:“AllendaleCommunityforMatureLivingNamedFinalistfor2011...”PRLog.Org

5/11/11:“PhysicianPracticesMakeSignificantEconomicImpactonNJ”Economy...BusinessWire.com

“PhysicianPracticesMakeSignificantEconomicImpactonNJ”Finance.Optonline.net

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy...”Rueters.com

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy...”Finance.yahoo.com

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy”Canada.com/news

5/13/11:“PhysiciansImmuneFromEconomyHit”NJ 101.5

5/16/11:“MedicalSocietyofNJannouncesnewexecutivedirector,president”NorthJersey.com

“NewleadersnamedtoMedicalSocietyofNewJersey”NJ.com

“DoctorsHighonDowns”Philadelphia Business Journal

“MedicalSocietyTapsDownsasNewCEO”NJBiz

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy...”Phillyburbs.com

5/17/11:“NJdoctorsgroup:Physician,slimthyself”Bizjournals.com

5/18/11:“HorizonBlueCrossscrapsplantoconverttofor-profit”The Star-Ledger - NJ.com

“UPDATED:HorizonBluewithdrawsapplicationtoturnfor-profit”(KornettCommentary)NJBiz

5/21/11:“SocietyChiefNamed”Asbury Park Press

5/22/11:“Localbusinessbriefs“Asbury Park Press

5/23/11:“Horizonabandonsquesttobecomefor-profit”American Medical News

5/24/11:“Stemcellsupportatcrossroads”Crain's New York Business

5/26/11:“Aventura's'SeniorProm'fortheyoungatheart”MiamiHerald.com

“Billtargetsunlicensedsurgerycenters”NorthJersey.com

“N.J.same-daysurgerycenterswouldbeinspectedevery2yearsunderstricterSenatebill”NJ.com

5/27/11:“Horizonabandonsquesttobecomefor-profit”American Medical News

6/13/11:“OntheBoards|PhiladelphiaInquirer|2011-06-13”Philadelphia Inquirer

“Takingpulseofdoctors'officesamidshortage”NJBiz

MEDIA HIT REPORT 2011 - 2012

TheNewJerseyHealthInformationTechnologyExtensionCenter(NJ-HITEC)announcedonNovember16,2011,thatithasreachedthe5,000primarycareprovidersmembermilestoneinsupportofthehealthcareevolutiontotransitiontopatientElectronicHealthRecords(EHRs).Eachofitsmemberdoctorssignedanagreement

pledgingtoworkwithNJ-HITECtobecomeameaningfuluserofEHRs;toearnthefederalincentivefundspursuanttoPresidentObama'sStimulusPlan;andtoimprovethetimelydeliveryofhighqualitymedicalcarethroughtheeffectiveuseofhealthinformationtechnology.

Thismajormilestone,achievedsixmonthsaheadoftheApril2012deadline,demonstratesNJ-HITEC’scommitmenttoassistprimarycareproviderseffectivelyutilizetheirEHRsystemstomeetthefederalrequirementsforincentivefunds.ExecutiveDirector,BillO’Byrneexplains,“NJ-HITEChasadeeplycommittedandhighlytalentedstaffwhowelcomesthechallengetonowtrainandeducate5,000NewJerseyprimarycareprovidersasMeaningfulUsersofelectronichealthinformationtechnology.WeareconvincedthatoureffortswillsignificantlyimprovethequalityandtimelinessofhealthcaredeliveryinNewJersey.”

Overthelastyear,MSNJhasbeenworkingwithNJ-HITECthroughtheONCgranttopromoteNJ-HITECthrougheducationandoutreachtoourmembers.ThisincludesadvertisinginPhysicianAdvocate,thelargestphysiciandirectedcirculatingjournalinNewJersey.MSNJ’s2012WinterissueofPhysicianAdvocatewasdedicatedsolelytoNJ-HITECtorecruitphysicianstoadopthealthinformationtechnologyandtoenrollinNJ-HITEC’sservices.Otherformsofcommunicationtoourmemberswereweb-basededucationalprogramspresentedbyNJ-HITEC,andarticleswrittenbyNJ-HITECforMSNJ’se-Newsissues.

