MOVIE POSTERS

Codes and Conventions

The image of the red

flower and “New

Jersey” are linked to the

title because name of

the title and the font is

the same shade of red

as the flower

The blurb states the

people and companies

which have helped

produce the movie

USP: The names of the main characters as

people are inclined to watch movies in which

actors the actors they recognise are in

So people know when the

movie is coming out

The main characters of

the movie, so people are

attracted to faces that

they recognise

Age

restriction:

R (17<)Website for people who

want to know more

about the movie

USP: Awards that the

movie has won at film

festivals

Title of the movie

USP = Unique Selling point

The image sort of fades

to white, so that the text is

over a white background

and is easier to read

Blurb with

producers, actors

and director

Title of the

movie

USP: Name of

director – „A Film

by Wes Anderson‟Name of main

actors

USP = Unique Selling point

Protagonists of the film.

Unlike most movie posters, the

protagonists take up a smaller

amount of space. The location

they‟re superimposed on is also

the background for the text,

most posters have a solid

colour under the text, they are

able to get away with this as

the background is dark

Age Restriction :

PG13

“Moonrisekingdom.com”

The movie‟s official

website

Producing

companies

Telling people when the film is

coming out

The whole poster uses the same

font, it is also the same as the font

and colour as the trailer. They have

chosen to use yellow as it goes

with the earthy tone of the

background image. Wes Anderson

is also known for using lots of

primary colours

USP = Unique Selling point

USP = Unique Selling point