mpad environment presentation 12
DESCRIPTION
MPAD's presentation from the launch of the 2012 Cornwall Sustainability AwardsTRANSCRIPT
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MPAD Sustainable Success
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Who is MPAD?
• Award-winning Truro-based marketing, public relations, advertising and design agency
• Founded in 1999• Funding from the Prince’s Trust• Work with organisations in Cornwall and South West• Clients in sectors including Third Sector / Charity, Sustainable /
Renewables, Professional Services and Tourism• Working towards sustainability since 2007
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• New business opportunities• Good PR• Win awards• Positive impact on the bottom line• Make a difference to our local, national and international community• Personal interest
The reasons behind our green drive
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Our key focus
• Reduce electricity consumption• Reduce business and personal car miles travelled• Reduce office waste going to landfill
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Electricity consumption
• During 2010/11 we reduced electricity consumption by 564.7 p/kWh• CO2 reduced by 0.78 tonnes• Cost saving of £120.98• 2011/12 increase usage of 147.8 p/kWh• Number of people in office increased from 10 to 14• Per person per month average fell from 23.54 to 17.40 p/kWh
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Business and personal car miles• In four years we have saved:• 14662 personal car miles• 11254 business car miles• £4,601 in expenses• 1406 kg CO2 (1011/1112)
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Office waste
• 0809 – 91% recycled• 0910 – 89% recycled• 1011 – 97% recycled• 1112 – 93% recycled• 1196 kg saved from landfill
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How we have done this
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Electricity consumption
• Measure and monitor consumption weekly
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Electricity consumption
• Introduced a ‘Switch it off’ policy
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Electricity consumption
• Used oil filled heaters instead of night storage heaters
• New nightstorage heaters installed
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Business and car miles
• Measure miles saved• Cluster meetings• Car share• Use other modes of transport• Moved office
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Office waste
• Measure and monitor• Weigh waste
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But…
• We can do more…
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2012/13Targets
• Set baseline figure for visitor miles to MPAD• Reduce electricity consumption by 5%• Monitor current sustainable print buying• Set print buying baseline• Reduce business car miles travelled by 5%• At least 90% of waste should be recycled• Continue to use most sustainable means of transport to
get work• Maintain legal register• Maintain and update EMS• Achieve ISO14001
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Not everything works!
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But when it does…
• Best Individual – Highly Commended (Cornwall Sustainability Awards 2008)
• Best Small Managed Business – Runner Up (Cornwall Sustainability Awards 2008)
• Best Individual – Winner (Cornwall Sustainability Awards 2009)• The Sustainability Award (South West) – Winner (British Chambers
of Commerce Awards 2011)
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The future…
• Buy premises and make as sustainable as possible• Invest in green energy opportunities