MSNJplannedan“EMRUsersGroup”wherecurrentuserscouldpresenttheirexperiences,obtainhelpfultipsandtools,andnetworkwithotherusers.Ourvendorshadtheopportunitytoprovidetraininginagroupsettingtotheirendusers.PhysicianswhodidnothaveanEMRsystemhadtheopportunitytotakealookatthevendorsandlistentopresentations,includingaCMEpresentationfromNJ-HITEConhowtogetstarted.

About NJ-HITEC:NJ-HITECprovidessupportandassistancetoNewJersey’sprimarycareprovidersintheselection,implementation,andachievementof“MeaningfulUse”ofanONCaccreditedElectronicHealthRecord(EHR)system.NJ-HITECisthefederallydesignatedRegionalExtensionCenter(REC)forNewJerseyestablishedbytheNewJerseyInstituteofTechnology(NJIT)throughagrantfromtheU.S.DepartmentofHealthandHumanServices,OfficeoftheNationalCoordinator(ONC).

MSNJ Helps NJ-HITEC Reach 5,000 Member Milestone

20115/2/11:“AllendaleCommunityforMatureLivingNamedFinalistfor2011...”PRLog.Org

5/11/11:“PhysicianPracticesMakeSignificantEconomicImpactonNJ”Economy...BusinessWire.com

“PhysicianPracticesMakeSignificantEconomicImpactonNJ”Finance.Optonline.net

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy...”Rueters.com

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy...”Finance.yahoo.com

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy”Canada.com/news

5/13/11:“PhysiciansImmuneFromEconomyHit”NJ 101.5

5/16/11:“MedicalSocietyofNJannouncesnewexecutivedirector,president”NorthJersey.com

“NewleadersnamedtoMedicalSocietyofNewJersey”NJ.com

“DoctorsHighonDowns”Philadelphia Business Journal

“MedicalSocietyTapsDownsasNewCEO”NJBiz

“PhysicianPracticesMakeSignificantEconomicImpactonNJEconomy...”Phillyburbs.com

5/17/11:“NJdoctorsgroup:Physician,slimthyself”Bizjournals.com

5/18/11:“HorizonBlueCrossscrapsplantoconverttofor-profit”The Star-Ledger - NJ.com

“UPDATED:HorizonBluewithdrawsapplicationtoturnfor-profit”(KornettCommentary)NJBiz

5/21/11:“SocietyChiefNamed”Asbury Park Press

5/22/11:“Localbusinessbriefs“Asbury Park Press

5/23/11:“Horizonabandonsquesttobecomefor-profit”American Medical News

5/24/11:“Stemcellsupportatcrossroads”Crain's New York Business

5/26/11:“Aventura's'SeniorProm'fortheyoungatheart”MiamiHerald.com

“Billtargetsunlicensedsurgerycenters”NorthJersey.com

“N.J.same-daysurgerycenterswouldbeinspectedevery2yearsunderstricterSenatebill”NJ.com

