moving montana’s creative economy forward: exporting montana’s culture to the world
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Moving Montana’s Creative Economy Forward: Exporting Montana’s Culture to the World. Cultural Economy. The Signifying System through which a social order is communicated, reproduced, experienced, & explored. - PowerPoint PPT PresentationTRANSCRIPT
Moving Montana’s Creative Economy Forward:
Exporting Montana’s Culture to the World
Cultural Economy The Signifying System through which a social order
is communicated, reproduced, experienced, & explored.
Cultural Industries are directly involved in the production of social meaning in the form of texts & symbols.
Creative Economy Initiatives
Creative Cluster: Enterprises & individuals that directly & indirectly produce cultural products in commercial & non-profit industries
Creative Workforce: Thinkers & doers trained in specific cultural & artistic skills that the success of leading industries like arts & culture
Creative Community: Geographic area with a concentration of creative workers, creative businesses, & cultural organizations
Montana’s creative-based industries are the only economic entity found in all 56 counties.
For example: T.V., Radio, Cinema, Newspapers, Publishing, Music Recording & Publishing, Advertising & Performing Arts
Montana: 147,000 Square Miles
Population: 967,440
8,235 arts-related businesses employing 15,534 people in Montana in 2001
Bigfork (population 3,500) has 11 artists’ studios & galleries, 7 art galleries, 2 theatres, & 2 bookstores.
Arts-Related BusinessMuseum/Collections.......................................Performing Arts.............................................Visual/Photography........................................Film, Radio, TV...............................................Design/Publishing..........................................Arts Schools/Services.....................................Source: America for the Arts (2002)
Distribution of Arts-Related Businesses in Montana
Arts Business
Economic Development
Knowledge-Based Innovative Economy
Arts and Business Combine in an Innovative Knowledge-Based
Economy
Survey ResultsNon-Profit Arts Sector▪ Total economic impact:
$85 million▪ Montana’s arts have a
greater employment impact than one-quarter of the state’s top 100 industries.
▪ Nearly 2,000 jobs are generated.
▪ 1 in 80 people in Montana’s labor market is a working artist (1990 U.S. Census)
Survey Results
Individual Artists▪Arts industries contribute approx. $700 million
to Montana’s GDP▪70% of responding artists indicated they could
use assistance marketing their art.▪700 ranch and farm families supplement their
income with creative enterprises.
Occupational & Vocational Development Programs
▪ Unique Challenges for Rural, Montana ArtistsGetting to MarketLack of Rural Opportunities, Formal Training &
Resources▪ Scarce Resources & Opportunities for Aspiring
ArtistsHigh School StudentsAdult Education
Joint Cooperative Program includes:▪ Artisan launch in 2003▪ Montana Artrepreneurship Preparation (MAP) & MAC▪ Montana’s Circle of American Masters in Visual, Folk,
and Traditional Arts ▪ Graduates of TRACE/Creative Enterprise Program
increased sales 152% within 1st year of completion of program.
▪ Marketing Workshops▪ International Exhibits