Movies Ideas 2013VirtualNet

A Facebook app quiz with several questions to define your daily mood.

The mood types will be according to the movie elements suggested:

Tense | Nervous | Don’t Touch Me | PMS | CARRIE

The results will be shared on the user’s timeline and will invite others to share the mood.

Carrie-meter

Through a partnership with Futureme.org,

the user can send a message to the “future

self” telling how life is on Earth and sending

a message with suggestion, advice, etc to

himself/friends/family.

Message to the Future

Internet users will take and post on

Instagram pictures of things they like and

register the best things on Earth using

#AfterEarthTimeCapsule hashtag.

A promotional profile will gather the most

beautiful things, places, people, food that

this planet has before all cataclysmic

events.

Instagram Time Capsule

Planet Earth is becoming a dangerous place to us and 40 years from now we'll need

to take a new place to live, Nova Prime.

Since humankind is not yet aware, Nowy Enterprises a ghost company that is

recruiting personnel (the users) but they really want to collect genetic and

environmental data and to plan escape stations.

A special character will guide the participants. The journalist Teresa D. Parido

(anagram for local title Depois da Terra) infiltrates the company and sends encrypted

messages to the users through her blog, so they can break the conspiracy.

This ARG on a Facebook App will promote the movie with suggested giveaways:

PlayStation 4, SONY TV, 1-year free movies.

Nowy wants YOU- ARG

Grown Ups 2

As this cool internet meme, we’ll invite the

audience to recreate photos from their

childhood and post them on the movie

fanpage on Facebook.

They should strike the same pose, style,

and original participants.

This can also be a picture contest with

prizes and giveaways (suggestion next

slide)

Grown Up Kids

Grown Ups 2

An excellent prize for the picture contest is

to win a chance to travel again with your

friends on a graduation trip, taking your

school friends to the same destination to

remember everything you’ve done or

should have done years ago.

Graduation trip

Grown Ups 2

A Google Maps Street View integrated site will allow the user to search for an address and see the Smurf invasion all over the World, with animated Smurfs walking around.Shortened deep links will be shared on their social profile pages.

Smurfs Blue Invasion

Smurfette 2D paper toys will be distributed among celebrities that will post pictures with Smurfette or Smurfette in a funny situation, stimulating others to do the same using #WorldWideSmurfette hashtag.

A specific profile will unite these hashtag shared pictures.

World Wide Smurfette

A big pool with Smurf toys will take place in Shopping Centers.

The kids will have a limited time to enter the pool and find Smurfette among other Smurfs.

This promotion should distribute movie giveaways.

Recorded videos and pictures will be shared on Sony Pictures social profiles.

Where is Smurfette?

On a hotsite or Facebook app you will be able to Smurf Yourself by taking or uploading pictures and insert movie elements such as hat, mushroom houses, characters, the village.

A movie gallery will show the pictures and the users can share their pictures on Facebook and Twitter.

Smurf Yourself Photo Booth

The user can customize the Facebook cover photo through an application.

Smurf Your Coverphoto