5/27/11:“Horizonabandonsquesttobecomefor-profit”American Medical News

6/13/11:“OntheBoards|PhiladelphiaInquirer|2011-06-13”Philadelphia Inquirer

“Takingpulseofdoctors'officesamidshortage”NJBiz

MEDIA HIT REPORT 2011 - 2012

“MedicalSocietyofNJandSunPartnertoProvideDoctorswithFinancialServices”NJ.com

6/14/11:“Whydoeseveryonehateno-faultcarinsurance?”Fox Business

“SunBancorpmullingnorthernNJexpansion”Northjersey.com

6/20/11:“HealthcarereformranklesAMAdelegates”Crain's Chicago Business

7/5/11:“AllRightsReserved”Red Bank Hub

7/7/11:“MoreNewJerseydoctorsusingpaperlessprescriptions”NorthJersey.com

7/8/11:“Doctors'useofe-prescriptionssoars”The Republic

8/2/11:“N.J.aimstocutmedicalcostsinautoinsurance”Asbury Park Press

8/7/11:“ThreeQuestions”(RaoInterview)Star Ledger

8/17/11:“10FemaleSpineSurgeonstoKnow”Becker's Orthopedic & Spine

9/7/11:“NJlawmakershostroundtableonloweringhealth-carecosts”Newsworks.org

9/29/11:“ChristieAdministrationWorkswithHealthCareProviderstoReduceRegulatoryBurdens”State of NJ (DOBI) website

9/30/11:“OldBridgedoctorretiresafter52yearsofservice”

MyCentralJersey.com

10/3/11:“Agoodpracticefordocs,hospitals”NJBiz

10/4/11:“TheNumbersAreinHealthCareasEconomicEngineinMercerCounty”Mercer Business

10/9/11:“ChristieAdministrationWorkswithHealthCareProviderstoReduce...”Insurance News Net

10/12/11:“ShouldJailOfficialsBeAllowedtoStripSearchAnyoneTheyArrest?”Patch.com

10/16/11:“Dr.BarmakianjoinsSummitMedicalGroup'sWestfieldoffices”Suburban News

10/22/11:“MoneyflowstoGOPfromNJspinedoctors”Dailyrecord.com

10/24/11:“PrimaryCarePharmacies”NJ Spotlight

“MoneyflowstoGOPfromNJspinedoctors”Daily Record

10/30/11:“GOPincumbent,challengerspushforchangein3rdDistrict”The Bridgeton News - NJ.com

11/4/11:“InCamden,IntensiveCareforDiabetics”NJ Spotlight

“DonaldM.ChervenakHasRecentlyBeenRecognizedbyStrathmore’sWho’sWhoPublication”PR.com

11/10/11:“McKay'slong-awaitednovelacaptivatingCure”

MEDIA HIT REPORT 2011 - 2012

Kings County Register/Advertiser

11/18/11:“HealthDepartmenttoTakeOnLicensingofSingle-RoomSurgeries”NJ Spotlight

11/21/11:“NewJerseyMedicalSchoolStudentElectedtoPrestigiousAMAPost”UMDNJ press release

11/22/11:“Committeeofdoctorstryingtomakehighschoolfootballkickoffssafer”Bergen Record (northjersey.com)

“NJSpotLight:StateHealthDepartmentCouldOverseeSingle-RoomSurgeries”Patch.com

11/29/11:“EasingEnd-of-LifeCare”NJ Spotlight

12/9/11:“Evans,Jasey&TuckerBillToRequireInsurersToCoverSickle...”Insurance News Net

12/12/11:“Corneroffice:LarryDowns”NJBIZ

12/15/11:“AtNJHealthcareConference,SuccessfulStrategiesforCutting...”NJ Spotlight

20121/6/12:“HopeforHeroes”South Jersey Magazine

1/9/12:“Opinion:Managinghealthcarecoststhroughacollaborativeapproach”

The Star-Ledger - NJ.com

1/10/12:“Single-RoomSurgeriestoOperateUnderSameRulesasHospitals...”NJ Spotlight

“NewJerseyLicensingLawBenefitsASCs–andPatients”SurgiStrategies

1/11/12:“ChangesontheHorizonforNewJerseyASCs”OutpatientSurgery.net

1/14/12:“Newstateprogramwillhelptrackprescriptiondrugabuse”Bergen Record (Northjersey.com)

1/15/12:“HowN.J.planstoputalidonpainpills:Officialstoannounceprogramthatwilltrackprescriptions”NJ.com (The Star Ledger)

