moon cake yong won, kim bo yon, kim sarula kaizhong, duan thi thanh hoa, nguyen product and service...
TRANSCRIPT
MOON CAKE
Yong Won, KimBo Yon, Kim
SarulaKaizhong, Duan
Thi Thanh Hoa, Nguyen
PRODUCT AND SERVICE INNOVATION
FINAL PROJECT
1 IntroductionIntroduction
2Development ProcessDevelopment Process
3 ProductProduct
4 TechnologyTechnology
5 Marketing StrategyMarketing Strategy
INDEX
INTRODUCTION
Development Process
Development Process
Humby& Buddy
Limitation1) Can’t manage many belonging (We wanted to create something that we can manage many of our personal belonging)2) Need to charge
Development Process
GPS
• Limitation: Only available in place without ceil-ing
NFC
• Limitation: Only within 10cm
RFID
• Huge range of distance available• Secure
For more information refer to our WIKI
Product
Scan a tag
Category
Alarm Control
Item List
APPLICATION
STICKER
CHARM
Product
Scan Item
1. A235689
Scan Item
1. A235689
2. B430910
3. C210904
Add to list
4. D650930
Product
Further development
Categorize
Clock
Wallet
Key
Bag
Add more
1. A235689
2. B430910
3. C210904
Add to list
4. D650930
Scan a tag
Product
Product
2. Wallet
3. USB
1. Laptop
Item List
Product
Further development
Alarm Control
1: USB
2: Key
3: Child
4: Wallet
Product
Technology: RFID
RFID Tag
Technology: RFID
Development processHow to sell
1. Customization
Moon Cake
Stickers Necklace, Dog leash
Development process
-First solution: GPS Failure due to weak
signal-Second solution: NFC-Third solution: Child anti-lost alarm device
technology Humble and Buddy
How to sell2. Distribution
Multi ShopsRFID readers will be installed at the store
Instruction will be given for downloading APP
Development processPotential Development
Bluetooth model
+ Does not need additional ‘reader’ in the phone
- Security- Expensive chip
Thank You