mosio | web text messaging + two way sms software | web-based text message use in customer service |...

8/9/2019 Mosio | Web Text Messaging + Two Way SMS Software | Web-Based Text Message Use in Customer Service | Social CRM | Opinions | Net Promoter

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SMS Text Messaging Solutions for:

Customer Service

Questions and AnswersComments and Feedback

Customer Relationship Management (CRM)

More info at:

www.mosio.com


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Interactive. Mobile. Engagement.

The Communications Shift: Less Telephone Talk

Recent business phone calls study

* Only 26% of calls placed during business

hours were answered by a person.

* 80% of callers didnt leave a voicemail.

* 55% of callers never called back.(Based a study of 8,000 business calls by RentLinx)

Talking on the phone has become an inconvenience.


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Qui

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ure.

A eri end and receive twice as many text messages as phone calls per month.(Nielsen Mobile)

Text messaging has overtaken email and instant messaging as the main form of

communication for college students. (TechnologyMarketingCorporation)

131 million mobile phone owners use text messaging. (PewInternet Project)

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Texting is the New Talking


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Customers have opinions and express them

whether or not companies are listening.

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Feedback can only be effective when information is captured:a) From those who represent the general population ofyour customerbase.

b) At the point ofconsumption.


Opinions: Customers Will Be Heard


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Labor and time intensive.

Cards need to be manually distributed, collected,

delivered and transcribed.

Time lost from card completion to data analyzed.

Hardware and user interface unfamiliar to responders.

Ongoing hardware management (repairs, recharging,

loss prevention) required.

800 number toll fees for companies, mobile minutes for

many customers.

Staff required to answer phones, limiting open hours.

Consumers dont like calling companies, being on hold,

phone trees, etc.

Customers have to remember to go online later.

Missing out on point of consumption opinions and

ideas from customers.

Comment Cards

(Printed)

Telephone

Online

Feedback

Type Challenges and Limitations

Comment Cards(Electronic)

Current Customer Feedback Types and Their Limitations


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Traditional Customer Feedback


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Customer Feedback With Mosio


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Most companies currently utilize old methods:

800 Telephone Numbers

Web RLs

These methods are costly, time

consuming and dont fit with consumers

increasingly mobile lifestyles.


Traditional Customer Feedback and Comments


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+ =

Point of experience feedback.

Efficient data collection/processing.

Additional marketing opportunities.

Mosio enables companies to capture

feedback from customers on mobiledevices using text messaging (SMS).

With Mosio, Companies Benefit From:


Customer Feedback and Comments Using Mosio

SMS


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2-way mobile messaging to collect and manage comments,suggestions and questions in real-time.


Mosios Web-Based Two-Way Text Messaging Solution

Customers text from mobile phones You respond via a web-interface.


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Capture, analyze and export data.

Utilize metrics to make important decisions.

Manage direct customer dialogue via text messaging.


Mosios Analytics and Reporting


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Engage and Capture

1. Engage - Engage customers at the point-of-experience, during key

moments of consumption, via the customers mobile device.

2. Capture - tilizing text messaging and mobile email, Mosio lets

customers provide direct feedback in their own words.


Mosio 4 Step Process - Steps 1 and 2


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Analyze and Respond

3. Analyze The sentiment, meaning and nature of each topic can be

assessed upon receipt and action assigned as to how to respond.

4. Respond Customers who provide feedback or suggestions want a

response.

Mosio provides brands with an efficient way to receive and respond quickly

to customers or collaborate with the appropriate department to take action.


Mosio 4 Step Process - Steps 3 and 4


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"Mosio makes it easy.

- Krystal London, Mobile ndustry Review

Mosio presented Microsoft the perfect opportunity to combine mobile, community

and discovery in a social and interactive environment.

- HunterHoffman, niversal McCann

Mosio is a mobile marketing agency that is on the cutting edge of how the mobile

space is adapting to the way people use their phones to communicate.- Murray Newlands, Digital Marketing Consultant

"Using Mosio has given us a new way to speak with our clients and consumers;

one that is simple for them and effective for us!

-Andrew Loos, Attack! Marketing

"Mosio's service opens up a whole new world for us, giving us an easy-to-usecomponent, increasing student access to KU Info.

- Curtis Marsh, K nfo Program Director

"Mosio has done something very smart.

- Greg Sterling, Local Mobile Search

2010 Mosio, nc

Buzz



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Web:www

.mosio.comEmail: [email protected]: 877.572.9953Text: ASKMO to 66746

2010 Mosio, nc

Contact


mosio | web text messaging + two way sms software | web-based text message use in customer service |...

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