1/18/12:“NJGovernorUsesPocketVetoonASCLicensingBill”Becker's ASC Review

1/19/12:“KeepingTrackofPills,PharmaciesFlagAbuseofPainPrescriptions”NJ Spotlight

“Evans,Jasey&TuckerBillToRequireInsurersToCoverSickle...”Insurance News Net

“SELECTIVEINSURANCECOMPANYOFAMERICAv.ROTHMAN”Leagle.com

1/20/12:“ChristieVetoesLicensingBillforSingle-RoomSurgeries”NJ Spotlight

“SELECTIVEINSURANCECOMPANYOFAMERICAv.ROTHMAN”Leagle.com

“NewJerseyASCsbittenbyGovernor'sVeto”SurgiStrategies

1/27/12:“SenateReadiesforSecondTrytoLicenseSingle-Room

MEDIA HIT REPORT 2011 - 2012

“MedicalSocietyofNJandSunPartnertoProvideDoctorswithFinancialServices”NJ.com

6/14/11:“Whydoeseveryonehateno-faultcarinsurance?”Fox Business

“SunBancorpmullingnorthernNJexpansion”Northjersey.com

6/20/11:“HealthcarereformranklesAMAdelegates”Crain's Chicago Business

7/5/11:“AllRightsReserved”Red Bank Hub

7/7/11:“MoreNewJerseydoctorsusingpaperlessprescriptions”NorthJersey.com

7/8/11:“Doctors'useofe-prescriptionssoars”The Republic

8/2/11:“N.J.aimstocutmedicalcostsinautoinsurance”Asbury Park Press

8/7/11:“ThreeQuestions”(RaoInterview)Star Ledger

8/17/11:“10FemaleSpineSurgeonstoKnow”Becker's Orthopedic & Spine

9/7/11:“NJlawmakershostroundtableonloweringhealth-carecosts”Newsworks.org

9/29/11:“ChristieAdministrationWorkswithHealthCareProviderstoReduceRegulatoryBurdens”State of NJ (DOBI) website

9/30/11:“OldBridgedoctorretiresafter52yearsofservice”

MyCentralJersey.com

10/3/11:“Agoodpracticefordocs,hospitals”NJBiz

10/4/11:“TheNumbersAreinHealthCareasEconomicEngineinMercerCounty”Mercer Business

10/9/11:“ChristieAdministrationWorkswithHealthCareProviderstoReduce...”Insurance News Net

10/12/11:“ShouldJailOfficialsBeAllowedtoStripSearchAnyoneTheyArrest?”Patch.com

10/16/11:“Dr.BarmakianjoinsSummitMedicalGroup'sWestfieldoffices”Suburban News

10/22/11:“MoneyflowstoGOPfromNJspinedoctors”Dailyrecord.com

10/24/11:“PrimaryCarePharmacies”NJ Spotlight

“MoneyflowstoGOPfromNJspinedoctors”Daily Record

10/30/11:“GOPincumbent,challengerspushforchangein3rdDistrict”The Bridgeton News - NJ.com

11/4/11:“InCamden,IntensiveCareforDiabetics”NJ Spotlight

“DonaldM.ChervenakHasRecentlyBeenRecognizedbyStrathmore’sWho’sWhoPublication”PR.com

11/10/11:“McKay'slong-awaitednovelacaptivatingCure”

MEDIA HIT REPORT 2011 - 2012

Kings County Register/Advertiser

11/18/11:“HealthDepartmenttoTakeOnLicensingofSingle-RoomSurgeries”NJ Spotlight

11/21/11:“NewJerseyMedicalSchoolStudentElectedtoPrestigiousAMAPost”UMDNJ press release

11/22/11:“Committeeofdoctorstryingtomakehighschoolfootballkickoffssafer”Bergen Record (northjersey.com)

“NJSpotLight:StateHealthDepartmentCouldOverseeSingle-RoomSurgeries”Patch.com

11/29/11:“EasingEnd-of-LifeCare”NJ Spotlight

12/9/11:“Evans,Jasey&TuckerBillToRequireInsurersToCoverSickle...”Insurance News Net

12/12/11:“Corneroffice:LarryDowns”NJBIZ

12/15/11:“AtNJHealthcareConference,SuccessfulStrategiesforCutting...”NJ Spotlight

20121/6/12:“HopeforHeroes”South Jersey Magazine

1/9/12:“Opinion:Managinghealthcarecoststhroughacollaborativeapproach”

The Star-Ledger - NJ.com

1/10/12:“Single-RoomSurgeriestoOperateUnderSameRulesasHospitals...”NJ Spotlight

“NewJerseyLicensingLawBenefitsASCs–andPatients”SurgiStrategies

1/11/12:“ChangesontheHorizonforNewJerseyASCs”OutpatientSurgery.net

1/14/12:“Newstateprogramwillhelptrackprescriptiondrugabuse”Bergen Record (Northjersey.com)

1/15/12:“HowN.J.planstoputalidonpainpills:Officialstoannounceprogramthatwilltrackprescriptions”NJ.com (The Star Ledger)

1/18/12:“NJGovernorUsesPocketVetoonASCLicensingBill”Becker's ASC Review

1/19/12:“KeepingTrackofPills,PharmaciesFlagAbuseofPainPrescriptions”NJ Spotlight

“Evans,Jasey&TuckerBillToRequireInsurersToCoverSickle...”Insurance News Net

“SELECTIVEINSURANCECOMPANYOFAMERICAv.ROTHMAN”Leagle.com

1/20/12:“ChristieVetoesLicensingBillforSingle-RoomSurgeries”NJ Spotlight

“SELECTIVEINSURANCECOMPANYOFAMERICAv.ROTHMAN”Leagle.com

“NewJerseyASCsbittenbyGovernor'sVeto”SurgiStrategies

1/27/12:“SenateReadiesforSecondTrytoLicenseSingle-Room

MEDIA HIT REPORT 2011 - 2012

Surgeries”NJ Spotlight

“NJHANamesMeyersNewBoardChairat93rdAnnualMeeting”MarketWatch

“NJHANamesAudreyMeyersNewBoardChair”Citybizlist

“NJHANamesMeyersNewBoardChairat93rdAnnualMeeting”Sacramento Bee

2/3/12:“NJCheckup:FindingSolutionsBeforeDoctorShortageisCritical”NJ Spotlight

2/13/12:“Physicianassistantscan'tdoneedleEMGtests,NJtopcourtrules”American Medical News

2/14/12:“StateStreet”NJBIZ

2/15/12:“PatientsMedicalWelcomesDr.RobertMarinaro,MD,FAAD–Holistic...”DigitalJournal.com

2/23/12:“NJInsurersTieDoctors'PaymentstoQualityofCare”NJ Spotlight

2/24/12:“NJHealthInsurersTyingPaymentstoPerformance”NewsMax.com

2/28/12:“N.J.HighCourtSaysStateDiscoveryRuleNotForeclosedbyProductLiabilityLaw”LexisNexis.com

2/29/12:“Statewidensbanonsale,possessionofsyntheticmarijuanainNewJersey”NewJerseyNewsroom.com

“Update:N.J.bans‘syntheticmarijuana’overhealthconcerns”Northjersey.com

“NewJerseycrackingdownonsyntheticmarijuana”Cliffviewpilot.com

“Turner:StatewideBanofSyntheticMarijuanaMustbeMadeLaw”Politickernj.com

“AttorneyGeneral’sofficeexpandsbanonchemicalsusedtomakesyntheticmarijuana”The Star-Ledger

“AttorneyGeneralissuessweepingbanonsyntheticmarijuana”The Times

“NJbanssyntheticmarijuana”The Daily Journal

“NewJerseybansallformsofsyntheticmarijuana”The Philadelphia Inquirer

“NJissuesimmediatebanofsyntheticmarijuanaproducts”APP.com

“NJbanssaleofsyntheticmarijuana”Burlington County Times (via phillyburbs.com)

“NJbanssaleofsyntheticmarijuana”6ABC

“NewJerseybanssaleofsyntheticmarijuana”CBS3

“N.J.issuesstatewidebanondesignerdrugs”Newsworks.org

“NJAttorneyGeneralAnnouncesStatewideBanonDesignerDrugs”NJ 101.5

3/1/12:“NewJerseybanssyntheticmarijuana”The Philadelphia Inquirer

“N.J.announcesstrongerbanonsyntheticmarijuana”Burlington County Times (via phillyburbs.com)

MEDIA HIT REPORT 2011 - 2012

“Statebanssyntheticmarijuana”Courierpostonline.com

“NJcompletelybanssyntheticmarijuanaproducts”Mycentraljersey.com

“SyntheticmarijuanabannedinNJ”Daily Record

“SyntheticdrugsbannedinNewJersey”NJ 101.5

“Comprehensivestatewidebanonsyntheticpotissued”Patch.com – South Brunswick

3/3/12:“NewJerseySupremeCourtRe-affirmsDiscoveryRuleForStatuteofLimitationsinPharmaceuticalNegligenceLawsuits”Litigationandtrial.com

3/6/12:“Pleasantville-basedRelianceMedicalGroupwellpreparedforfuture”Press of Atlantic City

3/16/12:“AllyouneedtoknowaboutCohanzickCountryClubinitsheyday...”The Bridgeton News - NJ.com

3/18/12:“HowNJdoctorsdealtablowtoautoinsurers”The Star-Ledger - NJ.com

“PressureisontoeaseNJautoinsurancereforms”

NorthJersey.com

3/27/12:“ANTELLv.AETNAINC.”Leagle.com

3/28/12:"GroupCallsForOutdoorSmokingBan"WBGO News (Lawrenceville)

3/29/12:“GARDNERv.CIGNA,CONNECTICUTGENERALLIFEINSURANCECOMPANY”Leagle.com

4/12/12:“NewJerseyTappedtoParticipateinNationalPCMHTrial”NJ Spotlight

4/18/12:“NewJerseyCenterforTouretteSyndrome'sPatient-Centered...”PR.com

4/26/12:“GetthefactsontheNew JerseyLawsuitReformAlliance”NJ.com

4/29/12:"Drugshortagesleavehealthcareprovidersforagingforvitalmedicines"The Star-Ledger

MEDIA HIT REPORT 2011 - 2012

Surgeries”NJ Spotlight

“NJHANamesMeyersNewBoardChairat93rdAnnualMeeting”MarketWatch

“NJHANamesAudreyMeyersNewBoardChair”Citybizlist

“NJHANamesMeyersNewBoardChairat93rdAnnualMeeting”Sacramento Bee

2/3/12:“NJCheckup:FindingSolutionsBeforeDoctorShortageisCritical”NJ Spotlight

2/13/12:“Physicianassistantscan'tdoneedleEMGtests,NJtopcourtrules”American Medical News

2/14/12:“StateStreet”NJBIZ

2/15/12:“PatientsMedicalWelcomesDr.RobertMarinaro,MD,FAAD–Holistic...”DigitalJournal.com

2/23/12:“NJInsurersTieDoctors'PaymentstoQualityofCare”NJ Spotlight

2/24/12:“NJHealthInsurersTyingPaymentstoPerformance”NewsMax.com

2/28/12:“N.J.HighCourtSaysStateDiscoveryRuleNotForeclosedbyProductLiabilityLaw”LexisNexis.com

2/29/12:“Statewidensbanonsale,possessionofsyntheticmarijuanainNewJersey”NewJerseyNewsroom.com

“Update:N.J.bans‘syntheticmarijuana’overhealthconcerns”Northjersey.com

“NewJerseycrackingdownonsyntheticmarijuana”Cliffviewpilot.com

“Turner:StatewideBanofSyntheticMarijuanaMustbeMadeLaw”Politickernj.com

“AttorneyGeneral’sofficeexpandsbanonchemicalsusedtomakesyntheticmarijuana”The Star-Ledger

“AttorneyGeneralissuessweepingbanonsyntheticmarijuana”The Times

“NJbanssyntheticmarijuana”The Daily Journal

“NewJerseybansallformsofsyntheticmarijuana”The Philadelphia Inquirer

“NJissuesimmediatebanofsyntheticmarijuanaproducts”APP.com

“NJbanssaleofsyntheticmarijuana”Burlington County Times (via phillyburbs.com)

“NJbanssaleofsyntheticmarijuana”6ABC

“NewJerseybanssaleofsyntheticmarijuana”CBS3

“N.J.issuesstatewidebanondesignerdrugs”Newsworks.org

“NJAttorneyGeneralAnnouncesStatewideBanonDesignerDrugs”NJ 101.5

3/1/12:“NewJerseybanssyntheticmarijuana”The Philadelphia Inquirer

“N.J.announcesstrongerbanonsyntheticmarijuana”Burlington County Times (via phillyburbs.com)

MEDIA HIT REPORT 2011 - 2012

“Statebanssyntheticmarijuana”Courierpostonline.com

“NJcompletelybanssyntheticmarijuanaproducts”Mycentraljersey.com

“SyntheticmarijuanabannedinNJ”Daily Record

“SyntheticdrugsbannedinNewJersey”NJ 101.5

“Comprehensivestatewidebanonsyntheticpotissued”Patch.com – South Brunswick

3/3/12:“NewJerseySupremeCourtRe-affirmsDiscoveryRuleForStatuteofLimitationsinPharmaceuticalNegligenceLawsuits”Litigationandtrial.com

3/6/12:“Pleasantville-basedRelianceMedicalGroupwellpreparedforfuture”Press of Atlantic City

3/16/12:“AllyouneedtoknowaboutCohanzickCountryClubinitsheyday...”The Bridgeton News - NJ.com

3/18/12:“HowNJdoctorsdealtablowtoautoinsurers”The Star-Ledger - NJ.com

“PressureisontoeaseNJautoinsurancereforms”

NorthJersey.com

3/27/12:“ANTELLv.AETNAINC.”Leagle.com

3/28/12:"GroupCallsForOutdoorSmokingBan"WBGO News (Lawrenceville)

3/29/12:“GARDNERv.CIGNA,CONNECTICUTGENERALLIFEINSURANCECOMPANY”Leagle.com

4/12/12:“NewJerseyTappedtoParticipateinNationalPCMHTrial”NJ Spotlight

4/18/12:“NewJerseyCenterforTouretteSyndrome'sPatient-Centered...”PR.com

4/26/12:“GetthefactsontheNew JerseyLawsuitReformAlliance”NJ.com

4/29/12:"Drugshortagesleavehealthcareprovidersforagingforvitalmedicines"The Star-Ledger

MEDIA HIT REPORT 2011 - 2012

vs Inaction

We understand the differenceThe Litigation Center of the American Medical Association and the State Medical Societies fights to protect doctors and uphold the highest standards of patient care.

In courtrooms across America, we are achieving legal victories that preserve the rights of physicians, promote public health and protect the integrity of the profession.

Whether we are challenging managed care organizations’ payment practices or preserving the autonomy of the hospital medical staff, one thing remains constant: The Litigation Center is an active force fighting for physicians’ rights.

Learn more on how The Litigation Center can help you: www.ama-assn.org/go/litigationcenter

Membership in the American Medical Association and the Medical Society of New Jersey makes the work of The Litigation Center possible.

Join or renew your memberships today.

IN ACTION

The Litigation Center is proud to have Lawrence Downs, Medical Society of New Jersey CEO, serve on its executive committee.

www.ama-assn.org www.msnj.org

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